Hire the Best Sports Freelancers in Los Angeles, CA

I take pride in my ability to repurpose writing from more traditional mediums like film and television to create curated stories for brands looking to make their product more accessible to the average consumer. All writing boils down to creating a narrative that people can truly connect with, and I think succinct storytelling is the best possible approach for any company looking to extend their reach. I've been lucky enough to work professionally in a variety of environments situated at the intersection of communication and business. In my experience writing in the world of Tech, both as an employee and as a freelancer, I've been able to fine-tune my ability to translate industry jargon to the point where any customer can feel completely comfortable in their ability to not only understand their investment but make full use of it. Additionally, my studies in Politics and other social sciences have allowed me the opportunity to analyze quantitative analysis and project my findings through writing. So many companies have the data in place to communicate their potential and success but don't take the proper steps to present that information in a palatable way for someone who operates outside of that social and/or professional circle. While I by no means consider myself an expert on the ever-evolving world of technology and how many of the cornerstones of Web3 are being integrated into our cultural lexicon, I find the entire field particularly fascinating. Once when I was seeking career advice I was told to, "pay attention to what you pay attention to," in order to find my passion. I firmly believe that working outside of the tech space, while constantly reading the trades and staying up-to-date on the latest industry advancements, puts me in an ideal position to communicate with consumers. More than anything, I want to communicate how privileged I feel to help spread the messaging of any and all clients. Your story is important, I fully understand that and want to do everything in my power to help you tell it.

Over 10 years of experience creating motion graphics and video for high-profile live events, including sports, concerts, corporate presentations, channel branding, and TV commercials. Successfully produced and managed multiple digital-media projects with budgets exceeding $100K.

I'm a sportswriter specializing in coverage of the NFL, NBA, and all mixed martial arts organizations. Most of my experience has come in the betting realm, as I have written hundreds of articles picking on games in all of the above leagues and organizations. In addition to my overall sports knowledge, I have extensive blogging experience in WordPress and in dealing with SEO best practices.

I’m a results-driven, client-centric and versatile marketing professional with more than 20 years of tangible experience — both as a freelancer and as the former Director of Marketing for the Los Angeles Memorial Coliseum and Sports Arena, a position I held for nearly 20 years. I can offer you a proven skillset that encompasses most of the digital marketing realm — Facebook marketing, copywriting, SEO and content marketing included. I'm Hubspot-certified in both Digital Marketing and Inbound Marketing. In addition to a background in live entertainment marketing and management, I’ve created successful marketing strategies for businesses in the restaurant/hospitality sector and for nearly three years was solely responsible for all inventory sales copy for the Dallas/Fort Worth then Atlanta branches of Streetside Classics, the nation’s leading classic car consignment dealer. Whether you have a need for a well-conceived and executed Facebook advertising campaign, an effective email marketing campaign (one-off or ongoing), refinement to your web content and structure to attain higher Google rankings or compelling sales copy, I’m here to help! Let’s talk.

A Creative Director for Entertainment, Sports & Media who works as a trusted Creative Partner to help ambitious, audience-facing brands tell stories that matter. Great ideas deserve to be seen, understood, and remembered. As a Creative Director, I partner with brands, creators, and organizations to transform ideas into compelling presentations, media kits, websites, and promotional experiences that captivate audiences and inspire confidence—helping you attract audiences, investors, sponsors, and new opportunities. My work spans film, television, sports, music, live events, and other audience-facing brands, with projects ranging from film and television pitch decks to investor presentations, media kits, sponsorship decks, and promotional websites. Combining strategic thinking, design, copywriting and AI-enhanced creative tools, I help clients shape stories that elevate brands, engage audiences, and stand out in competitive markets. I believe the best creative work happens through partnership. That's why many of my clients view me as a Creative Partner rather than a traditional freelancer—someone they trust to shape the story, elevate the brand, and guide the creative process from concept to completion. My approach is simple: the 3D Creative Process—Discovery, Development, and Delivery. 1 • DISCOVERY Understand your vision, audience, and goals. 2 • DEVELOPMENT Shape the story, messaging, and visual experience. 3 • DELIVERY Refine every detail and prepare materials that are ready to impress. SELECTED HIGHLIGHTS: • Created a feature film pitch deck that helped attract a Martin Scorsese attachment for a project now in post-production • Developed a TV pitch deck that led to an in-person Netflix meeting • Branded and built a survivor's online platform—creating the identity, website, and content strategy that transformed a deeply personal story into a movement, leading to a TEDx Talk, a feature in People Magazine, and a devoted community of followers sharing similar experiences. • Developed a personal brand and media kit for a Major League Baseball All-Star pitcher that continues to support sponsorship opportunities and brand growth • Experience includes projects for: National Hockey League, NFL, Sports Illustrated Kids, Nike, Hasbro, FAO Schwarz, Comedy Central, TNT, USA Networks, Hulu, Warner Bros., Google, American Express, and Coca-Cola. SPECIALTIES • Film & TV Pitch Decks • Investor Presentations • Media & Press Kits • Sponsorship Decks • Promotional Websites • Branding • Brand Storytelling SELECT TOOLS • Adobe Creative Suite • Keynote • PowerPoint • WordPress/Divi • Midjourney • ChatGPT

🎰 I BEAT THE HOUSE | Ex-CPO & 3X Founder | I Can Build & I Can Sell Ex-CPO & 3× SaaS founder — I do the critical thinking work that others hand off to AI. Like Danny Ocean in Ocean’s 11, I'm drawn to impossible problems — beating the house always seemed more interesting than playing it safe. Most consultants optimize for vanity metrics; I uncover the true drivers that compound into growth. The stuff that you need to know to beat the house. (The house being the algorithms, brands with damn near unlimited funding, competitors jockeying your every move.) THREE THINGS YOU SHOULD KNOW 1. I'm a 3x founder — I've started companies from scratch, raised capital, and lived the zero-to-one grind. But I've also been Lead PM and CPO at venture-backed startups (HOFr - $15M raise, myKaarma - $1.1B+ payments, RepairSmith - Daimler-backed). I know what it's like to build with someone else's money and my own. 2. At RepairSmith, we burned $100K/month on ads getting 20-21 leads but only 1-2 converted. I didn't optimize the ads. I rebuilt the funnel, the CRM, and the entire customer journey. Long story short -- they went from dumpster fire to successful acquisition. 3. Neuroscience degree from USC. When I design a flow, I'm asking: Does this click trigger dopamine or decision fatigue? Does this copy reduce loss aversion or amplify it? Most designers are guessing. I'm not. HERE'S WHAT I KNOW ABOUT YOU You're spending money on something that's not working. Maybe it's ads that don't convert. Maybe it's a product users don't stick with. Maybe it's a funnel that leaks at every step. Maybe you're a pre-revenue company with no clue how to position or story-tell going into fundraise. You've tried fixing it. You've hired people. You've read the articles. And you're still here, on Upwork, looking for someone who actually gets it. I get how stressful it is. I've hired on Upwork before — mid-project, my contractor got kicked off the platform. I never got the deliverable. That sucked. I had to tell my client, and I saw the disappointment in their eyes. They questioned whether this platform was worth using at all. I've been on that side, which is why I care more about doing a great job than collecting a check. I'm building my Upwork profile right now, so you're getting CPO-level thinking at freelancer pricing. If I can help you solve your problem and make your stress vanish — let's talk.