Marketing Portfolio Strategist & Case Study Copywriter Needed
Only freelancers located in the U.S. may apply.U.S. located freelancers only
I am looking for an experienced portfolio strategist and copywriter to develop the complete written content for my professional marketing portfolio. I will design and build the portfolio website myself. I am not looking for a website developer or graphic designer. I need someone who can help me identify the strongest professional narrative across my experience, select the right projects, and write compelling, recruiter-ready case studies from beginning to end. About me I am an early-career marketer targeting entry-level and coordinator-level roles in entertainment, music, live events, integrated marketing, brand strategy, and creative marketing, primarily in New York City. My experience includes: - Marketing leadership for large-scale university concerts and festivals - Entertainment and live-event marketing - Integrated marketing and communications - Social media strategy and content - Experiential marketing and on-site event execution - Campaign planning, audience engagement, creative direction, and performance analysis - Work with nonprofit, entertainment, and cultural organizations I have substantial experience, project documentation, campaign assets, performance metrics, presentations, social posts, reports, and background information. However, the material is currently scattered and needs to be transformed into a focused, cohesive portfolio. What I need The selected freelancer will help me: - Clarify my professional positioning and value proposition - Determine which projects should be included in the portfolio - Develop the portfolio structure and content hierarchy Interview me to uncover the strategy, decisions, challenges, execution, and outcomes behind each project - Write complete marketing case studies - Write homepage, introduction, About, and project-summary copy - Present metrics and accomplishments clearly and credibly - Distinguish my individual contribution from broader team work - Tailor the portfolio toward entertainment, music, creative, brand, and integrated marketing roles - Edit the complete portfolio for consistency, clarity, tone, and impact Expected deliverables The project should include: - Professional positioning statement - Portfolio headline and supporting introduction - Recommended portfolio structure - Project selection and prioritization - Four complete strong case studies - Short project-card descriptions for each case study - About page copy - Relevant skills or capabilities copy - Contact or closing copy - Consistent voice and messaging across the portfolio - Final polished copy organized in a document that I can transfer into my website - Two or more revision rounds Each case study should ideally include: - Project overview - Organization or campaign context - Objective or challenge - Target audience - My role and level of ownership - Strategic insight or approach - Key decisions - Execution - Collaboration and stakeholders - Results and metrics - Lessons, reflection, or strategic takeaway when relevant The writing should not read like a résumé pasted onto a website. It should demonstrate how I think, make decisions, solve problems, understand audiences, and contribute to campaign outcomes. Ideal candidate You may be a strong fit if you have experience with: - Marketing portfolio writing - Creative or professional portfolio strategy - Case study writing - Personal branding - Entertainment, music, agency, brand, or creative-industry marketing - Résumé or career-brand writing for marketers - Interviewing clients and extracting strong stories from scattered information - Translating campaign work into concise, strategic narratives Experience writing portfolios for designers is not sufficient on its own. I need someone who understands marketing strategy, campaigns, audiences, channels, performance metrics, and business impact. Important requirements - You must be comfortable leading the content-development process rather than waiting for me to provide finished drafts. - You must be able to work from interviews, notes, résumés, presentations, campaign assets, analytics, and existing documentation. - You must not invent responsibilities, results, metrics, or strategic decisions. - You should be able to explain why you recommend including or excluding specific projects. - The final writing should sound intelligent, specific, human, and credible, not corporate or AI-generated. I will handle the website design and implementation. To apply Please include: - Two or three relevant portfolio or case-study writing samples - A brief explanation of your process - Whether you personally write all copy - Your experience with marketing, entertainment, creative, or personal-brand portfolios - The number of interviews and revision rounds included - Your estimated timeline - Your proposed fixed project fee - What materials you would need from me to begin Please begin your proposal with the phrase “PORTFOLIO COPY” so I know you read the full description. I am looking for a strategic collaborator who can transform strong but scattered experience into a focused portfolio that helps me earn interviews.
$1,500.00
Fixed-price- ExpertExperience Level
- Remote Job
- Ongoing projectProject Type
Skills and Expertise
Activity on this job
- Proposals:10 to 15
- Last viewed by client:6 days ago
- Interviewing:0
- Invites sent:1
- Unanswered invites:1
About the client
- United States10:51 PM
- 1 hire, 1 active
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