Recognized by Google as a Google Play Product Expert, I help mobile apps grow with App Store Optimization (ASO), Apple Search Ads (ASA), Google Ads UAC, Meta Ads, TikTok Ads, user acquisition, app monetization, and subscription growth strategies.
I specialize in scaling iOS and Android apps through data-driven app marketing strategies that increase organic visibility, improve conversion rates, reduce CPI, grow installs, and maximize app revenue.
Whether you need ASO optimization, Apple Search Ads management, Google App Campaigns, Meta Ads for apps, TikTok app promotion, or a complete mobile app growth strategy, I can help.
Mobile App Marketing Services
App Store Optimization (ASO)
• ASO for iOS App Store & Google Play Store
• Keyword research & keyword localization
• Metadata optimization (title, subtitle, short & long description)
• Competitor analysis & ASO growth strategy
• App conversion rate optimization (CRO)
• App screenshots & store listing optimization
• Organic app growth & app ranking improvements
Paid User Acquisition (UA)
• Apple Search Ads (ASA) campaign management
• Google Ads App Campaigns (UAC)
• Meta Ads (Facebook & Instagram Ads) for apps
• TikTok Ads for mobile apps
• CPI optimization & ROAS-focused scaling
• Subscription app growth campaigns
• Retargeting & lifecycle marketing strategies
App Growth & Monetization
• Subscription optimization & free trial strategy
• In-app purchase (IAP) optimization
• Ad monetization strategy (AdMob & mediation)
• User retention & engagement optimization
• Push notification strategy
• Onboarding & paywall optimization
• Growth funnel analysis & product marketing
Attribution & Analytics
• AppsFlyer, Adjust & Singular setup
• Firebase Analytics & event tracking
• SKAN & mobile attribution support
• Conversion tracking & campaign analysis
• Revenue analysis & growth reporting
Industries & Categories I Work With
• AI Apps
• Productivity Apps
• Wellness & Mental Health Apps
• Dating Apps
• Finance Apps
• Utility Apps
• Lifestyle Apps
• Subscription Apps
• SaaS & Consumer Mobile Apps
⭐ What Clients Say
• “We were in a very tricky situation with our app, and Aziz gave us honest, direct advice. It saved us thousands in wasted spend and put us back on track.” – Darius
• “Our proceeds grew 135%, and app downloads rose 27% in just one month thanks to his ASO and product optimization.” – Veronica
• “Blown away by Aziz’s ability to see the big picture while also going deep into details.” – Alex
Why Clients Hire Me
I focus on profitable app growth, not just installs. My strategies combine ASO, paid ads, monetization, retention, analytics, and conversion optimization to help apps scale sustainably.
If you are looking for:
• ASO Expert
• Apple Search Ads Expert
• Mobile App Marketing Expert
• App Growth Strategist
• User Acquisition Manager
• Google Ads UAC Specialist
• Meta Ads Expert for Apps
• TikTok Ads Expert for Apps
Free Intro Consultation
I don’t charge for initial calls or discussions. Let’s talk about your app, growth goals, user acquisition strategy, and scaling opportunities.
App Store Optimization
App Store Description
App Store Upload
Digital Advertising
Keyword Research
Content Rewriting
Digital Marketing
Google Ads
Google AdSense
Firebase
A/B Testing
Facebook Ad Campaign
Mobile Marketing
Customer Retention Strategy
TikTok Ad
Moeed A.
Islamabad, Pakistan
$20/hr
4.9
51 jobs
Hi,
I am a professional Digital Marketing Expert with 6 years of experience in the services of
✅ Search Engine Optimization (SEO)
✅ Shopify SEO
✅ WordPress SEO
✅ Yoast SEO
✅ Wix SEO
✅ Local SEO
✅ WooCommerce SEO
✅ BigCommerce SEO
✅ Link Building (Backlinking)
✅ Mobile App Marketing
✅ App Store Optimization (ASO)
✅ Apple Search Ads
✅ Mobile App Advertising & Promotion
✅ Custom Store Listing & Localization
✅ PPC Specialist
✅ Search Engine Marketing (SEM)
✅ Social Media Marketing (SMM)
Do you want to get Google 1st ranking, more sales, lead generation, high traffic, top mobile app ranking, and brand awareness? Then you are at the right place with the right decision. My aim is to provide consistently excellent quality work, result-oriented SEO solutions, lead generation, top ranking, more sales, a high number of app installs, and lowest cost per acquisition for app downloads.
***************************************
********** Why HIRE ME? **********
***************************************
💡 I deliver the result oriented quality work to my customers
💡 I work with full detail planning, understand business & customer requirements, and then implementation
💡 I provide the top ranking, sales, traffic, leads, and customers for websites and apps
💡 I thrive on challenging projects
💡 I naturally understand the local and international consumers, and what is needed for your business
💡 I bring a marketer's perspective to SEO campaigns and mobile app installs campaigns
💡 Clear communication with you so that you always know your project's progress
💡💡 My specialty skills include for SEO Services 💡💡
✔️ SEO Audit
✔️ Competitive Analysis
✔️ Keyword Research (‘Money Keywords’, Long-Tail Keywords)
✔️ On-Page Optimization
✔️ Technical Optimization
✔️ Google Indexing Optimization
✔️ Off-Page Optimization (Linkbuilding)
✔️ SEO Copywriting
✔️ Website Usability
✔️ Website Speed Optimization
✔️ Conversion Rate Optimization
✔️ Google Search Console and Bing Webmaster
✔️ Google Analytics
✔️ WordPress, Shopify Optimization, Custom Website SEO
✔️ Sitemap
✔️ Robots.txt
✔️ Semrush, Ahrefs, Serpstat, KWFinder, Moz Pro
✔️ Results Reporting
💡💡 My specialty skills include for App Marketing Services 💡💡
✔️ App Store Optimization ASO
✔️ Localization of the App
✔️ Custom Store Listing
✔️ Prelaunch App Planning & Execution
✔️A/B Testing
✔️ Paid App Advertising
✔️ Mobile App Installs Campaign Management
✔️ Apple Search Ads
✔️ Google Universal App Campaign
✔️ Google App Ads
✔️ In-App Action Campaign
✔️ Off-Page ASO (backlinking)
✔️ Facebook App Install Campaign
✔️ TikTok App Install Campaign
As a next step, we suggest discussing this further over a chat session so that we can take this discussion to the next level. Let me know your preferences.
Also, let me know if you have any specific questions. I would be happy to answer them for you.
Looking forward to continuing our conversation.
Sincerely,
App Store Optimization
Search Engine Optimization
Mobile App Localization
App Store Description
Mobile Ad Campaign
Mobile Advertising
Pay Per Click Advertising
In-App Advertising
Campaign Management
Shopify SEO
WordPress SEO Plugin
Search Engine Marketing Strategy
Apple Search Ads
SEO Backlinking
Google Search Console
Asad Hasan B.
Lahore, Pakistan
$25/hr
5.0
1 jobs
I help businesses build, launch, and grow scalable mobile games.
With over 10 years of experience in the mobile gaming industry, I work as a Game Development Consultant & Product Lead, helping startups, studios, publishers, and entrepreneurs transform game ideas into successful products.
My expertise goes beyond development. I work across the complete game lifecycle—from product strategy and game design to production, publishing, App Store Optimization (ASO), user acquisition, monetization, Live Operations, and long-term product growth. Whether you're starting with an idea or looking to scale an existing game, I help turn vision into a successful, market-ready product.
Core Services
I provide end-to-end guidance and execution across every stage of mobile game development, including:
• Game Design Document
• Product Strategy
• Game Production Lifecycle
• Data Driven Decisions
• Improving User Progression
• Project Consulting
• Product Planning
• Live Ops
• Version Control
• Day 1, Day 7 Retention
• App Store Optimization (ASO)
• User Acquisition
• Monetization Strategy (Ads & In-App Purchases)
• Game Publishing
Why Me?
Building a game is only one part of the journey. Building a successful game product requires the right decisions before development begins and continuous optimization long after launch.
Having led both client projects and in-house game products, I bring a balanced perspective that combines product thinking, technical understanding, commercial strategy, and real-world market experience. My focus is always on creating games that are not only enjoyable to play but also sustainable to grow.
What to Expect
When we work together, you can expect:
• A product-first approach to every decision
• Clear communication and transparent collaboration
• Practical, experience-driven recommendations
• Focus on quality, scalability, and long-term success
• Strategic thinking beyond development alone
• A reliable partner invested in your product's success from concept to growth
If you're looking for someone who understands both the creative and commercial side of mobile games, I'd be happy to discuss your project.
App Store Optimization
Game Design Document
Game Design
Game Customization
Campaign Optimization
Digital Marketing
2D Game Art
3D Design
Market Analysis
Artificial Intelligence
Google Ads
Game UI/UX Design
Analytics
Competitive Analysis
Product Development Life Cycle
In-Game Advertising
Game Consultation
Game Audit
Monetization
User Behavior Analytics
Talha R.
Lahore, Pakistan
$15/hr
4.9
45 jobs
With the experience of working as a brand executive of a tele-health startup, and as a marketing guy in two of the leading app and gaming companies in my country, having apps that scaled beyond Millions downloads, I am proud to say that, if not the best, I am one of the best candidates for any job related to ASO and UA.
- ASO
- Google Ads
- Meta Ads
- Apple Search Ads (ASA)
- Tiktok ads
- Mintegral
- Applovin
- Managing the Google Play Console, App Store Connect, and Amazon Store
- Making your app fully compliant with the policies and resolving any rejection issue
That's what I do all the time (it's been 3 years in this field, I think I am quite proficient now in all this, haha)
Got a question, don't know what to do to market your app or business, maybe facing an issue in app submission, or don't know what policy you're violating at the App Store?
No hesitation, Please shoot a message and let's talk!
I am happy to guide you first, with an honest approach, rather than jumping straight to scoring the project!
App Store Optimization
Google Ads
Apple Search Ads
Keyword Research
Organic Traffic Growth
Facebook Ads Manager
Social Media Ad Campaign
Social Media Management
Social Media Marketing
Social Media Content
Social Media Advertising
Social Media Marketing Strategy
Canva
Social Media Carousel
Social Media Content Creation
Bilal A.
Faisalabad, Pakistan
$30/hr
4.6
70 jobs
⭐𝐓𝐨𝐩 𝟏% 𝐀𝐒𝐎/𝐀𝐒𝐀 & 𝐔𝐀 𝐄𝐱𝐩𝐞𝐫𝐭 in the USA & Global | ✔𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 $𝟭𝟬𝟬𝗠+ 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗳𝗼𝗿 𝟱𝟬𝟬+ 𝗔𝗽𝗽𝘀/𝗚𝗮𝗺𝗲𝘀 | ✔Hire Me to Dominate the App Store⭐
🏆500M+ Downloads Success🏆 𝟵𝟬+ 𝗝𝗼𝗯 𝘀𝘂𝗰𝗰𝗲𝘀𝘀🎗️𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 & 𝗔𝗦𝗔 𝗖𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱🎗️
What if your app could rank higher, acquire more users, and skyrocket revenue, without burning through your ad budget❓
What if your ad campaigns actually delivered profitable ROAS instead of wasted spend❓
👋If you’re looking for an expert who’s scaled 500+ mobile apps & games with proven strategies in ASO, UA, and monetization, you're in the right place.
🏆 WHY CLIENTS HIRE ME:
✅ 500M+ downloads across Android & iOS
✅ 100K+ daily downloads achieved for apps & games
✅ 600K+ organic installs in 2 months (ASO-optimized)
✅ ROI-focused paid user acquisition (Google Ads, ASA, Meta, Mintegral, TikTok)
✅ Revenue Growth: Optimizing monetization & in-app purchases
📌 My Expertise
🎯 Mobile App & Game Growth Strategist
📱 App & Game Planning for scalable growth
🔍 In-depth Keyword Research to boost visibility
📊 Campaign Management for apps across platforms
🕵️♂️ Comprehensive Competitor Analysis for future planning
💡 Apple Search Ads (ASA) Expert for iOS growth
🌍 App Store Localization to reach global audiences
📈 ASO (App Store Optimization) for both Google Play & Apple App Store
🚀 User Acquisition Specialist via Google Ads & ASA – focused on high ROAS & low CPI
💰 Google AdMob / PPC Specialist – driving revenue through smart monetization
📉 Expert in reducing Cost Per Conversion through data-driven strategy
I specialize in:
🚀 App Store Optimization (ASO) – Rank higher, convert better
🚀 Conversion rate optimization CRO - Convert visitors to users
🚀 Apple Search Ads & Google UAC – Drive high-quality installs
🚀 Mobile App marketing campaigns - Google Ads, Meta Ads, TikTok Ads, ASA, & more
🚀 App Monetization Strategies – Boost in-app revenue | Ads | IAP subscriptions
🚀 Data-Driven Growth – Analyzing user behavior for optimization
🚀 MMP & ASO Tools Mastery – Firebase, MixPanel, AppsFlyer, App Annie, Apptweak, Sensor Tower & more.
📈 WHERE I DELIVER RESULTS:
📌 Google Play Store, App Store, Amazon, Huawei
📌 Paid UA Campaigns (Google, ASA, Meta, TikTok, Mintegral)
📌 A/B Testing for Conversions & Retention
⚙ Tools I Work With:
App Store Connect • Apple Search Ads • AppTweak • SensorTower • App Radar • ASOdesk • Mobile Action • Appsflyer • Adjust • RevenueCat • Firebase • Google Analytics
Certifications:
🥈 Google Play Store Listing Specialist or ASO Expert
🥇 Campaign Manager Certification
🎖️ Google App Ads Certified
🥈 Google Search Ads Certified
🥇 AdMob Certified
🎖️ Apple Search Ads Certified
I’ve worked across all app categories: Games, Productivity, Social, Health & Fitness, Dating, Video & Photo Editors, and more.
🚀 Want to scale your app and maximize revenue? Let’s talk.
Send me a message or invite me to your job. Let’s take your app to the next level!
App Store Optimization
App Store
Digital Marketing
Google Play
Mobile App Strategy
Campaign Management
Mobile Marketing
Mobile Advertising
Google Ads
SEO Keyword Research
iOS
Android
Social Media Marketing
Marketing Strategy
Search Engine Optimization
Gulfam A.
Islamabad, Pakistan
$60/hr
4.9
74 jobs
Eight years driving profitable iOS growth with Apple Search Ads and App Store Optimisation. I plan and manage scalable structures, align measurement to SKAdNetwork, and improve ROAS and LTV with rigorous cohort analysis and creative testing.
TOP 1% Paid Ads Expert. TOP 1% ASO (App Store Optimizations) Expert. TOP 1% Mobile Advertising Expert
I am a Certified Apple Search Ads expert and mobile growth lead with eight years in performance marketing. I build and scale iOS user acquisition across Apple Search Ads and ASO, with clear goals for CPI, CPA, ROAS, retention, and payback. My approach is data first, transparent, and focused on profitable scale.
What I deliver
Full Apple Search Ads setup and restructure across Brand, Category, Discovery, and Competitor, with clean naming, match types, and negatives
Apple Search Ads Ongoing optimisation across bids, search term mining, and creative sets mapped to Product Pages and Custom Product Pages
Measurement aligned to SKAdNetwork and your MMP, with cohort tracking for LTV and payback and clear insight on subscription revenue
ASO that supports paid performance with metadata research, A B tests, and Product Page optimisation to lift tap through and install rate
Reporting in Looker Studio with weekly insights, actions, and a growth roadmap
Selected results
• More than 500M app installs delivered across client portfolios
• Multiple App of the Day features and category rankings in the top 20 percent for Fitness, Photo
and Video, and Productivity
• Non brand scale at stable CPI through structured keyword expansion and creative iteration
• Subscription uplift through Product Page optimisation, paywall testing, and audience refinement
Clients and categories
Gridwise for Uber drivers, Whisk App, LivU Live Video Chat, Tiksave Video Planner, Cleaner Kit Clean Up Storage, Bloomberg Business News Daily, Trend Micro Mobile Security, TrainerFu For Personal Trainer, Canary Mail Secure Inbox and AI, and others
How I work
• Apple Search Ads Discovery and goals that define target CPI or CPT, CPA, ROAS, and payback windows
• Apple Search Ads & App Store Optimization Rapid build or rebuild with a clear test plan for keywords, creative sets, and product pages.
• Apple Search Ads daily optimization and expansion with decisive negative management
• Apple Search Ads Cohort analysis that links media, store, and subscription events into clear decisions
Tools and stack
Adjust or AppsFlyer or Branch, Firebase, Looker Studio, Numbers, SKAdNetwork
Why hire me
You get a specialist who combines channel depth with end to end growth thinking. I will show exactly what is working, what is not, and the next actions to move the numbers that matter.
If you want me to, I can also set up your Apple Search Ads account from scratch, produce the initial build, and run the first optimisation cycle before handing over a clear playbook for your team.
Core Skills Expertise:
Apple Search Ads
App Store Optimisation
iOS User Acquisition
Mobile App Marketing
Performance Marketing
ASO Keyword Research
Custom Product Pages
Creative Testing
Cohort Analysis
LTV and Payback Modelling
SKAdNetwork
MMPs Adjust or AppsFlyer or Branch
Firebase Analytics
Looker Studio Reporting
App Store Optimization
App Store
App Marketplace
Apple Search Ads
Pay Per Click Advertising
Mobile App Strategy
Mobile Advertising
Google Analytics
Mobile Marketing
Marketing Management
PPC Campaign Setup & Management
Google Ad Manager
Mobile Ad Campaign
Marketing Plan
Snapchat Ads Manager
How it works
Post a job for freePost a job
Tell us what you need. Create your own job post or generate one with AI then filter talent matches.
Hire top talent fast
Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.
Collaborate easily
Use Upwork to chat or video call, share files, and track project progress right from the app.
Payment simplified
Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.
Don't just take our word for it
“Upwork provides an umbrella-level of security. I can see a talent’s work history and ratings. I can hold payments in escrow. I can communicate through Upwork Messages instead of working through my email address.”
KD
Kim Darling
Emerald Tiger
“Upwork is the best platform to hire skilled professionals when we're not looking for a full-time employee. All the companies in our portfolio use Upwork to find talent across a wide range of fields.”
DM
David Merry
Kinetic Investments
“Our very specific requirements can be a challenge—With Upwork, we’re able to access a bigger community to ensure the success of our projects.”
KK
Katja Krohn
Summa Linguae
How do I hire a App Store Optimization (ASO) Specialist in Pakistan on Upwork?
You can hire a App Store Optimization (ASO) Specialist in Pakistan on Upwork in four simple steps:
Create a job post tailored to your App Store Optimization (ASO) Specialist project scope. We'll walk you through the process step by step.
Browse top App Store Optimization (ASO) Specialist talent on Upwork and invite them to your project.
Once the proposals start flowing in, create a shortlist of top App Store Optimization (ASO) Specialist profiles and interview.
Hire the right App Store Optimization (ASO) Specialist for your project from Upwork, the world's largest work marketplace.
At Upwork, we believe talent staffing should be easy.
How much does it cost to hire a App Store Optimization (ASO) Specialist?
Rates charged by App Store Optimization (ASO) Specialists on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.
Why hire a App Store Optimization (ASO) Specialist in Pakistan on Upwork?
As the world's work marketplace, we connect highly-skilled freelance App Store Optimization (ASO) Specialists and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream App Store Optimization (ASO) Specialist team you need to succeed.
Can I hire a App Store Optimization (ASO) Specialist in Pakistan within 24 hours on Upwork?
Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive App Store Optimization (ASO) Specialist proposals within 24 hours of posting a job description.
Find more freelancers
Top cities for App Store Optimization (ASO) Specialists in Pakistan