Digital Marketing Manager for tiktok, Meta, Klaviyo, and adwords

Posted last week

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

We’re looking for an experienced Digital Marketing Manager to join our team in Michigan and help scale multiple fast-growing e-commerce and entertainment brands. This is a hands-on role for someone who understands paid media, creative strategy, content coordination, and performance marketing across multiple platforms. You’ll be managing ad campaigns across Meta, Google, TikTok, and Pinterest while also helping organize and lead a growing team of content creators, editors, and social media staff. About Us We operate several e-commerce apparel brands Our team creates a content already, but we need someone who can bring structure, strategy, accountability, and performance tracking to both paid media and content execution. We are location in Commerce twp, MI. Responsibilities • Manage and optimize: o Meta Ads (Facebook & Instagram) o Google Ads o TikTok Ads o Pinterest Ads • Analyze ROAS, CAC, CTR, conversion rates, attribution, and campaign performance • Build and test creative strategies for paid social • Coordinate with video editors, creators, designers, and influencers • Organize content calendars and campaign workflows • Help structure and manage a growing social/content team • Create systems for tracking performance of creators and content • Improve communication, organization, and execution speed • Work closely with ownership on growth initiatives and campaign ideas • Assist with retargeting, email/SMS coordination, and launch campaigns • Identify winning creatives and scale successful campaigns quickly Ideal Candidate • Strong experience running paid ads across multiple platforms • Experience managing creative teams or content creators • Organized and process-driven • Understands modern short-form content and social trends • Comfortable in a fast-paced environment • Data-driven but also highly creative • Experience with Shopify, TikTok Shop, or e-commerce brands is a major plus • Experience with influencer marketing or UGC coordination is a plus Requirements • Must be located in Michigan . We are in Commerce twp. • Must have real experience managing ad spend and scaling campaigns • Please include examples of: o Brands/accounts you’ve worked on o Monthly ad budgets managed o Results/case studies o Platforms you specialize in Bonus Experience • Klaviyo or email/SMS marketing • TikTok Shop experience • Viral content strategy • Google Analytics / GA4 • Creative direction • Project management systems (ClickUp, Asana, Monday, etc.)

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Expert
    Experience Level
  • $30.00

    -

    $45.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
Facebook Advertising
Social Media Content Creation
Activity on this job
  • Proposals:10 to 15
  • Last viewed by client:last week
  • Interviewing:
    1
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Oct 9, 2011
  • United States
    West Bloomfield6:58 AM
  • $143K total spent
    97 hires, 33 active
  • 1,769 hours
  • Media & Entertainment
    Small company (2-9 people)

Explore similar jobs on Upwork

Social Media Marketing
AI Content Creation
Content Writing
Internet Marketing
Copywriting
Video Editing
Video Production
Trailer
Motion Graphics
Videography
Affiliate Marketing and Ecommerce SpecialistFixed-price‐ Posted 2 months ago
Affiliate Marketing
Marketing Strategy
Internet Marketing
Conversion Rate Optimization

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo