Senior Performance Marketing Manager

Senior Affiliate & Performance Marketing Manager Remote | 32–40 hours per week | $3,500–$4,000/month About Us: We are an established performance marketing company focused on scaling profitable customer acquisition campaigns. We currently manage and scale campaigns across sweepstakes, home improvement, and our own in-house supplement offers. We work with affiliate networks, publishers, traffic partners, and direct partners to generate leads and customers at scale. Over the past years, we have built a strong foundation of campaigns, partnerships, tracking infrastructure, and internal processes. We are now looking for a senior marketer who can help us take our campaigns to the next level. You will work directly with the founders and our Junior Affiliate Manager, with support from our design and development teams. Your role will be to identify opportunities, develop strategies, and coordinate execution to improve campaign performance and increase profitable scale. The Role: We are looking for a Senior Affiliate & Performance Marketing Manager who understands the full performance marketing ecosystem. This role combines affiliate management, campaign optimization, funnel strategy, conversion rate optimization, and creative marketing. You do not need to personally build every landing page or design every creative. We have designers and developers available. Your responsibility is to understand what needs to be improved, create clear briefs, prioritize opportunities, and make sure the right things get executed. The ideal candidate is someone who understands why campaigns succeed or fail and knows how to turn data into actionable improvements. Responsibilities: Affiliate Management • Manage and grow relationships with affiliate networks, publishers, and traffic partners • Communicate with affiliates daily and identify opportunities to increase volume and quality • Recruit and test new traffic sources • Monitor affiliate performance, lead quality, budgets, caps, and payouts • Build strong relationships with key partners Campaign Optimization • Analyze campaign data and identify opportunities for improvement • Optimize campaigns based on conversion rates, lead quality, EPC, ROI, and customer feedback • Manage reporting and performance analysis • Identify bottlenecks in the customer journey and improve campaign results • Work with the team to implement optimization strategies Funnel & Conversion Optimization • Analyze existing landing pages and funnels to find conversion opportunities • Develop new funnel ideas and campaign angles • Create briefs for landing pages, creatives, and technical improvements • Work with our developers and designers to execute improvements • Continuously test and improve user journeys Creative Strategy • Develop marketing angles and concepts for campaigns • Provide direction for creatives, advertorials, landing pages, and affiliate materials • Understand consumer psychology and what motivates users to convert • Collaborate with the creative team to improve campaign performance Requirements: We are looking for someone with strong hands-on experience in performance marketing. You should have: • 4+ years of experience in affiliate marketing, performance marketing, or digital acquisition • Strong understanding of lead generation campaigns • Experience managing affiliate relationships and traffic partners • Experience with tracking platforms such as Everflow, Voluum, Binom, or similar • Experience analyzing campaign data and making optimization decisions • Strong understanding of landing pages, funnels, and conversion rate optimization • Ability to manage projects and coordinate with designers and developers • Strong communication skills and a proactive mindset Nice To Have: • Media buying experience on platforms such as Facebook, Google, TikTok, Native, or Push • Experience with sweepstakes, home improvement, utilities, supplements, or other lead generation verticals • Experience creating ad concepts and marketing materials • Experience using AI tools to improve workflows and marketing processes What We Offer: • Salary of $3,500–$4,000/month depending on experience • Remote position • 32–40 hours per week • Direct collaboration with founders • Support from a Junior Affiliate Manager, designers, and developers • The opportunity to influence strategy and directly impact company growth • Long-term opportunity within a growing performance marketing company Who This Role Is For: This role is for someone who enjoys taking ownership of campaigns and finding ways to improve performance. You understand affiliate marketing, but you also see the bigger picture. You know that successful campaigns depend on the combination of traffic quality, strong partnerships, conversion-focused funnels, and effective marketing. You are comfortable analyzing numbers, making decisions, communicating with partners, and coordinating execution with a team. If you have the experience to help scale campaigns and want to play an important role in building the next stage of our company, we would like to hear from you.