GTM, Meta CAPI & CRO Specialist for Music Education Company

We are looking for an experienced Google Tag Manager specialist, Conversions API specialist + Conversion Rate Optimization (CRO) Specialist to optimize and oversee our sales pages and funnels. This role is responsible for the performance, structure, and reliability of all landing pages and funnels across our website. The right candidate understands not only how to build pages, but how to optimize them for conversion, speed, and user behavior. This is a part-time position with real responsibility. ou will be responsible for ensuring data accuracy to meta ad manager, and maintenance and repair of tech issues in accordance with campaign and launch timelines. You should be comfortable working in GTM containers, Kartra and are able to implement custom code when needed to improve functionality, tracking, or performance. Typical work includes: • Analyzing data from Crazy Egg and applying insights • Setting up and maintaining GTM server-side tracking to improve Meta ad data • Quality control checks before launches and ongoing page health monitoring • Improving conversion rates through testing and optimization (layout, speed, UX) You should be comfortable implementing custom code inside Kartra, including: • CSS styling and layout control • HTML embeds • basic JavaScript when needed • troubleshooting layout or mobile responsiveness issues If this is within your scope, please respond with your accolades and our Media Buyer will hop on a call to interview you. If you do not have all of these skills, please do not apply. Use of AI to answer these will result in automatic denial of your application. Thank you, looking forward to exploring your application. Cheers, -Tyy