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🚀 Product Owner, UX Architect, and Founder of Visual Side LLC. For the past 9+ years I've helped startups, SaaS companies, and operational businesses transform ideas into scalable digital products used by thousands of users and deployed across real-world environments. My background combines product ownership, UX architecture, system thinking, and hands-on design execution. Today I lead product strategy and delivery for hospitality technology platforms serving 100+ active businesses while also helping founders launch and scale digital products through my studio, Visual Side. I specialize in: ✔ Product Ownership & Roadmapping ✔ UX Architecture & User Flows ✔ SaaS Platform Design ✔ Web & Mobile Applications ✔ Design Systems & Component Libraries ✔ Product Discovery & Validation ✔ Dashboard & Operational Systems ✔ Hospitality, Fintech & B2B Products Unlike traditional designers, I focus on how products operate, scale, and evolve. I work closely with stakeholders, developers, and business teams to translate goals into structured product experiences that improve adoption, efficiency, and growth. Recent work includes: • Multi-location hospitality platforms • POS ecosystems and operational software • Reservation and ordering systems • Mobile workforce applications • SaaS products and startup MVPs • Enterprise dashboards and management portals Whether you need product strategy, UX architecture, or complete product design execution, I can help turn complex ideas into systems people actually enjoy using. Let's build products that scale.

• TOP-RATED PLUS FREELANCER ON UPWORK • • I am your Apps Script and VBA Swiss Army knife! • Equipped with 6+ years of expertise in Google Sheets and MS Office. I specialize in VBA Macros, Excel, Access, and Word, and my skill set is versatile, ready to tackle project requirements with precision and efficiency. • Created and managed large systems held in Google Sheets/Excel/Access for Car Dealerships, Healthcare Companies, Warehouses and Transportation Companies • Google Sheets: Mastering scripting, advanced formulas, data scraping, automation, and transformation for organized, actionable insights. • Excel: Crafting VBA Macros, dazzling charts, intricate formulas, dynamic pivot tables, and custom menus to boost productivity. • Access: Expertise in optimizing queries, crafting insightful reports, shaping forms, fine-tuning databases, and orchestrating smooth data exchanges. Quality and expertise comes at a fair price, but here's the deal – you're not just paying for my time; you're investing in top-tier expertise and a guaranteed bang for your buck. ------------------------------------------------------------------------------------------------------------------------------ Keywords: Apps Script, VBA, Google Sheets, MS Office, VBA Macros, Excel, Access, Word, Systems, Google Sheets Wizardry, Scripting, Advanced Formulas, Data Scraping, Automation, Data Transformation, Excel Maestro, Charts, Pivot Tables, Custom Menus, Access Authority, Queries, Reports, Forms, Databases, Access, Google Docs, Docs, Sheets, Spreadsheets, Scripts, Google, Google Suite, Workspace, Google Workspace, G Suite

🥇 Understanding user psychology and design thinking is a core strength that drives success in my work. 🏆 Reliable, accountable, and always focused on delivering high-quality, timely results. 🏆 Passionate about seeing my designs contribute to the success of digital products, enhancing both usability and user satisfaction. As a TOP-RATED PLUS freelancer with 8+ years of experience in both UI/UX design and web development, I specialize in creating seamless, user-centered experiences. My expertise covers a wide range of technologies, including: Design Skills: 🔸 UI/UX Design 🔸 User Research & Usability Testing 🔸 Information Architecture 🔸 Prototyping & Wireframing 🔸 Sitemaps & User Flows 🔸 Design Systems 🔸 Responsive Design 🔸 Web & Mobile App Design Coding Skills: 🔸 HTML/HTML5 🔸 CSS/CSS3 & Preprocessors (SASS/SCSS/LESS) 🔸 JavaScript (React, Angular) 🔸 Version Control (Git/Bitbucket) 🔸 Xcode (Debugging) 🔸 Jira, Asana for Project Management Soft Skills: 🔸 Leadership & Mentorship 🔸 Collaboration & Communication 🔸 Strategic Thinking 🔸 Problem-Solving 🔸 Attention to Detail 🔸 Adaptability 🔸 Time Management UI Libraries: 🔸 Material UI, NextUI, Bootstrap, Tailwind CSS Tools I Use: 🔹 🧡 Figma 🔸Slack. 🔸Notion. 🔸Webflow. 🔸Zeplin. 🔸 Trello I thrive in both the development and design spheres, solving complex problems while delivering clean, functional, and visually appealing interfaces. My designs prioritize user-centered principles, focusing on usability and aesthetic minimalism. With a natural curiosity and a passion for constant improvement, I excel at collaborating with teams or working independently, always ensuring top-quality results. If you're looking for reliable, high-quality work, and a partner to help bring your product to life, I'd love to collaborate! Keywords: Adobe Photoshop, Adobe Premiere Pro, Android and iOS app design, Android App Design, Android Guidelines, Animation UI, Animations Creation, App, Application Design, B2B, Branding, Branding Design, Clickable Prototype, Commercial Design, Consultation, Crypto, Design, Design Thinking, eCommerce App Design, eCommerce Web Design, Education, Experienced Designer, Figma, Graphic Design Creation, GUI Design, Head of Design, Illustrator, Illustration Creation, Infographics Design, Interaction Design, iOS App Design, iOS Guidelines, Journey Mapping, Long Term, Logo Design, Material Design, Material UI, Mobile Design, Mock-Up, Mockup, MockUp design, Motion Design, Photoshop, Platform Creation, Podcast, Principle GUI design, Prototyping, Prototype Design, Responsive, SaaS Platform, SaaS product, SaaS Project Design, Software Design, Squarespace, Strategy Consultation, Travel, UI Graphics, UI Research, UI/UX Design, Usability Audit, User Experience, User Experience Design, User Flow, User Interface, User Interface Design, User Interface Designs, UX, UX Design, UX Research, UX/UI Designer, Web & Mobile Design, Web Designer, Web Design, Webflow Design, Wireframes Design, Wireframing