Senior Meta Ads Performance Marketer (Copywriting & Storytelling Expert)

About Us We are a fast-growing landscape design & construction company serving the Washington DC, Maryland, and Virginia (DMV) area. We specialize in premium outdoor living projects, combining high-end design, strong branding, and performance marketing to generate qualified leads. We're looking for someone who doesn't just run Meta Ads... We're looking for someone who understands human psychology, knows how to tell stories that sell, and can turn ordinary footage into high-converting ad creatives. Who We're Looking For This is NOT an entry-level media buyer position. We need someone with a proven background creating winning Meta campaigns through: Exceptional Copywriting Storytelling Creative Strategy Performance Marketing Consumer Psychology Campaign setup, optimization and scaling are expected skills. We're looking for someone who can significantly improve the creative side of our advertising. Responsibilities Develop high-converting Meta Ads campaigns. Write compelling ad copy that generates leads. Create hooks, scripts and storytelling frameworks for short-form video ads. Analyze campaign performance and continuously improve creative testing. Develop creative testing strategies (angles, hooks, offers, CTAs). Work closely with our marketing team to improve lead quality. Build structured testing systems for new creatives. Required Experience 3+ years managing Meta Ads. Strong portfolio with proven campaign results. Advanced Copywriting skills. Advanced Storytelling skills. Experience writing scripts for UGC, VSLs and short-form videos. Strong analytical mindset. Deep understanding of performance metrics. Experience scaling profitable campaigns. Ability to think strategically, not just technically. Nice to Have Experience with HighLevel (GoHighLevel CRM). Experience with service-based businesses. Experience generating high-ticket leads. Familiarity with CRM automations and lead nurturing. Languages Required English: Native or Fluent Spanish: Native or Fluent Both languages are mandatory. Hiring Process Application review Mandatory 30-minute interview Final selection Immediate onboarding