Marketing Strategist Needed for Podcast Launch Funnel Audit

Posted 3 weeks ago

Worldwide

Summary

I’m looking for a senior marketing strategist to help pressure-test a time-sensitive podcast launch funnel for a public-facing author/thought leader brand. This is not a full execution role. I’m looking for someone who can review the current plan and identify what may be missing from a senior campaign, funnel, and audience-growth perspective. The current project includes: * Podcast-driven website traffic * Lead capture pop-up * Free downloadable resource * Email nurture sequence * Website refresh * Social profile updates * Book conversion path * Longer-term audience growth into late summer/fall What I need help with: * Review the current launch/funnel plan * Identify any strategic gaps or missed opportunities * Pressure-test the website, email, and social flow * Think through how podcast traffic should be captured and routed * Recommend what should be prioritized before launch * Flag what is unnecessary, distracting, or low-value * Suggest ways to extend the podcast traffic beyond a short launch spike * Help clarify what should be handled now versus later Ideal background: * Senior-level marketing strategy experience * Experience with podcast launches, author/book campaigns, expert brands, thought leadership, or audience growth * Strong understanding of funnels, email nurture, landing pages, website conversion, and social traffic * Ability to think strategically without turning this into a huge bloated campaign * Comfortable giving direct feedback quickly Deliverable: A written strategic audit with: * What is strong in the current plan * What is missing * What should be cut or simplified * What should be prioritized before launch * What could be useful for late summer/fall * Any specific copy, funnel, CTA, or audience-path recommendations I’m looking for a fast turnaround. Ideally, I’d like to have feedback within 24 to 48 hours after sharing the materials. Please include 2 to 3 examples of similar launch, funnel, podcast, author, book, or thought leadership strategy work you’ve done.

  • Less than 30 hrs/week
    Hourly
  • < 1 month
    Duration
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type

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Skills and Expertise
Mandatory skills
Lead Management Automation
Activity on this job
  • Proposals:20 to 50
  • Last viewed by client:3 weeks ago
  • Interviewing:
    3
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Aug 20, 2020
  • United States
    Brewster5:10 AM
  • $31K total spent
    32 hires, 11 active
  • 3,390 hours

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