Stakeholder Map for Key Accounts

Posted 3 weeks ago

Worldwide

Summary

We are looking for a highly detailed B2B researcher to build an accurate, comprehensive stakeholder and agency map for two major global enterprise accounts. The goal of this project is to map out the internal brand structures and external advertising agency partners for two specific multi-brand accounts. You will need to identify the exact decision-makers, their specific remotes/titles, and how they connect to their external media, creative, and digital agencies. Key Responsibilities: Internal Map (Brand Pods): Map out the key personnel across the digital, media, and brand management pods for each brand. We need to know who owns the strategic budget versus who owns tactical execution. External Map (Agency Ecosystem): Identify the exact holding companies and specific agency teams (Media buying, Creative, Digital/Social) assigned to these brands. Stakeholder Identification: Find the exact names, titles, locations, and LinkedIn URLs for key decision-makers (typically Directors, VPs, and Media Leads). Required Tools & Verification: You must have expert-level experience using LinkedIn Sales Navigator, ZoomInfo, Lusha, or equivalent enterprise research databases. Data Integrity is Critical: Every single contact and structural link must be verified. We will be performing strict spot-checks on the data provided before milestones are approved. Deliverables: A clean, highly organized sheet (Google Sheets or Excel) mapping the internal hierarchy. A visual chart or matrix (Miro, Lucidchart, or a structured spreadsheet layout) showing how the brand pods connect to their respective external agencies. To Apply, Please Share: A brief overview of your experience mapping complex corporate matrix structures or agency ecosystems. The tools you currently have active access to (e.g., Sales Navigator, Crunchbase, etc.). A sample of a previous stakeholder or organizational map you have built (with sensitive data blurred out, if necessary). If this initial phase is highly accurate, this will turn into an ongoing project to map out our broader account portfolio.

  • $200.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Microsoft Excel
Data Entry
Nice-to-have skills
Google Map Maker
Search Engine Optimization
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:3 weeks ago
  • Interviewing:
    1
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jan 16, 2018
  • United States
    New York5:38 PM
  • $1.9K total spent
    5 hires, 3 active
  • 63 hours
  • Individual client

Explore similar jobs on Upwork

Short Film Budget EstimationFixed-price‐ Posted 2 months ago
Video Production
Budget
Film Budget
Film & Video
Google Ads Account OptimizationHourly‐ Posted 3 weeks ago
Google AdSense
Google Ads
Pay Per Click Advertising
Google Analytics
Google Tag Manager
PPC Campaign Setup & Management

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo