B2B Telephone Appointment Setter – Hospitality & Facilities (Toilet Roll/Tissue Trade Sales)

We're Sweet Cheeks — a UK sustainable paper goods brand making toilet roll and tissue from sustainably sourced sugarcane. Think "because even business bums deserve a little luxury." We sell direct to consumers and to trade, and we're growing fast on the B2B side. We need a sharp, confident, native English-speaking appointment setter to get us in front of the people who actually decide who supplies the loo roll: Heads of Housekeeping, GMs, Facilities Directors, and Office Managers at hotels, large offices, and workspaces that go through serious volume. This isn't spray-and-pray telesales. You'll be qualifying accounts on usage volume, getting past gatekeepers, delivering a tight value pitch on our Blue 40-roll range, and booking real meetings with our sales team — not just "interested, maybe call back." What you'll do: - Cold call hotels, large offices, and commercial workspaces from a target list - Get through to the right decision-maker (not procurement admin — the person who actually owns this budget) - Qualify on toilet roll/tissue usage, current supplier, and contract timing - Deliver a confident, brief pitch and handle basic objections - Book qualified, calendar-confirmed appointments for our team to close - Log every call and outcome in our CRM (GoHighLevel) — happy to walk you through it, but prior experience is a plus - Hit weekly call and appointment targets What you need: - Native/first-language English speaker (UK, Ireland, Australia, Canada, South Africa, or similar) - Proven B2B telesales or appointment-setting experience — bonus points for hospitality, facilities, or office supplies background - Confidence speaking to senior decision-makers, not just gatekeepers - Comfortable with high call volumes and rejection - Available during UK business hours (9am–5pm GMT) - Sharp written English for call notes and reporting Nice to have: - Experience selling into hotels or facilities management specifically - CRM experience (GoHighLevel, Pipedrive, HubSpot, or similar) - A track record with sustainability-led or FMCG propositions When you apply, please tell us: 1. A B2B telesales/appointment-setting campaign you've run — industry, volume, results 2. Have you sold into hospitality, facilities, or office supplies before? 3. Your typical dials-per-day and appointment conversion rate 4. Have you used GoHighLevel or a similar CRM to log B2B calls?