Media Buyer & GHL Specialist (Lead Gen) – Home Improvement & Renovation Businesses

We're an Australian marketing agency working specifically with home improvement and renovation businesses — think renovators, roofers, concreters, landscapers, deck and pergola builders, fencers and home builders. This is NOT home services i.e. plumbers, electrical, cleaning, etc. We're looking for a media buyer to fully own the media buying side of our delivery across 15-20 existing client accounts on a full-time basis. What you'll do: - Build, launch and manage Meta lead generation campaigns that produce qualified enquiries. This includes campaign structure, copywriting, etc. - Set up and manage GoHighLevel landing pages, automations and pipelines that drive speed-to-lead, nurture and follow-up. - Handle conversion tracking, pixel implementation and attribution to a high standard. - Build static ads in Canva using our frameworks. - Feed creative insights back to the team and report on performance, actions and next steps. Must have: - 2–3 years in media buying, specifically lead generation Meta ads. - Proven track record of campaigns that deliver qualified enquiries that result in booked revenue. - GoHighLevel automation experience and you build the behaviour-driven landing pages yourself (or you understand the structure well enough for us to outsource the web development). - Strong grasp of conversion tracking, pixel setup and attribution. - Able to work Australia / Sydney time zone hours. - Confident building static ads in Canva to brief. Highly Desirable: - Experience with home improvement / renovation clients (bathroom renos, roofing, construction, decks/pergolas). This is our exact market. - Prior experience working with similar marketing agencies. To apply, please include: - Why home improvement / renovation lead gen suits you. - 2–3 examples of lead gen Meta campaigns you've run, with results (leads, quality, cost, what happened downstream). - Your GoHighLevel experience — be specific about what you've built. - Confirmation you can work Sydney time zone hours.