Home Services Growth Operator for Moving & Carpet Cleaning Lead Generation

Posted 2 weeks ago

Only freelancers located in the U.S. may apply.U.S. located freelancers only

Summary

I run two local service businesses in the Atlanta metro area: a moving company and a carpet cleaning company. We are in peak season and need to increase booked jobs fast over the next 30–60 days. I am looking for a home services growth operator who can help us improve the full lead-to-booked-job system, not just manage ads or send reports. Current channels we are running: - Google Ads for moving and carpet cleaning - Facebook ads for carpet cleaning - Google Local Service Ads - Google Business Profile - GoHighLevel CRM and voice AI agent - SMS customer list - Moving customers that can be cross-sold carpet cleaning services Main goal: Increase actual booked jobs within 2–4 weeks and help us track cost per booked job, not just cost per lead or platform conversions. What I need help with: - Audit current Google Ads, Facebook Ads, Local Service Ads, CRM, call flow, follow-up, and booking process - Identify where leads are being lost - Improve campaign structure, targeting, offers, landing pages, and follow-up - Build or improve SMS follow-up and reactivation campaigns - Create a system to cross-sell carpet cleaning to moving customers - Improve Google Business Profile and local search visibility - Set up clear tracking from lead source to booked job - Give 3–5 quick-win actions that can create jobs fast - Meet weekly and give clear action steps, not just reports The right person should have experience with home services such as moving, carpet cleaning, HVAC, plumbing, roofing, junk removal, cleaning, pressure washing, or similar local service businesses. You should understand: - Google Ads - Facebook Ads - Google Local Service Ads - Google Business Profile - GoHighLevel or similar CRM - SMS marketing - Call tracking - Booking conversion - Local SEO - Cost per booked job tracking Do not apply if you only focus on clicks, impressions, or basic ad reporting. I need someone who thinks like a growth partner and can help find revenue leaks across the full system. Please answer these questions when applying: 1. What home service businesses have you helped grow? 2. Have you worked with moving, carpet cleaning, junk removal, HVAC, plumbing, or similar services? 3. What would you check first if Google Ads is producing leads but jobs are not closing? 4. Give one example where you improved cost per booked job, not just cost per lead. 5. What quick wins would you look for in the first 7 days?

  • Less than 30 hrs/week
    Hourly
  • 1-3 months
    Duration
  • Expert
    Experience Level
  • $40.00

    -

    $85.00

    Hourly
  • Remote Job
  • Complex project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
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Skills and Expertise
Mandatory skills
Lead Generation
Conversion Rate Optimization
Activity on this job
  • Proposals:50+
  • Last viewed by client:3 days ago
  • Hires:
    1
  • Interviewing:
    13
  • Invites sent:
    24
  • Unanswered invites:
    5
About the client
Member since Oct 30, 2018
  • United States
    Lawrenceville2:12 AM
  • $5.9K total spent
    13 hires, 8 active
  • 772 hours
  • Individual client

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