Creative Content Specialist (Instagram Reels, Meta Ads and Pinterest)
Worldwide
We're looking for a creative, detail-oriented freelancer to become an extension of our marketing team for a luxury home furnishings brand. You'll be responsible for creating 3–4 high-end Instagram Reels each week using our photography/lifestyle imagery and 3-5 Pinterest Pins. What You'll Do: Meta: - Create 3–4 luxury Instagram Reels each week - Most Reels will transform static product photography into cinematic, engaging short-form video - Add slow camera movement, zooms, parallax effects, and elegant transitions - Resize and extend images as needed so they fit vertical 9:16 format without awkward cropping - Source and pair each Reel with appropriate trending audio - Deliver exported videos optimized for Instagram Reels and Meta Ads - Organize all final assets in Google Drive using our folder structure - Maintain a consistent luxury aesthetic aligned with our brand Pinterest: Create 3-5 Pinterest Pins each week using our provided images and branding - Design static Pins in both 2:3 and long Pin formats following Pinterest best practices - Create short Pinterest video Pins (6–15 seconds) from existing Reel assets when appropriate. Skills required: - Strong experience creating Instagram Reels - Excellent CapCut or Canva editing skills - Strong understanding of pacing, transitions, typography, and visual storytelling - Familiarity with current Instagram and Meta video trends - Comfortable working from creative briefs and examples Weekly Workflow Each week we will provide: - Concept guidelines/creative direction - Product photography/ Lifestyle images - Inspiration examples You will return: - 3–4 finished Reels - 3- 5 finished Pinterest Pins (static or short video) - Files named according to our conventions - Matching trending audio recommendations - Videos uploaded into the appropriate Google Drive folders To Apply please include: 1. Portfolio of your best Instagram Reels 2. Examples where you animated still images into video 3. The software you primarily use 4. Your typical turnaround time 5. Your hourly or per-Reel rate 6. A short paragraph describing your creative style Applicants without a portfolio will not be considered.
- Less than 30 hrs/weekHourly
- 3-6 monthsDuration
- IntermediateExperience Level
$8.00
-
$20.00
Hourly- Remote Job
- One-time projectProject Type
Skills and Expertise
Activity on this job
- Proposals:10 to 15
- Last viewed by client:last week
- Hires:1
- Interviewing:4
- Invites sent:5
- Unanswered invites:0
About the client
- USARoslindale2:16 PM
- $220 total spent1 hire, 1 active
- 10 hours
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by