Hi. I’m a professional designer with over 5 years of experience in digital and web design, specializing in creating visually compelling and strategically driven designs that elevate brands and drive engagement. My work is centered on blending creativity with functionality to deliver solutions that resonate with your audience and align with your business goals.
Here’s what I can do for you:
Advertising Materials
• Static and animated creatives for Meta (Facebook & Instagram) and LinkedIn
• Short-form video ads for paid campaigns
• Display ads and creatives for Google Ads
• Animated HTML5 banners
• Ad variations for A/B testing and multi-format adaptation
• AI-assisted image generation and visual asset creation
Website & Landing Page Design
• UI design for websites and landing pages (from wireframes to high-fidelity mockups)
• Website development in Framer
• Website redesign and visual optimization
Additional deliverables:
• Presentations & pitch decks
• Infographics and data visuals
• Social media visuals, covers, banners
I work with marketing teams, founders, and agencies on both project-based and long-term engagements.
Nith C.
Creative Strategist | AI Ads, Brand Design & Performance Creative
I help brands figure out what creative they need to make, then I make it.
I can help ecommerce brands, startups, and growing businesses turn products, offers, and business objectives into creative built to perform.
I work independently, but bring an agency-calibre mix of creative strategy, design, advertising, AI production, and campaign execution without the layers or handoffs of a traditional agency.
My work sits at the intersection of creative strategy and production.
Give me a product, rough idea, campaign brief, or business problem, and I can help figure out what the creative needs to do, develop the concept, build the assets, and get it ready to launch.
What I can help with:
Ad Creative & Performance Creative
• Meta and paid social ads
• Static ads and creative variations
• Hooks, angles, concepts, and campaign ideas
• Product and lifestyle advertising
• Creative testing concepts
• Performance-focused design systems
AI Image & Video Production
• Photorealistic product imagery
• AI lifestyle campaigns
• AI models and branded characters
• Commercial concepts
• Short-form video
• Product demonstrations
• AI-assisted campaign production
Brand & Ecommerce Creative
• Brand identity and visual systems
• Packaging and product mockups
• Amazon listing images and A+ Content
• Ecommerce graphics
• Landing page creative
• Product launch assets
Creative Strategy
• Campaign concepts
• Positioning and messaging direction
• Visual direction
• Content systems
• Creative testing ideas
• Competitor and market research
• Translating business objectives into executable creative
Campaign & Digital Design
• DOOH and digital signage
• Social campaigns
• Presentations and pitch decks
• Websites and landing pages
• Product and brand launches
Selected results:
• Generated 2.5M+ impressions through a digital campaign for a dancewear brand
• Grew Rutopia from 986 to 3,100+ followers, with individual content reaching approximately 60,000 views
• Generated 21,000+ views and reached 10,000+ accounts through a commercial real estate content system
• Produced campaign creative deployed across six cinema locations
• Created AI-assisted advertising and visual campaigns for ecommerce brands, restaurants, fashion brands, startups, and digital signage platforms
Why clients hire me:
I’m not limited to executing a design brief.
I can look at the product, audience, platform, offer, brand, and business objective, figure out what the creative actually needs to accomplish, and then build it.
That means fewer handoffs between strategist, designer, editor, AI creator, and marketer, and a much tighter connection between the idea and the final execution.
My workflow includes Adobe Photoshop, Illustrator, After Effects, Premiere Pro, Figma, Midjourney, Higgsfield, Kling, Runway, Seedance, ChatGPT, Gemini, Meta Ads, Google Ads, and Google Analytics.
I’m based in Toronto and available for both focused creative production and larger campaign builds.
If you have a product, campaign, or creative problem that needs figuring out, send me the brief.
Portfolio: SS2.CA
Salustiano O.
Creative strategist | Meta ads | Direct response Marketing
Ottawa, Canada
$15/hr$15 per hour5.0 (7) 24 jobs $10K+ total earnings
Most people find one winning ad after failing 100 times.
That's because most people aim for mindless volume instead of quality.
I don't like that idea, and by prioritising quality with our clients we've been able to consistently find new winners with way less volume. So far I'd say around 1 winning ad out of less than 50 tested.
But quick context —
Over the past few years I've partnered with a good amount of ecom brands and helped them scale anywhere from multiple 5 figures to multiple 6 figures a month.
That doesn't happen by testing random things — it comes from having a solid research system and a feedback loop process that lets you run intentional ads and optimize them week after week.
I usually partner with brands on the creative strategy side — research, angles, UGC and ad scripts, creative briefs — but I also assist with the post production, so you get the whole creative pipeline handled and not just a doc of ideas.
Thanks to that I've been able to help a parenting brand grow from $40K to $400K/month in 6 months (one ad ran 3+ months without fatiguing and did six figures on its own), a moto accessories brand go from $40K to $140K/month, and a pet nutrition brand from $0 to $120K.
I also work in French, so if you're running Meta ads in France or Québec we can do this in both languages.
If you're looking for someone who thinks about why ads perform, not just how to make them look good — feel free to send me a message.
Salustiano
Travis M.
DIRECT-RESPONSE VIDEO ADS | Concepts, Scripts, Editing & AI
Upper Tantallon, Canada
$60/hr$60 per hour5.0 (13) 21 jobs $100K+ total earnings
I create direct-response video ads for Meta and paid social, from customer insight and concept through final edit.
My style combines a clear sales argument with emotion, storytelling, fast-paced editing, music and sound design. The goal is performance creative that feels deliberately produced — not generic UGC or low-quality AI content.
I can handle:
Customer research, angles and concepts
Hooks, scripts and ad copy
Storyboards and creative direction
AI-assisted asset production
Video editing, music and sound design
Existing UGC, product footage and demo assets
Complete ads produced from concept to delivery
I use AI (Seedance 2.5, SuperGrok, Astra) as a production tool alongside Premiere Pro, Photoshop, CapCut, stock footage and client assets. It lets me create more ambitious concepts without requiring a traditional production crew for every ad.
$100K+ earned on Upwork | 100% Job Success | Top Rated Plus
I focus on creative production, not media buying or social media management.
Send me your product, customer and current creative. I’ll figure out what the ad should say, how it should feel, and turn it into something worth testing.
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