Social Media Manager for Wellness & DTC Brands

Posted last month

Worldwide

Summary

Social Media Manager who owns execution for a cinematic wellness studio. We are a content studio for DTC wellness brands: supplements, functional foods, clean beauty, mindful living. We don't manage feeds, we direct them. Film-trained, story-first, and obsessed with the line between content and actual sales. A few numbers we've put up: a clean beauty brand from 6K to 70K followers, one reel at 484K views and 4,513 saves, an activewear brand from 150K to 310K, 3M views in 30 days with 97% from non-followers. I direct the strategy. I need someone who owns the execution and makes it run every single day. **What you'd own** Daily community management and engagement, the real kind that grows accounts. Designing clean, on-brand carousels. Scheduling and publishing across Instagram and TikTok. Writing captions that sound human. Running Stories sequences. Pulling and reading performance numbers. You'll also sit close enough to the strategy to have opinions and help shape it, and if you can edit short-form too, even better, though that's a bonus not a dealbreaker. **Who you are** You've run real accounts and can show me the before and after. You design carousels that look premium and cool, not Canva-template generic. You're consistent, organized, and you don't need chasing. You have taste, you notice when something feels off-brand. You care about results, not vanity metrics. Bonus if you know ManyChat, short-form editing, or have worked with wellness or DTC brands. **How to apply** Send me three things: one account you grew with the numbers behind it, one carousel you designed that you're proud of, and one sentence on a brand whose social you think is underrated and why. Attention: if you don't include all three, you won't be considered. I read for taste, so skip the template. Thank you so much in advance!!

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Intermediate
    Experience Level
  • $12.00

    -

    $25.00

    Hourly
  • Remote Job
  • Ongoing project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Mandatory skills
TikTok
Instagram
Social Media Marketing
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:4 weeks ago
  • Interviewing:
    0
  • Invites sent:
    0
  • Unanswered invites:
    0
About the client
Member since Jan 15, 2025
  • Spain
    Barcelona4:16 PM
  • $788 total spent
    10 hires, 4 active

Explore similar jobs on Upwork

Affiliate Marketing and Ecommerce SpecialistFixed-price‐ Posted 2 months ago
Affiliate Marketing
Marketing Strategy
Internet Marketing
Conversion Rate Optimization
Facebook
Social Media Marketing
Instagram
Twitter/X Marketing

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo