Mixpanel Analytics Expert for Sports Prediction App

We are looking for an experienced Mixpanel analytics specialist to audit, organize, and optimize the analytics implementation for a rapidly growing sports prediction and social engagement platform. The platform is available on Web, Android, and iOS. Users make football predictions, compete on leaderboards, join private groups, and engage with sports-related content. We are preparing for significant growth and need actionable analytics that help us make product decisions. Current Situation We already have Mixpanel implemented and are collecting events. However: * Event naming conventions are inconsistent * Some events appear duplicated or overlapping * Funnels are not properly defined * We need confidence that our tracking is accurate * We want dashboards that provide clear business insights Scope of Work Phase 1: Analytics Audit * Review existing Mixpanel implementation * Analyze current event taxonomy * Identify duplicate, missing, or redundant events * Recommend a clean event structure Phase 2: Funnel & Dashboard Setup Create dashboards and reports for: * User acquisition * User activation * Core user action funnels * User retention (D1, D7, D30) * Country-level performance * Community engagement * Group participation * User segmentation Phase 3: Product Analytics Recommendations Help us answer questions such as: * Where are users dropping off? * Which countries produce the most engaged users? * What actions correlate with retention? * Which features are most valuable? * What should we prioritize before scaling marketing efforts? Required Experience * Strong Mixpanel experience * Mobile app analytics * Product analytics * Funnel analysis * Cohort analysis * User retention analysis Nice to Have * Experience with sports, gaming, social, or consumer applications * Experience with React Native applications * Experience working with startups Deliverables * Analytics audit report * Recommended event taxonomy * Mixpanel dashboard setup * Key funnels and retention reports * Actionable recommendations for improving activation and retention To Apply Please include: 1. Examples of Mixpanel projects you have worked on 2. A brief description of how you would approach this audit 3. Estimated hours required 4. Your hourly rate