Experienced Meta Ads + GoHighLevel Specialist for Local Lead Gen Agency (Long-Term, Trades Niche)

We’re a lead generation agency that helps electrical contractors across Canada book high-ticket jobs. We run full-funnel client acquisition systems: Meta ads, VSLs, application pages, booking flows, and automated follow-up, all built on GoHighLevel. We’re scaling and need a skilled fulfillment partner who can get real results for our clients with minimal oversight. This is not a “boost the post” gig. Our clients pay for booked jobs, not impressions. What You’ll Do • Manage and optimize Meta ad campaigns (campaign and creative strategy and testing, CPL and ROAS monitoring, conversion event optimization) • Build and maintain GoHighLevel workflows, pipelines, automations, and SMS/email sequences • Pull performance data and create clean weekly/biweekly client reports • Diagnose underperformance and proactively fix it before it becomes a problem • Potentially handle direct client communication under our brand (with our oversight) as we grow, this is a bonus, not a requirement You Must Have • Proven experience in local lead generation with case studies to back it up • A solid understanding of media buying and how to run profitable Meta campaigns focused on lead quality, not just volume • Real, hands-on GoHighLevel experience (workflows, pipelines, automations, sub-accounts) • Strong written communication • The ability to work independently and figure things out without hand-holding Bonus Points • Experience in trades, contractor, or local service niches • Familiarity with Meta’s ad policies • Funnel-building experience (VSL, application, booking logic) How to Apply 1. Include a short Loom or video (1 to 5 minutes) introducing yourself and explain why you’re a good fit for this role specifically. Start the video by saying the word “watermelon” so we know you read the full posting. And show case studies, don’t need to show all of them just state the number and highlight one or 2 case studies. 2. Our clients want as many leads as possible, so we plan to optimize all campaigns for lead volume and lower the cost per lead as much as we can. Tell us how you’d approach We’re looking for a long-term partner, not a one-off. If you’re great, there’s room to grow with us as we scale.