Social Media Manager & Video Creator for Growing Electrolyte Brand (IG, TikTok, FB, & YT Shorts)

Social Media Manager & Video Creator- CPG Wellness Brand ( $2000/mo Milestone Based Retainer) We are Great Naturally, a rapidly growing electrolyte and wellness brand pacing at $1M+ in annual sales. We are heavily distributed in physical health food stores and expanding rapidly on Amazon. ​While our retail and Amazon presence is thriving, our organic social media is a completely blank canvas. We are looking for a creative, autonomous, all-in-one Social Media Manager & Content Creator to completely own our organic social ecosystem across Instagram, TikTok, Facebook, and YouTube Shorts. We operate under a structured, low-touch collaboration model. We will provide our brand guidelines at onboarding. From there, you will own the day-to-day execution entirely, requiring only a single 30-minute alignment meeting per month to review performance and set the upcoming monthly strategy. ​What You Will Do: -​Short-Form Video Production: Script, film, and edit 12 to 16 high-quality vertical videos per month (3–4 per week) focused on lifestyle, fitness, taste tests, and product benefits. (You will be the primary on-camera talent/hand-model for these). -​Multi-Channel Distribution: Distribute these 12–16 core videos across TikTok, Instagram Reels, Facebook, and YouTube Shorts (utilizing efficient cross-posting workflows). -​Daily Stories: Manage daily Instagram stories to keep engagement high, with automated cross-posting to Facebook Stories. -​Amazon Graphic Assets: Deliver 10–15 high-res, aesthetic lifestyle product photos per month alongside your video deliverables. We will be passing these to our designer to optimize our Amazon listings. ​-Channel Management: Handle scheduling, caption writing, daily light community management (replying to comments/DMs across platforms), and basic monthly analytics reporting. ​What We Are Looking For: ​Proven experience managing and creating content for CPG (Consumer Packaged Goods), fitness, supplement, or beverage brands. ​A strong portfolio demonstrating excellent short-form video editing (hooks, pacing, text overlays, trending audio). ​High-quality camera/phone setup, good lighting, and strong on-camera presence. ​Reliability and autonomy—we want to trust you to run the engine while we manage supply chain and retail expansion. ​How to Apply: ​Please start your application with the word "Hydrate" so we know you read the entire posting. ​Provide links to 2 or 3 specific short-form videos you personally created, filmed, and edited for a consumer brand. ​Briefly mention if you have any experience shooting content that was used for Amazon or digital product listings.