Meta Ads Manager - Email Acquisition for All Healthy

All Healthy is looking for an experienced Meta Ads Manager to help optimize our paid subscriber acquisition campaigns. We're looking for someone who can spend a couple of focused hours each week, not a full-service agency engagement. Our primary goal is simple: acquire high-quality email subscribers at the lowest sustainable cost. What You'll Do: - Manage and optimize Meta advertising campaigns - Continuously test audiences, creative, copy, and campaign structure - Use AI-powered creative tools to quickly develop new ad concepts, images, and variations for ongoing testing - Collaborate with our team to refine and launch new creative ideas while maintaining brand consistency - Launch and analyze A/B tests to improve CAC and subscriber acquisition costs - Monitor campaign performance and identify optimization opportunities - Provide automated weekly reporting with key insights, recommendations, and next steps - Proactively suggest new testing ideas based on performance data and industry best practices What We're Looking For - 5+ years managing Meta Ads campaigns with measurable performance results - Experience optimizing lead generation or email subscriber acquisition campaigns - Strong understanding of Meta Ads Manager, audience targeting, creative testing, and conversion optimization - Experience using AI tools (such as Manus AI, Midjourney, Canva AI, Adobe Firefly, or similar) to rapidly generate and iterate on ad creatives - Analytical mindset with the ability to interpret data and make informed recommendations - Excellent communication and organization When applying, please include: - A brief overview of your Meta Ads experience - Examples of campaigns you've managed and the results you achieved (especially CAC, CPL, or subscriber growth) - Your hourly rate - How many hours per week you would expect required for ad management and what that would entail