Document Creation for Outreach Program
Only freelancers located in the U.S. may apply.U.S. located freelancers only
We are looking for a world class marketing designer and conversion focused landing page specialist to completely redesign our lead follow up experience. Currently, when a homeowner submits a form through our website, social media campaign, Google ad, or other lead source, they receive a standard email with a large amount of text and a coupon attached. We believe this approach is underperforming because most homeowners do not read long emails. Instead, we want to create visually stunning, highly professional landing page style documents that immediately build trust, communicate value, establish credibility, and drive the customer to call, book, or engage with our team. The overall style should feel similar to a high end home service brand mixed with a modern direct response marketing campaign. Every section should be designed to capture attention quickly, especially on mobile devices where most customers will first view the content. Large headlines, strong imagery, clean layouts, social proof, trust indicators, customer testimonials, guarantees, financing options, offers, and clear calls to action should be prioritized over long paragraphs of text. We have provided numerous brand assets, including company truck photography, technician photography, owner photography, team photos, award recognition, existing direct mail pieces, promotional flyers, and previous marketing examples. These assets should be incorporated wherever appropriate. The design should heavily leverage our bright green and blue brand colors while maintaining a clean and premium appearance. Ultimately, the goal is to increase lead conversion rates, improve customer confidence, create a stronger first impression, and generate more booked appointments from existing inbound leads. Every design decision should be made with one question in mind: will this increase the likelihood that a homeowner chooses Done Right Today instead of continuing to shop competitors? Seeking a conversion focused landing page and email designer. NOT looking for PPC management, SEO services, marketing automation, or ad management Finally, we will expect a NDA to be signed(you can not use our information, conversations, or pictures shared with you anywhere), an Work Made For Hire (everything belongs to us), we will have complete Ownership of all Source Files, we will have you sign a data deletion requirement, and finally we will want a final deliverable clause.
- Less than 30 hrs/weekHourly
- 3-6 monthsDuration
- ExpertExperience Level
$10.00
-
$25.00
Hourly- Remote Job
- One-time projectProject Type
Skills and Expertise
Activity on this job
- Proposals:Less than 5
- Last viewed by client:2 weeks ago
- Interviewing:2
- Invites sent:1
- Unanswered invites:0
About the client
- United States5:29 PM
- Manufacturing & ConstructionLarge company (100-1,000 people)
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