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I am an established freelancer with over 7 years experience, with a background in psychology and over 200 projects working with clients in the mental health industry such as therapists, mental health agencies, coaches, and apps. Branding is a strong tool to help clients to feel confident launching their rebrand, that speaks to their ideal clientele and sets them apart as professionals and memorable in their industry. Branding provides not only consistency, peace of mind, but can also help you raise your prices and grow your company internationally. I'm happy to answer any questions you may have! Services include logo design, web design, figma mockups, UI and UX, Wordpress web development, brand guidelines design, graphic design and SEO keyword research. I have a step-by-step process for each service. • Mandatory Brand Audit • Brand Questionnaire where we'll dive into strategy including assessing your competitors, your company values, and history. • Moodboard with colours are created through rigorous colour theory and with psychological principles in mind. Fonts are hand-picked, tested across different platforms, and matched appropriately. • Hand crafted logo design that makes you stand out in your industry. • Beautifully, eye catching and user-friendly wireframes and web designs including desktop and mobile. • Web development on WordPress including hover effect animations, video, mobile-friendly and more! • Comprehensive brand guidelines booklet to apply to all your company's design needs, keep your brand consistent and flawless. Please check out my portfolio in mental health industry below and get in touch with me for your next branding and web design project!

𝐅𝐚𝐬𝐡𝐢𝐨𝐧 & 𝐅𝐨𝐨𝐭𝐰𝐞𝐚𝐫 𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐫 | 𝐅𝐫𝐨𝐦 𝐂𝐨𝐧𝐜𝐞𝐩𝐭 𝐭𝐨 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 Fashion and footwear designer with 10+ years of experience developing luxury and premium apparel, footwear, and accessories for established and emerging brands. I help brands transform ideas into production-ready products, combining creative design with real manufacturing knowledge. My work focuses on creating products that are elevated, brand-aligned, and realistic for manufacturing (not just concept ideas). Why work with me? ✔️ 10+ years of industry experience ✔️ 80+ brand collaborations ✔️ Experience working with established brands including ALDO Group and Matt & Nat ✔️ Independent and in-house design experience ✔️ End-to-end product development, from concept to production ✔️ Factory-ready tech pack specialist ✔️ Advanced Adobe Illustrator & Photoshop skills Services • Fashion & footwear design • Collection development • Concept sketches & design development • Technical flats, CADs & realistic renderings • Tech packs • Material, color & construction guidance • BOMs, POMs & grading specifications • Prototype reviews & fit feedback • Manufacturer communication & production support My experience includes trend research, collection development, technical design, sourcing, material selection, construction detailing, CAD creation, tech packs, and prototype refinement, always balancing creativity with functionality, craftsmanship, and manufacturing requirements. In addition to working with established brands, I also founded and managed my own footwear brand, overseeing every stage of the process, from design and sourcing to manufacturing, branding, wholesale, and retail. That experience gave me a strong understanding of what brands need to successfully bring a product from concept to market. Education: 🎓 Istituto Marangoni, Milan Fashion Business & Brand Management 🎓 Istituto Marangoni, Milan Fashion Design 🎓 Istituto di Moda Burgo, Milan Footwear Design I work closely with my clients throughout the entire development process to ensure every product stays aligned with both the creative vision and production goals. Whether you're launching your first collection or expanding an existing one, my goal is to create products that are elevated, commercially strong, and ready for production. Let's create something exceptional for your brand.

10+ Years in Branding, Web Design, and Development I’m a freelancer specializing in branding and web design, with a decade of experience helping growth-driven companies build powerful digital identities. As a strategic partner, I craft scalable brand systems and high-performance websites that resonate with audiences and drive business results. Whether you're looking for a modern, user-friendly website, or a complete brand overhaul, I use tools like Figma, Adobe Creative Suite, and Canva to deliver impactful designs that are not only visually compelling but also functional and future-proof. Services I Offer Branding & Identity Design Logo Design (Adobe Illustrator, Photoshop, Figma, Canva) Brand Identity Systems (Typography, Color Palette, Iconography) Style Guides & Brand Guidelines Figma & Canva Templates (Social Media Kits, Brand Decks, Presentations) Brand Strategy & Visual Systems Website Branding (UI Element Consistency) Web & UI Design WordPress Website Design (Including Landing Pages, E-commerce, Migration & Management) Shopify Store Design & Landing Pages Webflow Website Design & Development Figma to WordPress Conversion UI/UX Design (Figma, Adobe XD) Custom Design for Mobile-First & Responsive Websites Presentations & Visual Content Pitch Decks (Investor & Sales) Company Profiles & Corporate Decks Marketing & Brand Presentations Figma, PowerPoint, Google Slides, Canva Experience & Workflow 100+ projects completed across Upwork & off-platform clients 50+ websites launched on WordPress, Shopify, and Webflow Expertise with Figma, Adobe Creative Suite, Canva, Elementor, Webflow, and Shopify UX-first approach with scalable, developer-friendly handoffs Industries I Serve E-commerce & DTC Brands SaaS & Tech Startups Fashion, Beauty, & Cosmetics Healthcare & Nutrition Finance & Fintech Legal & Real Estate Education & Online Learning Nonprofits & Community Organizations Hospitality, Travel, Food & Beverage Manufacturing, Construction, & HVAC Why Work With Me? Tailored Solutions: From logo design to full-scale websites, I create custom branding and websites that align with your goals. Strategic Design: I focus on user experience and visual consistency to ensure your brand resonates and converts. Proven Results: I’ve helped businesses across diverse industries boost their credibility and performance. If you’re looking for branding and web design solutions that drive measurable results, let’s create something impactful together. Keywords to Find Me: Brand Development | Identity Design | Logo Design | UI/UX Design | WordPress | Shopify | Webflow | Branding Strategy | E-commerce | Custom Websites | Social Media Branding | Corporate Identity | Startup Branding | Tech Branding | Luxury Branding

🚀 I help my clients create highly profitable businesses by building beautiful brands, making their digital business work on every platform and device, and converting strangers into customers. 🤯 Contact me today for a FREE analysis and a BIG idea that will strap rocket boosters to your profit. Did I mention it’s FREE? 😇 "Scott was amazing. Nailed our design on the first go and was incredible quick with our revisions. Always available to communicate and was super attentive during meetings, which required as little back and forth as possible. Will be working with scott moving forward, could not be happier to have found him." 🇨🇦 Canadian Creative Director & E-commerce Development Expert with over 20 years of Experience 🇺🇸 15 years of U.S. Agency Experience with Coca-Cola, Nestlé, and Nickelodeon 🏆 Top Rated Plus Freelancer on Upwork for over 2 years 👨🏻‍💻Specialist in Consumer Packaged Goods, E-Commerce, and Marketing 🐉 Dragons’ Den TV Show Alumni with #1 product on Amazon and Groupon “Meet Scott Luscombe, award-winning brand and product designer. Scott has 20 years of experience working with some of the biggest brands in the business and has loved every minute of it.” - Upwork.com Interview “Undoubtedly one of the most talented people in the field. Scott has helped me push my brand to unthinkable heights with his extraordinarily creative angle.” - Eugene Komissarov, Dynamite Marketing “We’ve partnered with Scott for over a year now, and I’m happy we did. He’s fast, reliable, and produces amazing work… Scott is a pleasure to work with and a great asset to our brand.” - Sarah Bramley, Mother Raw I am a Canadian Graphic Designer, Website Developer, and Marketer currently living in Brazil with my wife and son. My career began over 20 years ago when I graduated from Sheridan College in Canada for Illustration. Since 2001 I have worked up to being a Creative Director for brands such as Nestlé, Nickelodeon, Coca-Cola, and small but mighty brands such as Wallet Ninja and Dawg Grillz. Hiring me means you get agency quality Design and Development at sustainable pricing. My traditional art education at Sheridan College built the foundation that allows me to design, illustrate and animate with any software, including Adobe Creative Suite's Photoshop, Illustrator, XD, InDesign, Premiere, and After Effects. Scott 🧑‍🎨DESIGN • Senior Graphic Designer (Print, Physical, Online, Social) • Brand and Logo Design • Website Design • User Interface and User Experience Design • Social Media Design It is essential as a brand that you speak effectively to your clients in every medium. Your key to success lies in designing a brand, and it's messaging that resonates with your target audience. Your brand requires effective communication through a variety of mediums. These communication materials span mediums from print and physical design to online and social design. 🧙‍♂️WEB DEVELOPMENT YOUR OPTIONS ARE UNLIMITED AS I AM AN EXPERT IN: HTML, Java, CSS, Ruby on Rails, Liquid, Python, and SQL. Don't worry! I won't make you choose what you need, just know that your website will be responsive for Desktop, Phone(Mobile), Tablet, and your App will work perfectly on iOS and Android. By working on a wide range of websites, I can develop everything from simple landing pages, too high-level customization, theme development, and functionality. I can complete any web development project with a level of quality and professionalism that is essential to your brand's success. 👨‍💻 E-COMMERCE Daily Work on a wide range of platforms including Shopify, Wordpress & WooCommerce, Squarespace, Wix gives me the flexibility to build on a platform you are comfortable with. • Shopify E-Commerce Online Store • WordPress • WooCommerce • Speed Optimization • Website Management There are new platforms emerging every week and navigating the jungle of marketing, how much you need to budget to reach your goals, and what to say can be extremely overwhelming. 👨‍🎤SOCIAL Whether you are a Product or Service business, your brand can take advantage of every platform. From Facebook, Instagram, LinkedIn, TikTok, to Reddit, and whichever new one whack-a-moles its way into popularity next week. • Social Media Design • Social Media Management • Newsletter Design & Development • Display Ad Design & Management • Monthly Social Marketing Management Testing each platform blindly to see what works is an expensive experience. Let's talk and I'll shed light and provide expert recommendations on what you should do, when, and where, with your creative ideas. 💼 WORKING WITH ME I receive numerous invites a day from wonderful clients. Unfortunately, I do not have the capacity to meet everyone’s needs, nor will I be the best fit for every client. I do not take on any projects that are below the ‘EXPERT’ level. I provide over 20 years of creative industry experience, branding strategy, and high-level web development.

🏆 𝐓𝐨𝐩 𝐑𝐚𝐭𝐞𝐝 | ✅ 10+ 𝐘𝐞𝐚𝐫𝐬 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 | ✅ 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐁𝐫𝐚𝐧𝐝 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐫 𝑩𝒓𝒂𝒏𝒅 𝑰𝒅𝒆𝒏𝒕𝒊𝒕𝒚 & 𝑷𝒂𝒄𝒌𝒂𝒈𝒊𝒏𝒈 𝑫𝒆𝒔𝒊𝒈𝒏𝒆𝒓 𝒇𝒐𝒓 𝑫𝑻𝑪 & 𝑩2𝑪 𝑪𝒐𝒏𝒔𝒖𝒎𝒆𝒓 𝑩𝒓𝒂𝒏𝒅𝒔 Launching a product takes more than a great logo. It takes a brand people trust, packaging that stands out, and a consistent experience across every customer touchpoint. 𝗧𝗵𝗮𝘁'𝘀 𝘄𝗵𝗲𝗿𝗲 𝗜 𝗵𝗲𝗹𝗽. I work with startups and growing DTC and B2C consumer brands to build everything they need to launch with confidence, from brand strategy and visual identity to packaging, websites, and launch assets. Over the past 10+ years, I've helped businesses across supplements, wellness, skincare, food & beverage, coffee, lifestyle products, and other consumer brands create identities that not only look premium but also support long-term growth. I can help with: • Brand Strategy • Logo & Visual Identity • Brand Guidelines • Packaging & Label Design • Shopify & WordPress Websites • Product Mockups & Renders • Marketing & Launch Assets • Print & Sales Collateral My process is simple: 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 → 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 → 𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 → 𝐋𝐚𝐮𝐧𝐜𝐡 → 𝐆𝐫𝐨𝐰𝐭𝐡 I also use modern AI tools behind the scenes to speed up research, creative exploration, mockups, and production workflows. The goal isn't to sell AI. It's to deliver better ideas, faster execution, and more consistent results. If you're looking for someone who can think beyond the logo and help build a complete brand system that works across packaging, websites, marketing, and future product launches, I'd love to help.

Highlights of my background and experience: • Years of translation experience • Bachelor of Science • Metallurgical Engineer experience • Senior IT experience • College diploma in PC/network support Part of my client list: UNESCO University of Cambridge Water Supplies Department Hong Kong Metro Vancouver Canadian Blood Services