I am looking to a clean and professional looking website which I will be be self hosting. This website will be used to launch our new line of Bluetooth products. The site must have backend which easily allows to add products and images without use of HTML, FTP or other complicated items. The site must allow both desktop and mobile user to easily leave reviews for each product The site must be EXTREMLY SEO friendly using best URL for organic search results. Although the site will have the effects of a blogging site IT CAN NOT look like one.