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At a Glance: Content Writing

Engaging content is key in the online world, for everything from blog articles to landing pages to product descriptions for an e-commerce site. Content fuels many different aspects of marketing, including content marketing, pay-per-click (PPC) advertising, search engine optimization, social media, and email marketing.

If you’re looking to generate unique content for your business, a content writing expert on Upwork can help you get started. Whether you want to generate leads through a new eBook, build thought leadership through an active blog, or attract social shares and blogger outreach with an informative infographic, a professional writer can help you develop content tailored to your audience and objective. From technical topics to business to pop culture, writers on Upwork have a wide variety of experience and subject matter expertise. They can work with you to create engaging and keyword-rich content that will help meet your business goals and support your marketing efforts. They can add value and professionalism to your website and help your search rankings soar and your users stick.

Trends

Accenture Tech Vision Report on Workforce Marketplaces: Why Enterprises Built for Change Will Dominate

Digital-born companies are disrupting the establishment with an agile and dynamic approach to doing business—and incumbent enterprises who want to stay competitive are prepared to follow suit.

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February 22, 2017

For Clients

How to Hire a Sales Representative

How do you find the right sales professional to help you boost sales, increase conversion rates, gain new leads, or meet targets? Here’s an overview of what you can do to find, hire, and work with a freelance sales representative.

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February 22, 2017

For Clients

Writing a Job Description to Find a Great HTML5 Developer

So you want to hire an HTML5 developer—how can you craft a job description that will help you find the right developer for your needs? Here are a few tips to get you started.

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February 21, 2017

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