Shopify Redesign for Premium Scandinavian Nicotine Pouch Store

I am looking for an experienced Shopify designer/developer to redesign an existing ecommerce store: The Flying Swede. The store sells Scandinavian nicotine pouches internationally and needs to feel more premium, trustworthy, compliant, adult-focused, and conversion-oriented. This is an adult-only nicotine product store. The design must be clean, serious, Scandinavian, minimal, and premium. No childish visuals, no cartoons, no tobacco leaves, no smoke, no cigarettes, no Viking mascots, and no youth-oriented style. Website: https://theflyingswede.com Project goal: Redesign the storefront to improve trust, brand perception, mobile experience, product discovery, and conversion while keeping Shopify as the backend and checkout. Scope: 1. Homepage redesign 2. Header/navigation improvement 3. Hero section 4. Trust row 5. Shop by brand section 6. Shop by strength section 7. Best sellers section 8. Product card redesign 9. Collection page improvement 10. Product page improvement 11. FAQ/support/compliance sections 12. Footer improvement 13. Mobile optimization 14. Basic speed/UX cleanup Important: * Do not change checkout * Do not change payment settings * Do not change product prices * Do not change inventory * Do not publish changes to the live theme without approval * Work on a duplicated/unpublished theme first * No fake reviews, fake customer numbers, health claims, smoking cessation claims, or medical claims Design direction: * Premium Scandinavian ecommerce * Deep navy, off-white/cream, charcoal, muted Swedish blue, subtle muted gold * Clean typography * Lots of whitespace * Premium product cards * Strong trust-building sections * Mobile-first * Fast-loading * Adult and compliant tone Compliance copy to include where appropriate: “Nicotine is addictive. For adult nicotine users only.” “Products are only for customers of legal age in their country or region.” “Import laws vary by country. Customers are responsible for checking local rules before ordering.” “International shipping where legally permitted.” Required experience: * Shopify Online Store 2.0 * Liquid, HTML, CSS, JavaScript * Custom Shopify sections * Mobile ecommerce UX * Conversion-focused design * Experience with regulated/adult product categories is a plus Deliverables: 1. Redesign implemented on a duplicate unpublished Shopify theme 2. Editable Shopify sections where possible 3. Improved homepage 4. Improved collection page 5. Improved product page 6. Improved footer and compliance blocks 7. Mobile-optimized version 8. Short handover explaining what was changed and how to edit it Please include: * 3 Shopify stores you have worked on * Before/after examples if available * Your recommended approach for this project * Estimated timeline * Fixed price or milestone proposal I will only grant collaborator access after reviewing your experience and approach.