Social Media Strategist specifically for a Boxing company

- Keen interest in fight culture, UFC, Boxing, MMA and Martial Arts - Develop and execute social media strategies focused on driving traffic, conversions, and revenue for e-commerce products - Plan and manage content calendars aligned with product launches, promotions, and seasonal campaigns - Create engaging, conversion-oriented content (product highlights, reels, UGC, testimonials, offers) - Manage and optimize paid social campaigns (Facebook, Instagram, TikTok, Pinterest ads) - Monitor and analyze performance metrics such as ROAS, CTR, conversion rates, and customer acquisition cost - Collaborate with the e-commerce, marketing, and design teams to align campaigns with website promotions and inventory - Leverage influencer partnerships and user-generated content (UGC) to boost credibility and sales - Conduct A/B testing on creatives, captions, and ad formats to improve performance - Track trends in e-commerce and social commerce (e.g., TikTok Shop, Instagram Shopping) - Engage with customers via comments, DMs, and reviews to enhance customer experience