Email Marketing Manager

Email Marketing Manager – Monthly Brief We are looking for an experienced email marketer to manage our monthly email marketing for a watch brand Scope of Work Create 1 premium email per month we dont want to overload customers it will mainly be new release updates Write compelling, luxury-focused copy that reflects the Henlox brand. Design the email with a clean, modern, high-end aesthetic. Use our existing product images, lifestyle content, and videos. Optimise all emails for desktop and mobile. Set up and schedule the campaign in Klaviyo (or our preferred email platform). Follow email marketing best practices to maximise deliverability, engagement, and conversions. Customer Database Management A key part of this role will be organising and growing our customer database. You will be responsible for: Gathering and compiling our customer email list from all previous customers and sales channels. Importing and organising the database correctly within our email marketing platform. Segmenting customers where appropriate (e.g. purchasers, subscribers, repeat customers, abandoned checkouts, etc.). Ensuring the database is clean, organised, and compliant with email marketing best practices. What We're Looking For Proven experience managing email marketing for ecommerce brands. Experience with luxury, fashion, jewellery, or watch brands is preferred. Strong copywriting skills. Excellent email design skills with a premium, minimal aesthetic. Experience using Klaviyo (preferred) or similar platforms. Someone proactive who can suggest new campaign ideas and improvements each month. Brand Style Henlox is a premium watch brand focused on: Forged carbon fibre Automatic and tourbillon movements Modern luxury Exclusivity Precision engineering High-end craftsmanship Our emails should feel similar to premium luxury brands—clean, sophisticated, product-focused, and never overcrowded with excessive text or graphics. Deliverables 1 professionally designed email campaign each month. Subject line and preview text. Luxury-focused email copy. Fully responsive email design. Campaign setup and scheduling. Customer database organisation and maintenance. Monthly performance report with recommendations for future campaigns. To Apply Please include: Examples of previous email campaigns you've created. Examples of ecommerce or luxury brands you've worked with. Your experience with Klaviyo or similar platforms. We're looking for a long-term partner who understands luxury branding and can help us increase customer engagement, repeat purchases, and overall customer lifetime value while maintaining a premium brand experience.