Higher Education Marketing Consultant for EdTech Startup

We are looking for a U.S.-based marketing consultant with experience in higher education, community colleges, student success, advising, transfer pathways, or edtech go-to-market strategy. We are a transfer planning platform designed for California community college students. We help students connect career discovery, academic planning, transfer guidance, course planning, job insights, and AI-powered advising into one guided experience. The goal is to help students better understand their path before advising conversations, while helping colleges support transfer success, retention, enrollment momentum, and full-time equivalent student counts. We have already tried cold outreach, flyers, in-person conversations, and direct emails to college decision makers. Some people showed initial interest, but follow-up has been difficult. We are now looking for someone who can help us think more strategically about how to position, market, and validate. This first engagement would be a consultation call. If it is a good fit, we may continue with a larger marketing strategy project. What We Need Help With We would like to speak with someone who can help us evaluate and improve our go-to-market approach for community colleges. We are especially interested in someone with experience in one or more of the following: Higher education marketing Community college marketing or consulting Edtech go-to-market strategy Student success platforms Academic advising, transfer, enrollment, or retention solutions B2B or B2G sales to colleges or universities SaaS marketing for education clients Pilot program strategy for higher education institutions Outreach to deans, VPs, counseling departments, transfer centers, or student services teams Positioning early-stage education technology products Experience with California community colleges is a major plus.