Hire the best Brand Consulting specialists

Check out Brand Consulting specialists with the skills you need for your next job.

Clients rate Brand Consulting specialists
Rating is 4.8 out of 5.
4.8/5
based on 1,703 client reviews
Andrew H.
$150/hr
  • Trophy Icon Brand Consulting
  • Creative Writing
  • Business Writing
  • Brand Marketing
  • Advertising
  • Blog Writing
  • Article Writing
  • Business Development
  • LinkedIn
  • Biography Writing
  • Brand Positioning
  • Brand Identity
  • Branding
  • Storytelling
  • Website Copywriting

Think of me as a Content Whisperer. I'm a gifted storyteller, dedicated to helping clients tell theirs. I say this unabashedly and with complete confidence. The proof, of course, is the words. Today, finding the right words is more important than ever, and I strive to under-promise but over-deliver. The name of my company says it all: words-are-my-biz And my philosophy is simple: The right words sell. The wrong words leave sales on the table. WHO I AM. I’m a professional writer living in Portland, Oregon with a lifelong passion for the power of the written word. I’ve written everything from novels to blogs, sales...

Maria Laura L.
$250/hr
  • Trophy Icon Brand Consulting
  • Pinterest Marketing
  • Graphic Design
  • Social Media Marketing
  • Brand Marketing
  • Fashion Design
  • Pinterest
  • Pinterest Ads Manager
  • Digital Marketing
  • Search Engine Optimization

✨ Let's make your content visible ever after ✨ 7+ years of experience working with Pinterest for brands and bloggers. Real, Organic, True Growth. 45+ million monthly impressions. 6 million impressions on a single pin. 10k new Followers per month. Your content on Pinterest doesn’t expire, you can make it live forever! Make your brand stand out on the platform, get traffic on your website, new subscribers on your email list, and new clients on your store using Pinterest. I have worked with Pinterest since it was in beta. I am passionate about Pinterest and have worked hard to become an expert in the platform. I've worked with many...

Lisa F.
$95/hr
  • Trophy Icon Brand Consulting
  • Brand Development
  • Digital Strategy
  • Web Design
  • SEO Strategy
  • Graphic Design
  • Content Writing
  • Microsoft PowerPoint
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Figma
  • WordPress
  • Web Host Manager

I provide one-time or longer-term marketing services across a wide array of industry verticals. Since each project is unique, I offer a complimentary consultation for every invitation received. Contact me any time and let's discuss your project specifics. My number one priority is client satisfaction for best cost and deliverable outcomes. • Marketing strategy consulting/planning • Brand development/alignment • Wordpress, host, manage, design • Graphic design, print and digital (all mediums) • Copywriting/editing • Digital Marketing/campaign development

Chris A.
$125/hr
  • Trophy Icon Brand Consulting
  • Brand Identity
  • Concept Development
  • Adobe Illustrator
  • Communication Design
  • Copywriting
  • Logo
  • Brand Naming
  • Website Design
  • Website Development
  • Graphic Design
  • Brand Name
  • Branding
  • Brand Development
  • Brand Strategy

Hey, my name is Chris. I am an Upwork Certified Brand Identity Designer. As a Branding Expert I appreciate the opportunity to understand my client's vision and mission so that I can develop a thorough and streamlined written and visual brand identity strategy. I lead a clear and organized process that leads to uncompromisingly beautiful products. Key deliverables I provide are: - Naming (.com and trademark ready) - Renaming (.com and trademark ready) - Logo design (visual, wordmark, lettermark) - Color scheme - Brand/Style Guides - Marketing Materials - Digital/Print Collateral (Pitch Deck, Business Cards, Rack Cards, Flyers) - Social...

Nikola I.
$50/hr
  • Trophy Icon Brand Consulting
  • Advertising
  • Digital Marketing
  • Email Marketing
  • Facebook Advertising
  • Graphic Design
  • Social Media Marketing
  • Zapier
  • Print Design
  • Logo Design
  • Digital Marketing Strategy
  • Klaviyo
  • Customer Relationship Management

We are a team of designers and marketing experts, passionate about design solutions that will stand the test of time. We believe in the power of collaboration and take the time to get to know you and your business, so we can create design solutions that are well-suited to your values and echo your strategic growth plans. We are proficient with Adobe Creative Suite Software. Our experience ranges from 10 to 15 years with the programs we use. What we can do for you: - Any type of Graphic Design, Logos, Ads, Brochures, Flyers, E-signatures, Covers, Cards, etc. - Video editing, Creating GIFs, Video ads, or presentations - Social Media...

Seth B.
$150/hr
  • Trophy Icon Brand Consulting
  • Brand Identity & Guidelines
  • Social Media Marketing
  • Business Coaching
  • Marketing Strategy
  • Brand Management
  • Business Writing
  • WordPress
  • Content Writing
  • Brand Research
  • Business Plan
  • Corporate Brand Identity
  • Brand Marketing
  • Brand Strategy
  • Storytelling

"Seth's work is agency-grade and we look forward to working with him again." I have over 15 years of experience providing branding, marketing, and business consulting for clients in a wide range of industries. From market research, to developing your brand, fine-tuning your message and creating a digital presence, I provide everything you need to transform your vision into reality or improve an existing product or service. I hold a degree in Linguistics from the University of Pennsylvania, which offers additional benefits to international businesses that want to connect with English-speaking audiences here in the United States and...

Karen U.
$70/hr
  • Trophy Icon Brand Consulting
  • Kartra
  • Digital Concourse Marketing Automation
  • Mailchimp Plugin
  • Web/graphic Design
  • WordPress Theme
  • Divi
  • Business Consulting
  • Logo
  • Brand Strategy

Specializing in Set up and Management at Kartra, Groove and Thinkific Platforms. Wordpress Websites (Prefer Divi or Enfold) Years of experience as a business owner and consulting other small businesses as to what they may need to succeed in online marketing in the current market.

Garrett I.
$125/hr
  • Trophy Icon Brand Consulting
  • Product Design
  • Web Design
  • User Interface Design
  • User Experience Design
  • Figma
  • WordPress
  • WooCommerce
  • Shopify
  • HTML5
  • CSS 3
  • HubSpot
  • Prototyping
  • App Design
  • Conversion Rate Optimization

I have 12+ years experience, with a degree and training in graphic communications. I am a specialist in responsive web design, UI/UX design, conversion rate optimization (CRO), product design/development, front-end development, e-commerce, WordPress, Shopify, WooCommerce, digital marketing media, growth marketing, product management and brand consulting. My design approach is always to keep it clean, modern, and simple. If you are looking to grow your business or product visually in a professional modern direction, then I'm your guy. Below is a full list of my professional services: • Responsive Web Design • UI/UX Design •...

Nicola D.
$50/hr
  • Trophy Icon Brand Consulting
  • Made-to-Measure
  • Creative Direction
  • Creative Strategy
  • Buying
  • Luxurious
  • Contemporary Style
  • Fashion Consultation
  • Consultant
  • Fabric
  • Wearable Technology
  • Fashion Design
  • Clothing

I’ve been working in the fashion industry for more than 10 years and I seasonally help selected brands worldwide based to launch their business. I can support 360 degree from the design part to the final product ready to be sold in the best and efficient way possibile. I'm mainly focused on clothing and I can develop any kind of item in a very high quality target, both menwear and womenswear. Beside this I'm also into accessories brands including leather and fabric hand bags, back pack, duffle bags and more with different targets but generally I'm focused on luxury products. What ever your project is about I'm able to assist you with my...

Rashida P.
$75/hr
  • Trophy Icon Brand Consulting
  • Paid Social
  • Digital Strategy
  • Customer Acquisition Strategy
  • Business with 10-99 Employees
  • Google Ads
  • Marketing Strategy
  • Branding
  • Brand Marketing
  • Brand Strategy
  • Business Plan
  • Search Engine Marketing
  • Brand Research
  • B2C Marketing

Welcome! I specialize in building consumer brands including brand strategy/identity, digital and traditional marketing and strategic growth planning. As an Expert-Vetted Freelancer I am in the Top 1% in these fields. Deep understanding of the consumer, the competitive landscape and your business form the foundation of everything I do. Through insight, I sharpen the value proposition, clarify your target, help to differentiate and creatively translate your brand. Clarity, consistency, cohesiveness. More than hallmarks of great brands, this is the stuff that powers brands, providing focus and fuel to accelerate growth. If you are ready...

Dawn C.
$69/hr
  • Trophy Icon Brand Consulting
  • Fashion Design
  • Computer Graphics
  • Product Design
  • Character Design
  • Print Design
  • Illustration
  • Logo Design
  • Adobe Illustrator
  • Apparel
  • Clothing
  • Graphic Design
  • Consumer Goods

Creative director / Designer at Kiddithinks Children's Design Studio. Extensive experience specializing in apparel, graphics and merchandise for the commercial children's market from babies to tween, with expertise in branding and licensed merchandise design, including fashion, graphics, stationery, textiles, accessories, toys, plush, room decor, illustration, packaging, trend prediction and character development. International clients have included Target, The Children's Place, Walmart, Macys, Toys R Us, JC Penney, Mothercare, Marks and Spencers and the Disney Store. Expertise in licensed product design and presentation pitches,...

Matija K.
$75/hr
  • Trophy Icon Brand Consulting
  • Brand Marketing
  • Brand Management
  • Startup Consulting
  • Corporate Brand Identity
  • Slogan
  • Creative Strategy
  • Catchphrase
  • Business Development
  • Product Development
  • Business Coaching
  • Brand Naming
  • Brand Strategy

Wheater you want to set the right foundations for your brand, create a memorable brand name, or start creating memorable content for your business, you need a reliable strategist that isn't afraid to get his hands dirty. I'm here to get your brand rolling. From initial concepts to brand development and implementation. Making sure you're staying consistent is one of the most important things for every brand. I could talk about years of experience and thousands of projects I did. But I won't bore you with that. What I'll promise you instead is this - you won't find anyone that works as hard as me to keep you happy. Are you ready to get...

Oscar R.
$40/hr
  • Trophy Icon Brand Consulting
  • Sales & Marketing
  • Search Engine Optimization
  • SEM Keyword Research
  • Social Media Marketing
  • Lead Generation
  • PPC Marketing
  • Content Creation
  • Google Ad Manager
  • Facebook Ads Manager
  • WordPress
  • Content Marketing
  • Web Design
  • Social Media Website

My name is Oscar, and I am the COO and Co-founder of Lil Horse, a design and digital marketing agency. Lil Horse was created based on the sole principles of building a team of talented and dedicated designers and communicators that can better serve and meet your needs to help you effectively and consistently scale your business! Let's create brands that have an impact! 1. SEO / SEM 2. Google ads 3. Youtube ads 4. PPC campaigns 5. Facebook and Instagram ads 6. Content creation 7. Social Media Management 8. Lead generation 9. Graphic design 10. Branding and Marketing services 11. Analysis and metrics for further optimization. 12. Web app,...

Melissa M.
$95/hr
  • Trophy Icon Brand Consulting
  • Search Engine Optimization
  • Marketing Strategy
  • SEO Writing
  • Brand Marketing
  • Press Release Writing
  • Social Media Marketing
  • Instagram Marketing
  • Etsy Listing
  • SEO Strategy
  • Business with 10-99 Employees
  • Press Release
  • eCommerce
  • Business Coaching
  • Startup Company

HAVE YOU EVER FELT STUCK AT YOUR 9-5 JOB, DREAMING OF TURNING YOUR ETSY SHOP INTO YOUR FULL-TIME THING? Have you ever seen super successful Etsy shops and thought, "How did they get there?" Or have you ever felt intimidated by the amount of time you THINK it will take to get your shop generating a 6-figure income? Don't worry, you're not alone! You DO have what it takes to make it big on Etsy! :: Just imagine :: ✦ EARNING A FULL TIME INCOME ON PART TIME HOURS IN YOUR ETSY SHOP ✦ GROWING YOUR ETSY SHOP AND INCOME BEYOND YOUR OWN EXPECTATIONS ✦ HAVING FULL CONTROL OVER YOUR TIME AND INCOME ✦ FINALLY BEING ABLE TO QUIT YOUR 9-5 JOB +...

Karissa Anne Y.
$250/hr
  • Trophy Icon Brand Consulting
  • Design Mockup
  • Corporate Brand Identity
  • Business Strategy
  • Hotel Design
  • Brand Management
  • Restaurant Menu
  • Branding
  • Brand Positioning
  • Graphic Design
  • Corporate Branding
  • Brand Guidelines

Fractional CMO for high end, premium brands focused on UHNW demographic. 🖋️ Marketing Intelligence 🖋️ Consumer Sales Psychology 🖋️ Brand Strategy + Design 🖋️ Creative Direction Working alongside high end brands to develop their core storytelling angle while establishing marketing structures that genuinely captures the specific UHNW demographic. We've partnered with world's greatest marketing intelligence minds to provide specific and timely insights for desired industries. With custom marketing models. forecasting, and business strategy, KYMBA has the unique capabilities to provide a 360-view of your entire marketing ecosystem and...

Muhammad F.
$30/hr
  • Trophy Icon Brand Consulting
  • Amazon PPC
  • Amazon FBA
  • Amazon Webstore
  • Amazon Seller Central
  • Amazon FBA
  • Brand Development
  • Amazon PPC
  • Amazon Listing Optimization
  • Pay Per Click Advertising
  • PPC Campaign Setup & Management

Looking for a PPC expert for a 6-figure business and above? you are at the right place. By virtue of my experience, I have achieved excellent PPC results which can be seen in the portfolio images on my profile. Goals of My PPC Strategy :- - Low CPC - High sales - Low ACOS - Higher conversion - Reduce wastage of Ad spend Key Elements of My PPC Strategy:- - Bid optimization - PPC Bulk uploads - Store optimization - Campaign ranking - Negative keywords - Budget optimization - Keywords harvesting - Negative product targets Place a Discovery Order Now :- Want to assess my PPC management services? place a Discovery Order for $35. This is a...

Roman H.
$199/hr
  • Trophy Icon Brand Consulting
  • Digital Marketing Strategy
  • Social Media Marketing Strategy
  • Communication Strategy
  • User Experience Strategy
  • Market Analysis
  • Product Design
  • Strategic Plan
  • Brand Strategy
  • Brand Positioning & Messaging Strategy

Marketing strategist with 17 years of experience. I'm helping my clients to define growth strategies, find new markets, reach potential customers/consumers, set up digital marketing, build websites, design brands and marketing communications. My clients vary from small and medium to large businesses and corporations like Mastercard, Pepsico, McDonald's. I've developed and implemented marketing strategies across different regions: USA, United Kingdom, Germany, Poland, Ukraine, Russia, Kazakhstan, Saudi Arabia and many others. I also have a large team (73 people) of market analysts, designers, media experts that can execute any kind of...

Maria A.
$90/hr
  • Trophy Icon Brand Consulting
  • Corporate Brand Identity
  • Social Media Marketing
  • Brand Positioning
  • Branding
  • Mission Statement
  • Brand Identity
  • Brand Strategy
  • Brand Development
  • Competitive Analysis
  • Marketing Strategy
  • Marketing Audit
  • Email Marketing Strategy
  • Market Research

💰 I turn brand assets into sales. How many companies go out of business because they couldn’t communicate the value they provide? How many of them get stuck after one or two years because they didn’t lay the brand foundation in the beginning? – You guess. I saw many of those. At some point, I realized that I can help businesses grow and outpace the competition using brand strategy. I'm now happy to share the secret recipe with you. Branding is not a cure-all, but a proper brand strategy can bring you clarity and form the basis for the communications strategy and lead generation. Brand strategy also helps you make the most of your...

Anika L.
$150/hr
  • Trophy Icon Brand Consulting
  • Brand Strategy
  • Marketing Strategy
  • B2B Marketing
  • Market Research
  • Market Analysis
  • Market Segmentation Research
  • Consumer Research
  • Brand Development
  • Competitive Analysis
  • Survey Design
  • UX Research
  • Qualitative Research
  • Quantitative Analysis
  • Brand Positioning

The power of brands and marketing has always fascinated me. I love a strategic challenge. Developing inspiring ideas through unearthed strategic insights utilizing primary and secondary techniques to help brands/companies communicate and connect with their audience/customers is what I always strive at. Whether it’s working with a new company for an effective go-to-market plan, evaluating and revitalizing an existing brand, or developing growth strategies, I bring creative thinking and passion that helps clients identify, develop and implement strategies that make meaningful connections with their audiences and achieve their business...

Monique D.
$45/hr
  • Trophy Icon Brand Consulting
  • Marketing Strategy
  • Social Media Marketing
  • Internet Marketing
  • Market Research
  • Facebook Ads Manager
  • Google Ad Manager
  • Google AdWords
  • Digital Marketing
  • LinkedIn Campaign Manager
  • SEO Backlinking
  • SEO Strategy

Not sure which platform is best for your brand or objectives? No idea what your paid marketing budget should be? Unsure of how to measure your results or when you should expect to see them? As your digital marketer, I have a thorough understanding of the different platforms and which strategies to employ on each platform in order to grow your follower base, boost engagement, and drive leads - which are important elements for growing your business online. I am an established social media manager with 9+ years of hands-on experience, plus a background in sales, project management and customer service. I am a true go-getter who is passionate...

Lahoucine C.
$30/hr
  • Trophy Icon Brand Consulting
  • Stationery
  • Brand Guidelines
  • Corporate Brand Identity
  • Stationery Design
  • Branding
  • Logo Design
  • Logo
  • Brand Identity
  • Business Card
  • Brand Identity & Guidelines
  • Logo Transparency
  • Minimalist
  • Brand Identity Design
  • Corporate Branding

*Top Rated Upwork* Hello! My name is Lahoucine Chatiri, and I am a brand identity designer. My goal is to help businesses create transformative brands that move businesses, people, and the world forward. I use audience/market research and brand foundations to create a unique and ownable brand identity system that visually represents your brand persona through elements such as the brand logo, tone of voice, colors, composition, photography, typography, and motion. If you have started your own business and feel that your company needs a strong identity system and consistent brand materials, I am here to help. Please don't hesitate to...

Gavin B.
$50/hr
  • Trophy Icon Brand Consulting
  • Brand Strategy
  • Corporate Brand Identity
  • Logo Design
  • Brand Identity
  • Brand Guidelines
  • Design Thinking
  • Logo
  • Brand Marketing
  • Brand Positioning
  • Startup
  • Creative Direction
  • Art Direction
  • Adobe Creative Suite
  • Brand Positioning & Messaging Strategy

I help Founders, CMO’s and experts create influential brands so they can captivate customers, build trust, and power their marketing. Unlike most who focus heavily on graphics, I use powerful positioning, clear strategy, and compelling story to help move the needle in your business. Branding is the process of creating a strong, positive perception in the mind of your customers. Your brand is the tool you use to achieve this. Pretty graphics and logos won't move the needle in your business - and they won't give you a brand. Your brand is a combination of perception, differentiation and communication. Those three things working together...

Meagan H.
$125/hr
  • Trophy Icon Brand Consulting
  • Business Management
  • Graphic Design
  • Brand Positioning
  • Content Strategy
  • Branding
  • Content Management
  • Branding & Marketing
  • Social Media Marketing Plan
  • Marketing Strategy
  • Brand Strategy
  • Corporate Branding
  • Influencer Marketing
  • Startup Consulting
  • Social Media Marketing

I specialize in branding and marketing campaign strategies. Aside from the ability to manage social media accounts, my graphic design background can serve you to produce content, logos, promotional posters, among many more items. Well-versed in Adobe Photoshop & Illustrator, Hootsuite, and Canva. Traditionally trained in university for marketing, business technology, and public relations, I have an eye for detail and analytics while providing creative solutions to business problems. A self-starter myself, I know what both owners and customers are looking for; and I aim to bridge the two to get you more happy clientele.

Mark H.
$80/hr
  • Trophy Icon Brand Consulting
  • Packaging Design
  • Label & Package Design
  • Graphic Design
  • Product Design
  • Layout Design
  • Logo Design
  • Brand Identity
  • Packaging
  • Minimalist
  • Illustration
  • Brand Positioning
  • Adobe Illustrator
  • Adobe Photoshop
  • Covers & Packaging
  • Branding

“Top Rated PLUS” Upwork Freelancer. I offer thoughtful, commercial graphic design solutions for branding and product packaging. While I love the excitement and energy smaller brands and startup entrepreneurs bring to a project, I do not usually accept projects with budgets less than $1800.. ________________________________________________ I am a graphic designer for Consumer Packaged Goods. My studio collaborates with businesses to create design which offers meaningful communication to the consumer, and increases brand value. Graphic Design • Packaging and Label Design • Logo Design • Visual Storytelling • Rebranding • Visual...

Stephen O.
$125/hr
  • Trophy Icon Brand Consulting
  • Marketing Strategy
  • Adobe Photoshop
  • Adobe After Effects
  • Adobe Illustrator
  • Copywriting
  • Social Media Design
  • Web Design
  • Advertising Design
  • Video Editing
  • Social Media Content Creation
  • Newsletter

With 15+ years of experience working on both the agency and brand side for major entertainment, consumer product, and lifestyle brands - I'm looking forward to delivering high impact creative and ROI driving marketing for your business. After just one year, the work from my independent boutique creative agency (SGO Studios) has had marketing creative featured in the Wall Street Journal, The Times Square Nasdaq Tower, Multiple Trade Publications, and Good House Keeping Magazine. I work regularly with clients across industries for both B2B and D2C projects in array of mediums, so don't be afraid to ask! SPECIALTIES INCLUDE: - Graphic...

David L.
$70/hr
  • Trophy Icon Brand Consulting
  • Logo Design
  • Packaging Design
  • Corporate Brand Identity
  • Illustration
  • Fashion Design
  • Digital Painting
  • Covers & Packaging
  • Web Design
  • Branding
  • Video Animation
  • Food Packaging

I'm a Top Rated Designer for over four years on Upwork with over 450 projects successfully competed! Bottom line, I'm here to make you money and improve the world's perception of your brand, product or service through top level logo design, packaging design, cover design, or social media, video and animation. I have owned or managed agencies for 30 years, completing over 15,000 projects in: - Logo Design - Brand Identity - Package Design - Book Cover Design - Fashion Illustration - Brand Development - All Social Media and Digital Design I have a number of proprietary tools and tactics that allow me to pinpoint with laser accuracy the...

George F.
$175/hr
  • Trophy Icon Brand Consulting
  • Business Plan
  • Financial Analysis
  • Corporate Strategy
  • Startup Consulting
  • Management Consulting
  • Business Modeling
  • B2B Marketing
  • Business Analysis
  • Business Coaching
  • Business Writing
  • Business Planning & Strategy

Your B2B business is growing but you don't feel in control. You want to launch a new product or startup but are unsure of the next steps. Growth is uneven. I’ve been there too. It's often about bringing Clarity to Clutter! TESTIMONIALS FROM SOME OF MY CLIENTS: “George has been an outstanding partner in developing a well thought out and effective business plan” “He has been a valuable advisor and coach for my business. George has helped me think through and put in place systems for realizing more predictable growth and managing more growth profitably.” “George was great to work with. He has great business knowledge and had awesome...

$NaN/hr

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How to Hire Top Brand Strategists

How to hire brand strategists

From corporate blogs to social media accounts, it takes a lot of coordination and planning to turn a diverse collection of marketing assets into one cohesive brand. If you’re looking for a contractor who can make sure your brand’s messaging remains consistent across all marketing channels, a brand strategist can help. 

So how do you hire brand strategists? What follows is a crash course on how you can find top brand strategists on Upwork. 

How to shortlist brand strategy consultants

As you’re browsing available brand strategists, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as: 

  • Industry fit. You want a brand strategist who understands your industry, so they can help you resonate with your target audience. 
  • Teamwork. The brand strategist needs to be an effective communicator who can keep different departments aligned.
  • Feedback. Check reviews to see if past clients were satisfied with a contractor’s brand strategy. 

How to write an effective brand strategy job post

Once you have a clear idea of the type of brand strategist you’re looking for, it’s time to turn those ideas into a job post. Provide enough detail for a contractor to know if they’re the right fit for the job. 

An effective brand strategy job post should include: 

  • Scope of work: From writing creative briefs to interfacing with other members of the marketing team, list all the deliverables you’ll need. 
  • Project length: Your job post should indicate whether this is a shorter or larger project.
  • Background: Translate your brand strategy needs into a candidate profile. If you prefer experience working with certain industries, software, or marketing channels, mention this here. 
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Ready to consolidate your marketing efforts into one cohesive brand? Log in and post your brand strategy job on Upwork today.

BRAND STRATEGISTS FAQ

What is brand strategy?

Brand strategy covers all the planning that goes into building a brand. From crafting a style guide to keep your voice consistent, to working with your design team to ensure your brand’s aesthetic remains solid, brand strategy professionals bring consistency to marketing campaigns. 

Here’s a quick overview of the skills you should look for in brand strategy consultants: 

  • Branding 
  • Communication (visual presentation, persuasive writing)
  • Familiarity with collaborative tools such as style guides and creative briefs
  • Public relations (PR)
  • Market research and analysis

Brand strategists help businesses formulate strategies for building and maintaining their brands. 

Why do you want to hire brand strategists?

The trick to finding top brand strategists is to identify the branding services you need. Are you looking for someone with social media savvy? Will they be building a new brand from scratch or revitalizing an old brand? Your scope of work will have a direct impact on the type of professional you hire, and how much your project will cost. 

How much does it cost to hire a brand strategist?

Rates can vary due to many factors, including expertise and experience, location, and market conditions.

  • An experienced brand strategist may command higher fees but also work faster, have more-specialized areas of expertise, and deliver higher-quality work.
  • A contractor who is still in the process of building a client base may price their brand strategy services more competitively. 

Which one is right for you will depend on the specifics of your project.

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