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At a Glance: Content Writing

Engaging content is key in the online world, for everything from blog articles to landing pages to product descriptions for an e-commerce site. Content fuels many different aspects of marketing, including content marketing, pay-per-click (PPC) advertising, search engine optimization, social media, and email marketing.

If you’re looking to generate unique content for your business, a content writing expert on Upwork can help you get started. Whether you want to generate leads through a new eBook, build thought leadership through an active blog, or attract social shares and blogger outreach with an informative infographic, a professional writer can help you develop content tailored to your audience and objective. From technical topics to business to pop culture, writers on Upwork have a wide variety of experience and subject matter expertise. They can work with you to create engaging and keyword-rich content that will help meet your business goals and support your marketing efforts. They can add value and professionalism to your website and help your search rankings soar and your users stick.

Data

Python: A Powerful Language for High-Traffic, Data-Heavy Apps

Python is hugely valuable to companies that need to quickly prototype new products and data-focused companies that need to integrate statistical analysis into their workflows. In this article, we’ll explore what sets Python apart from other programming languages, why it’s popular with data scientists, and what you should look for in a Python engineer.

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August 23, 2016

Web Development

6 Reasons Sass Should Be In Every Front-End Developer’s Toolbox

CSS pre-processors, like Sass, are one tool that no front-end developers should live without. Here’s a look at how the Sass CSS pre-processor can supercharge productivity, help developers write more succinct CSS, and keep files organized.

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August 22, 2016

Web Development

Pro Tips for an Effective Encryption Strategy

More and more businesses are enlisting encryption experts to help them implement plans to encrypt data, internet connections, websites, and email—but is it the right strategy for you? Read on to learn more about encryption, when and where you should use it, and some things to consider when crafting your own encryption strategy.

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August 17, 2016

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