TikTok Ads Specialist Needed to Drive Paid Substack Subscriptions

We are looking for an experienced TikTok Ads specialist to help grow the paid subscriber base for a Substack publication. We currently have a strong free subscriber base and are looking to convert more readers into paid subscribers through targeted TikTok advertising. What we need: We are looking for someone who can create, manage, and optimize a TikTok ad campaign specifically designed to drive paid Substack subscriptions. This includes ad strategy, audience targeting, and ongoing campaign optimization based on performance data. Ideal candidate: Someone with proven experience running TikTok ad campaigns, ideally for content creators, thought leaders, publishers, or subscription-based products. Experience with Substack or similar platforms is a plus. Bonus if you have experience reaching audiences in education, nonprofit, or leadership development spaces. Deliverables: A clear campaign strategy with target audience recommendations, ad creative concepts and copy, campaign setup and launch, weekly performance reporting, and ongoing optimization recommendations. To apply: Please share examples of TikTok ad campaigns you have managed, the results you achieved, and your proposed approach for this project. Include your rate and estimated timeline.