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At a Glance: Blog Writing

Engaging, fresh content can help you attract readers to your blog or website. A blog can provide a vehicle for you to connect with your audience or customers in a more meaningful way on a regular basis. Most companies have blogs, and it’s never too late to get started. Unique and in-depth content adds value and professionalism to a brand by demonstrating thought leadership and well-researched information. Having fresh content is an essential part of any content marketing strategy and will be needed to support your efforts or to fuel social media and email marketing campaigns.

A professional writer can create your blog from scratch or take an existing blog to the next level. Great content can help you build your audience and drive continued traffic growth to your site. Blog writing pros on Upwork can also craft content around specific keywords as part of a search engine optimization campaign. Engage a top-notch writer and watch your search rankings soar and your users stick.

For Clients

5 Digital Marketing Metrics to Master

Companies today expect marketers to give them a clear view of their ROI in order to help them make smart budgeting decisions. Keep reading to learn how good are you at measuring your key performance indicators?

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April 26, 2017

Design

The Modern Marketer’s Guide to Hiring Freelance Designers eBook

Not sure where to begin when it comes to hiring freelance designers? Check out the eBook by Upwork, “The Fast Lane to Great Design: Modern Marketer’s Guide to Hiring Freelance Designers” for a helpful hiring blueprint.

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April 26, 2017

For Clients

How to use Customer Data to Develop Marketing Insights

Collecting customer data and analyzing it to gain customer experience insights is something only big businesses do, right? In fact, small businesses can and should collect valuable customer information, just like big businesses. Here are tips on how small businesses can gain insight into customer behavior and buying preferences which can improve marketing communication.

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April 26, 2017

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