Social Media Marketing Associate for Business Education Brand (Part-Time, Ongoing)

ABOUT US indie.biz is a small, dynamic company building business literacy and education products for the millions of Americans who work for themselves—freelancers, solo operators, and small business owners. Our flagship course, "What is Business?" is in market now, and our founder's book, Unfinished Business: A New Story for a New Era of Human Flourishing, publishes this summer. You'll work directly with the founder, Michael Megalli (25 years in brand strategy for clients like Microsoft, MasterCard, Google, and IBM; faculty at UW Foster School of Business), and have real creative ownership from day one. THE WORK This is a hands-on production and execution role. You'll be making things—posts, captions, short videos, newsletter sends, audience-building experiments—and helping figure out what works. Responsibilities: - Produce social content for Instagram and LinkedIn, with Substack as a secondary channel (carousels, short videos, single-image posts, longer-form LinkedIn writing) - Work from established content pillars and an existing visual system—no blank page, but your creative instincts will shape what gets made - Promote two main products: the "What is Business?" course and this summer's book launch - Use AI tools intelligently—Claude for ideation and copy, Hera.ai for motion, Figma for visual production (we'll teach what you don't know) - Track analytics and report back what's working - Manage the publishing schedule and community responses IDEAL FREELANCER - Curious about business, work, and how people make a living on their own terms - Strong creative instinct and design eye—you notice when type is the wrong size or a caption runs a beat too long - Deep familiarity with how Instagram and LinkedIn actually work right now—what formats perform, what feels authentic vs. forced - Strong writing instincts—you can match a brand voice and spot clunky copy - Comfortable with Figma (or similar), a video/motion tool like CapCut or Canva, and open to AI tools - Reliable—we're a small team; if you say it ships Thursday, it ships Thursday DETAILS - 10–15 hours per week, ongoing - $25/hour - Mostly remote; Seattle-based freelancers preferred, but not required. - Real responsibility from day one—your work will be in market within your first week TO APPLY In your proposal, please include: 1. A short note on why this role interests you (skip the formal cover letter) 2. A link to your LinkedIn profile or CV 3. 3–5 examples of relevant work or a portfolio—doesn't need to be polished, but should show your eye and your voice Proposals that skip these three items won't move forward.