Brand Identity Designer for Startups & Small Businesses
Your brand is often the first thing people see. Let's make sure it says the right thing.
I'm a brand identity designer with an agency background and 7+ years of experience working with small businesses, startups, and product brands. I specialize in logo design, visual identity systems, and brand guidelines, both for new brands and rebrands.
What I do:
→ Logo & Visual Identity Design
→ Brand Guidelines & Style Guides
→ Squarespace & Wix Website Design (template-based)
→ Rebranding for established businesses
I don't do rushed, generic work. I ask the right questions, understand your audience, and deliver a brand identity that actually fits your business, not just something that looks nice.
If you're looking for a designer who communicates clearly, meets deadlines, and takes your brand seriously, let's talk.
📩 Feel free to send me a message. I'm happy to share relevant portfolio examples before you commit to anything.
Logo Design
Branding
Brand Identity
Adobe Photoshop
Social Media Imagery
Brand Identity & Guidelines
Logo Animation
Branding & Marketing
Adobe Illustrator
Adobe InDesign
Brand Design
Guidebook
Visual Design
Emir D.
Istanbul, Turkey
$100/hr
4.5
5 jobs
I'm an FMCG/CPG professional with 12+ years of experience, combining global corporate strategy with hands-on founder execution.
For nearly 8 years at Colgate-Palmolive I worked in commercial analytics, key account management, and global category strategy — leading a region, delivering record market shares in key retailers, and co-developing an Assortment Optimization Tool used globally.
As founder of Lumina Brands, I then built consumer brands from scratch: product development and sourcing in China, customs and logistics, a key retailer listing and e-commerce — owning the full P&L and budget. I know what it takes to turn a plan into real sell-through.
I can help with: product & category strategy, pricing & assortment optimization, go-to-market & retail launch, Amazon/e-commerce growth, China sourcing, and market/competitor analysis.
I would love to support you in growing your business. Please feel free to reach out.
Sales & Marketing
Retail & Consumer Goods
Analytics
Data Analytics
Sales Analytics
Growth Strategy
Brand Management
Brand Marketing
Management Consulting
Case Management
Retail Sales Management
Go-to-Market Strategy
Design Thinking
Retail
Data Model
Nazlican K.
Istanbul, Turkey
$25/hr
4.8
133 jobs
NAZ KARAHAN CREATIVE STUDIO
🌟 Hello, I’m Naz.
I am an award-winning Fashion Designer and Creative Director with 7 years of industry experience, including 4 years working with luxury brands and the experience of running my own fashion brand.
I studied at Istituto Marangoni on a government scholarship and have been recognized with three design awards, including the Most Innovative Design Award in Textile Design Competition.
What I Do
I help startup and emerging brands build strong, distinctive identities through strategy-driven design, collection development, full creative direction, and manufacturing support; together with my professional team.
Whether you already have a brand or are just starting your journey, I provide high-quality, end-to-end design solutions to elevate your brand identity and increase sales through well-designed, well-produced garments.
With my experience across womenswear, menswear, activewear, streetwear, and bag design, I support brands from concept to production; without the stress of coordinating multiple suppliers or creatives.
✏️ Services I Provide
Creative Consultation
Design • Brand Vision • Style Development • Social Media • Website • Campaigns & Shoots
1) Brand Identity Building
-Brand Values & DNA
-Brand Storytelling
-Brand Aesthetic & Visual Language
-Market Positioning
-Target Customer Analysis
-Full Creative Direction
(Collection style, campaign & shooting style, website design, social media vision, branding ideas)
-Full Visual Design
(Logotype, typography, emblem, packaging)
2) Collection Design & Development
-Trend & Market Analysis
-Concept Creation
-Collection & Manufacturing Planning
-Collection Development Consultancy
-Collection Design
(Womenswear, Menswear, Streetwear, Activewear)
-Fashion Illustration
-Fabric & Material Research
-Technical Drawings & Tech Packs
-Sample Development & Manufacturing Support
-Art Direction
-Exclusive Print & Artwork Design
3) Production Support (Plus)
Together with my trusted manufacturing partners, I also support the production of your collections in Istanbul, Turkey, offering:
-High-quality manufacturing
-Low MOQs
-Production aligned with your target price
-Fabric & material sourcing
-Full production process management
4) Campaign and Look book Shooting
*Ideas *Direction *Production
- Concept
- Planning & Full Direction
-Styling
-Team Organisation
-Edits
5) Social Media Direction
-Tone of Voice
-Grid design
-Shooting Styles & Direction
?Why Work With Me?
-Realistic Plans
-Honest Feedbacks and Direction
-Luxury Craftsmanship & Vision
-From concept to final product, I prioritize refined craftsmanship, premium materials, and meticulous attention to detail.
-Tailored Solutions
-Having a creative director & designer for all these processes, allows you to focus on your brand; while I manage the entire workflow.
* Every brand has a unique story. I provide personalized, strategy-driven solutions;whether you’re building from scratch or refining an existing collection.
Collaborative Partnership
I value clear communication, transparency, and long-term collaboration. Your success is the goal.
Industry Expertise
With strong supplier and manufacturer networks, I guide you efficiently through sourcing, development, and production with professionalism and clarity.
Let’s Work Together
Whether you’re launching a new brand, developing a collection, or redefining your creative direction, I’m here to help bring your vision to life.
🌐 More Portfolio & Work:
nazkarahanwork.com
For inquiries or collaboration, feel free to send me a message, send direct invitation or you can book a consultation.
Adobe Photoshop
Adobe InDesign
Adobe Premiere Pro
Drawing
Adobe Illustrator
Fashion & Apparel
Illustration
Pattern Design
Fashion Design
Social Media Content Creation
Art Direction
Management Consulting
Hatice Nur E.
Istanbul, Turkey
$10/hr
5.0
79 jobs
Hi, I'm Nur. Expert supply chain consultant, global product sourcing, purchase orders and supply chain operations and project management of new product development process, private label manufacturing for multinational companies (9 years). I am an engineer with 9 years of experience in sourcing, supply chain, inventory, purchase orders, product sourcing, strategic sourcing and inventory management (stock level, reorder point, buffer stock) in international companies. I work on cost reduction projects, contract management, supplier and product sourcing, act as a liaison between your customers and your company and do manufacturer research in Europe and Asia, USA, qualify suppliers in terms of quality, payment terms, MOQ offer, etc. I have experience in product sourcing, private label manufacturing, negotiation, inventory management and quotation, inventory tracking, private labeling.
Market Research
Engineering, Procurement & Construction
Textile Engineering
Textile
Logistics Management
Contract Manufacturing
Procurement
Supply Chain Management
Furniture
Project Management Professional
Wedding Clothing
Children's Clothing
Clothing
Project Management
TATIANA V.
Izmir, Turkey
$35/hr
4.9
327 jobs
Hey there! I'm Tatiana! 👋 I'm a fashion expert specializing in launching fashion brands and bringing collections to life.
⭐️⭐️⭐️⭐️⭐️
A Senior Fashion Designer and Illustrator with a 9+ year experience,
helping fashion brands, startups, and designers turn ideas into factory-ready garments and handbags — clearly, efficiently, and without guesswork.
I'm experienced at fashion designing (apparel collections, handbags, accessories and fabric patterns),
My previous projects are:
- Designing for an activewear brand (Centauron, Australia)
- Apparel design and creation of tech packs (PRO Unlimited Group, USA)
- Designing for women's active wear brand (Activeist, UAE)
- Designing for a street fashion brand (USA, MEJESTI)
- Designing for a street fashion brand (the UK, BLUJUJ)
- Designing T-shirt illustrations and fabric patterns (the UK, AQUA&ROCK)
-Launched my own brand URBANTEAM
- Apparel and Handbag designing and preparing tech packs (SAINT PERRY, USA)
- Watercolor sketches of a bag collection (for a catalog and tech sketch for a manufactory) (Veera Lee, USA)
- Designing shoes and preparing tech packs (USA)
I'm certified in Luxury Brand DNA and brand management by LVMH.
I have also written a book called "From Sketches to Runway" – a guidebook on how to launch fashion collections. It’s available on Amazon. So, I'm familiar with the industry from the inside.
I'm ready for your project! Let’s schedule a meeting or send the details!
Tech Pack
Tech Flat
Fashion Design
Fashion & Apparel
CLO 3D
3D Clothing Design
Sewing Pattern
Pattern Grading
Bag & Tote
Handbag Design
Illustration
Fashion Illustration
Kubra C.
Istanbul, Turkey
$35/hr
5.0
6 jobs
Hi, I’m Kübra.
I build and scale brands by combining creative strategy with performance thinking.
For the past 6+ years, I’ve worked at the intersection of brand communication, creative direction, and social media growth. My background in architecture shapes how I approach problems: structured thinking, clear systems, and intentional design.
I don’t just create content, I build systems that help brands grow.
The proof — Normod:
As the first hire at a digitally native furniture startup, I helped build the brand from scratch and scale it to:
• 1.2M+ organic audience
• $0 → $2.5M revenue (first year)
• 10,000+ content assets produced
• Expansion into international markets (Germany)
Beyond the numbers, my role was to build a repeatable system: brand voice, content structure, influencer collaborations, and performance-driven creative.
What I focus on:
I work on strategy, not just daily execution.
I help brands answer three key questions:
• Who are we?
• How should we communicate?
• What kind of content will actually drive growth?
What I can help you with:
• Brand strategy & positioning
• Content and social media strategy
• Content systems and growth frameworks
• Influencer & UGC strategy
• Creative direction for campaigns and launches
How I work:
Research → Strategy → Scalable execution
I work best with startups and founders who need clarity and a clear roadmap, not random ideas.
If you’re looking for someone who can simplify complexity and turn it into a system that actually works, feel free to reach out.
Branding
Brand Consulting
Creative Strategy
Brand Strategy
Social Media Marketing Strategy
Content Strategy
Startup Consulting
Brand Positioning
Branding & Marketing
360 Marketing
Brand Management
Photography
Social Media Content Creation
Content Creation
Social Media Audience Research
Creative Direction
Marketing
Content Marketing Strategy
Social Media Audit
Social Media Account Setup
How it works
Post a job for freePost a job
Tell us what you need. Create your own job post or generate one with AI then filter talent matches.
Hire top talent fast
Consult, interview, and hire quickly, so you can meet the freelancers you're excited about.
Collaborate easily
Use Upwork to chat or video call, share files, and track project progress right from the app.
Payment simplified
Manage payments in one place with flexible billing options. Only pay for approved work, hourly or by milestone.
Don't just take our word for it
“Upwork provides an umbrella-level of security. I can see a talent’s work history and ratings. I can hold payments in escrow. I can communicate through Upwork Messages instead of working through my email address.”
KD
Kim Darling
Emerald Tiger
“Upwork is the best platform to hire skilled professionals when we're not looking for a full-time employee. All the companies in our portfolio use Upwork to find talent across a wide range of fields.”
DM
David Merry
Kinetic Investments
“Our very specific requirements can be a challenge—With Upwork, we’re able to access a bigger community to ensure the success of our projects.”
KK
Katja Krohn
Summa Linguae
How do I hire a Brand Consultant in Turkey on Upwork?
You can hire a Brand Consultant in Turkey on Upwork in four simple steps:
Create a job post tailored to your Brand Consultant project scope. We'll walk you through the process step by step.
Browse top Brand Consultant talent on Upwork and invite them to your project.
Once the proposals start flowing in, create a shortlist of top Brand Consultant profiles and interview.
Hire the right Brand Consultant for your project from Upwork, the world's largest work marketplace.
At Upwork, we believe talent staffing should be easy.
How much does it cost to hire a Brand Consultant?
Rates charged by Brand Consultants on Upwork can vary with a number of factors including experience, location, and market conditions. See hourly rates for in-demand skills on Upwork.
Why hire a Brand Consultant in Turkey on Upwork?
As the world's work marketplace, we connect highly-skilled freelance Brand Consultants and businesses and help them build trusted, long-term relationships so they can achieve more together. Let us help you build the dream Brand Consultant team you need to succeed.
Can I hire a Brand Consultant in Turkey within 24 hours on Upwork?
Depending on availability and the quality of your job post, it's entirely possible to sign up for Upwork and receive Brand Consultant proposals within 24 hours of posting a job description.