Website Designer/ UX/UI Specialist with Digital Marking Experience

About the Role We are seeking a creative, detail-oriented Website Designer with strong UX/UI expertise and hands-on digital marketing experience. The ideal candidate will be able to design visually appealing, user-friendly websites while also understanding how design decisions support lead generation, conversion, search visibility, and overall brand growth. Key Responsibilities • Design and update modern, responsive websites with a strong focus on user experience, accessibility, and intuitive navigation. • Create wireframes, mockups, landing pages, page layouts, and visual assets that align with brand guidelines and business goals. • Improve website usability, page flow, calls to action, and conversion paths across desktop and mobile experiences. • Collaborate with internal stakeholders to translate business needs into effective website and digital marketing solutions. • Support digital marketing initiatives including email campaigns, landing pages, SEO improvements, paid advertising assets, and social media graphics. • Monitor website performance, user behavior, and campaign results to recommend design and marketing improvements. • Maintain consistent branding, messaging, and visual quality across web and digital channels. Qualifications • Proven experience in website design, UX/UI design, or a related digital design role. • Strong portfolio demonstrating responsive web design, user-centered layouts, and effective visual design. • Experience with design tools such as Figma, Adobe Creative Suite, Canva, Sketch, or similar platforms. • Working knowledge of website platforms or content management systems such as WordPress, Shopify, Wix, Squarespace, HubSpot, or similar tools. • Understanding of digital marketing fundamentals, including SEO, email marketing, landing page optimization, social media, and conversion-focused design. • Ability to write or edit clear web copy, calls to action, and campaign messaging is a plus. • Excellent attention to detail, organization, communication, and project follow-through. Preferred Skills • Basic knowledge of HTML, CSS, and website best practices. • Experience with Google Analytics, Google Search Console, Google Ads, Meta Ads, or email marketing platforms. • Familiarity with A/B testing, heatmaps, user journey mapping, or conversion rate optimization. • Experience creating graphics or short-form content for social media and digital campaigns.