Social Media Manager + Content Producer for Wellness Brand (Brand-Guideline Driven, Instagram-led)

About us We're an Australian wellness technology company in the hyperbaric oxygen therapy (HBOT) and recovery space, selling premium chambers to clinics, athletes, and high-performance individuals. Our brand sits at the intersection of fitness, biohacking, and longevity, with an existing Instagram presence (@cell_life.hyperbaric) and an established brand identity (colours, typography, tone, layout) that we'll provide. What we need We're looking for a social media manager who is also a capable content producer. You'll receive raw video footage from our locations in Australia and the UAE, plus supplied source material, and turn it into polished, on-brand content — reels, carousels, and stills — that strictly follows our brand guidelines. This is not a "post whatever" role. Consistency, formatting discipline, and brand adherence are the priority. Core responsibilities Produce and format content from raw footage issued from our Australia and UAE locations — edit, cut, caption, and brand reels and short-form video Develop on-brand content stills, carousels, and graphics that adhere precisely to our brand guidelines Establish a repeatable content production process/workflow (intake of raw footage → editing → formatting → scheduling → publishing) so output is consistent and predictable Schedule and publish 4–6 posts/reels per week on Instagram, repurposing to TikTok where relevant Write/refine captions and hooks optimised for engagement Community management: respond to comments and DMs, engage daily with relevant accounts Track performance and report monthly with recommendations Stay strictly within our claim guidelines — no medical claims (we'll brief you; this is non-negotiable) Must have AI development in Midjourney + Strong video editing skills for short-form (CapCut, Premiere, or similar) and graphic/still design (Canva, Figma, or Adobe) Demonstrated ability to work within an existing brand system and keep output consistent Reliable, process-oriented, able to handle footage coming from multiple time zones/locations Nice to have Experience with health, fitness, wellness, recovery, or biohacking brands Familiarity with athlete/influencer content and partnerships To apply, please include A portfolio showing short-form video you've edited AND still/graphic content you've designed — ideally where you worked to an existing brand guideline A brief note on how you'd set up a process to handle raw footage arriving from two different countries and turn it around consistently One example of a brand system you've worked within (and how you kept output on-brand) Your weekly availability and monthly rate We value clear communication, consistency, and people who take true ownership of brand quality. We're after a long-term relationship with the right person.