Shopify Store Optimization & Google Ads Setup

We are looking for a skilled, detail-oriented E-commerce Virtual Assistant to help manage and grow our Shopify store, Purely Pets (shoppurelypets.com). The ideal candidate has hands-on experience handling daily store logistics, setting up and optimizing Google Ads (Shopping & Search), and managing order fulfillment. Key Responsibilities & Deliverables: 1. Shopify Store Management ($70) - Audit theme & optimize product listings with SEO-friendly titles/descriptions. - Install and configure essential Shopify apps (like reviews). 2. Google Ads & Merchant Center Setup ($100) - Install the official Google & YouTube Shopify app. - Create/link Google Merchant Center and resolve product disapprovals. 3. Conversion Tracking ($50) - Set up Google Ads conversion pixel inside Shopify and verify it is firing. 4. Fulfillment Setup ($50) - Connect our fulfillment/supplier apps and process the first batch of orders. 5. Training & Handover ($80) - Provide a recorded video walkthrough (Loom) showing how to manage daily fulfillment and monitor ads. Total Project Budget: $350. We will set these up as 3 distinct milestones once we hire. To apply, please share your previous experience with Shopify stores, Google Merchant Center, and your success with Google Ads.