Creative Strategist for Ecommerce Companies

Hey there. I'm the founder of Fluid Creatives. We're originally an email marketing agency working with the e-commerce companies, and we recently just launched our new AI ad service. We are seeking a creative strategist who can build out briefs for our editors to make the actual videos, lead the strategy and consistently make winning ads for our clients to be able to run on Meta. Your responsibilities include: Researching brands, competitors, and target audiences Identifying customer pain points, desires, objections, and buying motivations Developing unique marketing angles and creative concepts Writing detailed AI video briefs with scene-by-scene direction Writing high-converting direct response scripts Creating hooks that stop the scroll Using storytelling, open loops, and consumer psychology to maximize retention Reviewing finished creatives and providing revision notes Working directly with clients to present concepts and gather feedback Reading Meta performance data and iterating on winning creatives Important: You will not be editing videos. We have AI video editors who execute the creative briefs. Your job is to develop the strategy and creative direction behind every ad. What We're Looking For: You have a deep understanding of direct response advertising and know how to build creatives that generate sales, not just views. You should have experience with: Meta advertising Direct response marketing Consumer psychology Creative strategy Copywriting Scriptwriting Storytelling Hooks Open loops Offer positioning Creative testing frameworks Performance marketing Bonus points if you've worked with AI video tools or AI-generated creatives. To apply, Please include three to five creatives that you have tested and spent money on, and show the results. Compensation: This is a performance-based role. You'll receive 10% of every monthly client retainer for each account you manage creatively. Our retainers currently range between $3,000–$8,000/month. Example Monthly Earnings 5 clients averaging $4,000/month → $2,000/month 8 clients averaging $5,000/month → $4,000/month 12 clients averaging $6,000/month → $7,200/month As we grow, your compensation grows alongside the number and value of the brands you manage. Growth Opportunity This role is designed to become our Creative Director position. You'll eventually lead other Creative Strategists and AI Video Editors, build creative systems, establish testing frameworks, and oversee the creative direction for our entire AI advertising division.