Marketing Director (NO AGENCIES)

Seeking an experienced and creative Marketing Director (NO AGENCIES) on a short-to-long term basis. The role will require strategy development and execution. As the Marketing Director, you will be responsible for defining lead engagement strategies to drive revenue growth (platform transactions) by fostering audience growth and brand awareness. Our current Director will do a warm transfer of responsibilities. Our launch is imminent and our goal will be focused on member signups and platform transactions. This role will be directly accountable for the success of these metrics. Below are key functions that this role will need to develop and execute: Organic Marketing: develop and execute a comprehensive social media and blog strategy aimed at growing our audience, engagement, and SEO optimization. This role requires a deep understanding of our products and target audience, enabling the manager to create compelling content that resonates with users. We are on 5 social media platforms (Meta, IG, X, TT, YT). Don't worry, we have a content creator, but you will also need to know how to create content to the extent that you want to change or create content yourself. Influencer Marketing: develop and execute a comprehensive influencer strategy. We will engage with UCG creators and influencers to post on our behalf. Your role will be to solicit, engage, and manage the talent that we select as they will be extensions of your marketing team. Paid Ads: develop and execute a comprehensive ads strategy based on data insights and content that we would have attained from the Organic and Influencer motions plus other motions that you think the Company should deploy. We will onboard an agency to execute our strategy. Compensation: We are currently pre-launch but have openness to increase the budget post launch and when we start earning revenue. We expect you to work with our platform development team to ensure cross-functional alignment on the marketing strategy and execution. Our project leads will also partner with you to ensure you clearly understand the business and our goals. You must be passionate about marketing, able to meet milestones/timelines, and be passionate about this project. We look forward to hearing from you. Thanks, and talk soon! About the company We are am AI-Powered virtual health technology platform enabling patients to connect with licensed medical providers rapidly. Our goal is to be the first choice for patients with immediate healthcare needs, empowering them to maximize their healthcare spending through easy, affordable, and expedient access to medical professionals and relevant healthcare products and services to enhance quality of life.