Expert Web Designer & Performance Marketer (Google Ads + Meta + TikTok) for Beauty Training Academy

Expert Web Designer & Performance Marketer (Google Ads + Meta + TikTok) for Beauty Training Academy Budget * Website (one-time): $600 * Monthly marketing management: $150/month (excluding ad spend) About Us We are Bodycode Academy, a premium French beauty training academy offering professional certifications in: * Lymphatic Drainage * Body Sculpting * Post-Operative Recovery * Postpartum Treatments Our goal is simple: Generate highly qualified consultation bookings that convert into training enrollments. This is a long-term collaboration for someone who understands both conversion optimization and performance marketing. ⸻ Phase 1 – Website ($600 Fixed Price) Build a modern, premium, conversion-focused website. Deliverables UX & Design * Premium modern design * Mobile-first * Fast loading * Clean luxury aesthetic * High conversion layout Website Approximately 10 pages including: * Home * About * 4 Training Pages * Testimonials * FAQ * Contact * Legal pages Each training page must include: * Program * Duration * Price * Certification * Prerequisites * Call-to-action ⸻ Booking System Integrate: * Calendly * Qualification form * Automatic confirmations * Reminder emails * Appointment notifications ⸻ WhatsApp Integration * Floating WhatsApp button * Click-to-chat * Pre-filled messages * Training-specific conversations ⸻ SEO Basic on-page SEO * Meta titles * Descriptions * Heading structure * Internal linking * Sitemap * Robots.txt ⸻ Analytics Install and configure: * Google Analytics 4 * Google Tag Manager * Google Ads Conversion Tracking * Meta Pixel * TikTok Pixel Track: * Consultation bookings * WhatsApp clicks * Contact forms ⸻ Phase 2 – Monthly Marketing ($150/month) Advertising budget is paid separately by us. You will manage performance campaigns on: * Google Ads * Facebook * Instagram * TikTok Responsibilities include: * Campaign creation * Audience research * Keyword research * Conversion tracking * A/B testing * Budget optimization * Retargeting * Lookalike audiences * Weekly optimization * Monthly reporting Your objective is qualified booked consultations, not vanity metrics. ⸻ Ideal Candidate We are looking for someone who: * Has proven experience generating leads for education, beauty, healthcare, coaching, or high-ticket services. * Understands conversion funnels. * Knows how to reduce Cost Per Lead. * Can think strategically rather than simply launch ads. * Speaks excellent English (French is a plus). * Can work independently and suggest improvements. ⸻ To Apply Please send: 1. Your portfolio. 2. Similar websites you built. 3. Campaign results (CPL, ROAS, CPA, etc.). 4. Your favorite marketing stack. 5. Why you are the right person for this project. ⸻ Bonus Skills (Highly Appreciated) * Landing page optimization * Copywriting * GoHighLevel * CRM automation * Email & SMS automation * Funnel optimization * Conversion Rate Optimization (CRO) ⸻ Success Metrics Within the first 90 days, we expect: * High-converting website * Fully operational tracking * Reliable lead generation system * Consistent flow of qualified consultation bookings * Continuous optimization based on data This is a long-term opportunity. If you deliver excellent results, additional projects and increased compensation will follow.