AI Powered Marketing and Operation Manager

If you're interested, please answer the questions below: Company Description HAYLEN Group is a premier real estate firm serving buyers, sellers, and investors across California’s most sought-after markets, including Silicon Valley and Los Angeles. Founded by Helen Chong, whose own journey highlighted the power and fragility of real estate-driven wealth, HAYLEN is built on a mission to help people make confident, strategic property decisions that support long-term freedom. The firm specializes in ultra-luxury residential and commercial transactions, combining analytical rigor, empathy, and white-glove service. Clients turn to HAYLEN for clarity, trust, and a deeply personal approach where each transaction is aligned with a larger vision and long-term goals. The company focuses on real estate that protects futures, honors individual stories, and delivers measurable, lasting impact. Job Description We are looking for a highly organized, tech-savvy, and proactive professional who can help manage marketing initiatives, content creation, CRM systems, market research, and day-to-day business operations. The ideal candidate enjoys both creative and analytical work. One day you may be helping create social media content from a market update webinar, and the next day you may be assisting with a CMA, organizing CRM data, researching properties, or helping prepare marketing materials for a listing or commercial offering memorandum. This position works closely with the founder and leadership team and plays an important role in helping scale the HAYLEN brand, client experience, and operational efficiency. Key Responsibilities Marketing & Content Create and manage social media content across multiple platforms Repurpose webinars, videos, market updates, and educational content Assist with email marketing campaigns and newsletters Update website content and marketing materials Coordinate content calendars and marketing initiatives Real Estate Operations Assist with comparative market analyses (CMAs) Conduct market research and property research Support listing presentations and marketing packages Assist with commercial offering memorandums and investment analyses Gather and organize data for client reports and presentations CRM & Systems Maintain CRM records and contact databases Organize lead pipelines and follow-up systems Support workflow automation and process improvement Assist with reporting and data management Administrative & Project Coordination Track projects and deadlines Organize files and business information Coordinate tasks and follow-ups Support implementation of business initiatives AI & Technology Utilize AI tools to improve efficiency and productivity Develop workflows using ChatGPT, Claude, Canva AI, and related tools Identify opportunities to automate repetitive tasks Help scale content production and business systems through technology The ideal candidate: Has experience supporting a real estate team, brokerage, mortgage company, or professional services business Is highly proficient with AI tools and enjoys learning new technology Has strong written and verbal communication skills Can balance both creative and analytical responsibilities Is detail-oriented and highly organized Thinks proactively and identifies solutions rather than waiting for instructions Is comfortable managing multiple projects simultaneously Understands social media, content marketing, and personal branding Has experience with CRM systems and database management Can work independently and communicate effectively in a remote environment Bonus Qualifications Residential real estate experience Commercial real estate experience Experience preparing CMAs, BOVs, OMs, or market reports Experience with Canva, Video Editing and other AI tools Experience with automation platforms such as Make or Zapier Multilingual capabilities esp Chinese and Spanish Experience supporting founders, business owners, speakers, educators, or personal brands To be considered, please answer the following questions in your proposal: Tell me about yourself, your current role, and your relevant experience. 1. Have you worked in residential real estate, commercial real estate, mortgage, investing, or another related industry? Please describe your experience. 2. Which AI tools do you regularly use (ChatGPT, Claude, Canva AI, CapCut, Make, Zapier, etc.)? Please describe a workflow where AI significantly improved your productivity. 3. Which CRM systems have you used? Describe your experience managing contacts, pipelines, follow-up campaigns, automations, or database organization. 4. Have you ever helped prepare a CMA, market analysis, broker opinion of value (BOV), offering memorandum (OM), listing presentation, or other real estate marketing package? Please describe your role. 5. Describe the most successful marketing, content, or branding project you have worked on. Review www.HAYLENGroup.com and answer: 6. What are two strengths of the HAYLEN brand? 7. What is one marketing improvement you would recommend? 8. Imagine Helen Chong recently hosted a Bay Area Market Update webinar discussing housing trends, interest rates, and investment opportunities. If hired, what would be your top three priorities during your first 90 days? Please include: LinkedIn profile Portfolio links Canva samples (if applicable) Video editing samples (if applicable) Bonus (Strongly Preferred): Please include a 2-3 minute video introducing yourself, explaining why you're interested in this role, and why you believe you'd be a great fit for HAYLEN Real Estate. THANK YOU FOR YOUR INTEREST and I look forward to seeing your application.