Personal Brand Stylist | Closet Edit, Capsule Wardrobe & Signature Style Development

I’m looking for a highly experienced personal stylist to help me completely rethink and rebuild my wardrobe. This is not a simple closet cleanout project. I’m looking for someone who can analyze my body type, coloring, lifestyle, style goals, and existing wardrobe and create a clear, intentional personal style strategy. I am also building a personal brand and creating content. I am looking for someone who understands how clothing performs both in real life and on camera. The goal is not simply to look polished; it is to develop a distinctive visual identity that feels recognizable, modern, aspirational, and memorable across social media, speaking engagements, events, and everyday life. ABOUT ME • Female, 43 • NYC-based • fashion marketing executive (yes I work in fashion but I’ve lost my way and need help shopping, styling, and weeding out my old wardrobe) • Not a mom • Lifestyle includes work meetings, dinners, events, travel, content creation, and socializing • Looking for a style that feels modern, sophisticated, cool, confident, sexy, and current • I want to dress age appropriate or even age ambiguous - not interested in looking 40 or 20 • I want to dress fashionably and trend-aware PROJECT SCOPE Phase 1: Style Analysis • Review photos of me • Analyze body type (Kibbe or similar framework) • Analyze proportions and fit recommendations • Review color palette • Review style inspiration and mood boards • Create a clear style identity and aesthetic direction Phase 2: Closet Audit • Review my current wardrobe virtually • Identify what should stay, tailor, sell, donate, or replace • Build a list of wardrobe gaps Phase 3: Capsule Wardrobe Build Create a curated wardrobe plan that includes: • Summer capsule wardrobe • Approximately 20-30 core pieces • Outfit formulas • Exact shopping recommendations and links • Prioritization by budget and importance • Guidance on how pieces mix and match Phase 4: Fall Roadmap • Fall wardrobe strategy • Future purchases • Seasonal planning IDEAL CANDIDATE I’m looking for someone who: • Has experience styling women 40+ • Understands contemporary fashion trends • Understands body architecture and fit • Has strong taste and aesthetic point of view • Can source from a range of price points • Can explain WHY a piece works • Can help build a wardrobe that feels intentional rather than trendy for trend’s sake When applying, please include: • Portfolio • Example styling projects • Experience with virtual wardrobe audits • Your process • Typical project pricing • A brief explanation of how you would approach this project