Outbound B2B SaaS for Law Firms (Personal Injury & Mass Tort)

## Job Description CaseActive is a white-labeled, AI-assisted client experience platform built for personal injury and mass tort law firms. We help firms stop losing clients to silence: automated milestone updates, idle case check-ins, and a branded client experience platform so every touchpoint feels like it's coming from the firm, not a third-party tool. We're early stage and self-funded, and we're looking for someone to build our outbound pipeline: finding the right people at PI and mass tort firms, reaching out, and getting qualified demo calls on the calendar. ### What you'll do - Research and build targeted contact lists: managing partners, operations managers, and intake leads at PI and mass tort firms - Run outbound campaigns via cold email and LinkedIn (phone outreach is a plus) - Write and test outreach sequences, then refine based on reply and booking rates - Qualify interest and book demo calls directly onto our calendar - Track everything in a simple CRM or spreadsheet so we can see what's working ### Who we're looking for - Experience with B2B outbound sales or lead generation, ideally SaaS; legal or legal-adjacent industry experience is a strong plus but not required - Comfortable doing the research yourself; we don't have a purchased list to hand you - Clear, professional writer. Law firm partners get a lot of cold pitches, so tone matters - Self-starter who reports on numbers (sent, replied, booked) without being chased ### How we'll structure this Because we're bootstrapped, we're proposing a two-phase engagement so both sides can confirm it's a fit before committing to anything ongoing: **Phase 1, paid trial (fixed price, approx. 2 weeks)** Build an initial list of 100+ targeted contacts, launch the first outreach sequence, and book at least 3 to 5 qualified demo calls. Fixed fee: $200 to $300 depending on experience, paid regardless of outcome as long as the work is done. **Phase 2, ongoing (if Phase 1 goes well)** - Base: $10 to $15/hr for up to 10 to 15 hrs/week of prospecting and outreach - Bonus: $30 to $50 for every qualified demo that actually shows up - Commission: $250 to $500 (or roughly 10% of first year contract value on larger mass tort accounts) for every new client that signs This is designed so your income grows directly with results. Strong performers can earn well above the base rate.