Social Media Strategist

I am having an App & website developed soon. I am looking for a skilled social media strategist to run a short, targeted campaign to help me understand which demographic is most likely to be my core user base. This is a paid, time-boxed engagement — approximately one to three weeks. Later, I will need more social media strategy and management once the App is launched. I am looking for a strategist who knows how to market a product to women, 45 years & up. **What You'll Do** • Develop a lightweight social media strategy (platform recommendations, content angles, posting cadence) • Create and publish a series of posts on Instagram and Facebook • Target different demographic segments through post content, hashtags, and/or paid boosting (small budget may be available) • Track engagement metrics (reach, saves, shares, comments, click-throughs, follower demographics) • Deliver a short findings report at the end of the week summarizing which audience responded best and why