I’m a fractional GTM and B2B sales leader with over 15 years of experience. I started as a software engineer and moved into sales in 2017. Based in Dubai, I help companies build and execute sales systems that generate qualified leads, real conversations, and predictable revenue.
Companies usually reach out to me when they:
* Need to launch or improve marketing for a product or service
* Need to build or fix revenue-driving systems (outbound, inbound, and paid)
* Are expanding into a new market
* Want an objective review of their sales or marketing performance
* Have a messy or undefined sales process with poor CRM adoption
* Need a strong sales representative for online discovery/demo meetings
* Or for in-person meetings and conferences in the UAE
I can help you build:
* Highly effective outbound/inbound/paid sales engines
* Comprehensive product feedback loops (mostly for SaaS startups)
* Structured sales processes and CRM alignment
Which also includes:
* High-deliverability cold email systems built on intelligent lead qualification signals
* Intent-based paid advertising campaigns on Google and LinkedIn
* SEO and content aligned with market demand
* High-quality newsletters creation
* Automated pipeline infrastructure from lead capture to conversion
* Sales team coaching and mentoring
Hands-on experience with:
HubSpot, Pipedrive, Zoho CRM, Clay, Apollo, Smartlead, Instantly, Beehiiv, Brevo, MailerLite, Google Ads, LinkedIn Ads, SEO, and complex email infrastructure.
I have strong communication skills and have conducted over 1,000 discovery calls and product demos across different industries. I have closed and influenced millions in recurring revenue and worked with 150+ enterprise customers in B2B SaaS and IT consulting environments, bringing hands-on, operator-level experience in building and scaling revenue engines.
Open to fractional, project-based, and advisory engagements.
Message me if you'd like to schedule a quick call.
Lead Generation
Marketing Strategy
Email Marketing
Business Development
Sales
B2B Marketing
Sales Strategy
SaaS
Business Plan
Arabic
Partnership Development
Business Cases
Startup Consulting
LinkedIn Campaign Manager
Marketing Consulting
Tayyaba F.
Dubai, United Arab Emirates
$20/hr
5.0
10 jobs
Being a Certified Scrum Master I have over 7 years of experience as a Scrum Master, Software Business Analyst and Project Manager. During my professional journey, I have successfully managed products from the requirement phase to the launching of the product within the provided constraints. I excel in conducting research and analysis to develop solutions to business problems and help introduce these systems to businesses and their clients. I can help to conduct a proper analysis that can bridge the gap between IT and the business using data analytics to assess processes, determine requirements, and deliver data-driven recommendations and reports to executives and stakeholders.
My skills as a software business analyst
• Work with clients and technical resources to identify their business problems and develop the right approach and analytical solution
• Plan and design simple to semi-complex business processes and system modifications
• Make recommendations to improve and support business activities
• Gather business requirements through a variety of techniques such as work sessions and interviews then analyze and document client complex business requirements and processes; communicate these requirements to appropriate parties
• Create complex test case scenarios to be used in testing; monitor/oversee the testing of business applications to verify that all client requirements are incorporated into the system design
• Develop business requirements documents/user stories to support the required modifications
• Plan, allocate and monitor work of other business analysts
• Understand simple to complex systems and related data to surface actionable insights, demonstrate sound judgment and decision-making skills
• Assist in providing time estimates for project related tasks
• Aid in updating process and procedural documentation
• Develop basic understanding of technical development cycle of mobile application or web portals
• Support QA, UAT and Release phases of the project via defect analysis, change maintenance, etc
My competence includes:
• Agile Project Management
• Software Requirement Gathering
• Jira Management
• Gap Analysis
• Impact Analysis
• Road Map
• Scope & Cost Baseline
• Project Timeline
• Change Management
• User Guidelines
• Story Mapping
• Presentations
• Prototyping
• Flow Diagrams
• WBS
• Use Cases
• Functional & Non-functional Requirements
• Planning and Monitoring
• Clarifying business idea
• Validating requirements
• Setting up the collaboration tools
• Architecture Diagram
• ERD Diagram
• UML Class Diagram
• Database Model
• Sequence Diagrams
Software Documentation that I provide:
• Software Requirement Specification (SRS)
• Detailed Design and Architecture Document
• Use Cases
• User Stories
• Test Cases
• Traceability Matrix
• User Manuals
Business Analysis
Requirement Analysis
Agile Project Management
Atlassian Confluence
Product Requirements Document
Project Management
Requirements Specification
User Stories
Software Documentation
Traceability Matrix
Asana
Project Planning
User Acceptance Testing
Scrum
Jira
Ramy Amr Mohamed Aly K.
Dubai, United Arab Emirates
$50/hr
5.0
17 jobs
🥇 Earned UpWork's "expert-vetted program" badge - top 1% on platform
Strategic advisor with 18 years of experience and a passion for leveraging technology to drive business growth and enhance organizational value. Expertise in digital transformation, business process improvement, operating model design, establishing strong PMO governance structures, and financial valuation (especially for technology and Saas startups)
Areas of Expertise
• Strategy, Business Plans & Financial Analysis
• Business Models, Organization Design and Governance
• Digital Transformation, Enterprise Architecture and Solution Designs
• Business Process Management and Automation
• Implementation of ERP, CRM, Enterprise Project Management systems
• Performance Management
Industries
Government, Retail, e-Commerce, Manufacturing, Consultancy, Hospitality, Distribution, Trading, Technology Firms, Professional Services, Ports, Logistics and Freight Forwarding, Printing Offices, and media productions.
Regions
Egypt, GCC (UAE, Oman, KSA), USA, Canada, Germany, India, Korea
Achievements
Digital Transformation Strategy & Implementation:
-Formulate the Digital Transformation Strategy for a Bank in Egypt and planned a three-year digital transformation initiatives roadmap, in addition to conducting the cost-benefit analysis for each initiative
-Led several Digital Transformation and Enterprise architecture projects for governmental entities, Technology firms, trading, retail, and real-estate
-Led a Digital Transformation and Business Process reengineering Project for a Port in the GCC and designed the information system architecture of this organization
-Led a business process improvement and a Digital Transformation Project for a governmental agency in Egypt.
-Led the Digital Transformation Project and Business Process Improvement for one of the biggest agriculture factories in Egypt.
-Led digital transformation projects for more than 60 organizations in different sectors
-Formulate a digital transformation strategy plan for a telecommunication organization in Jordan
Enterprise Architecture & Business Process Improvement:
-Led several Digital Transformation and Enterprise architecture projects for governmental entities, Technology firms, trading, retail, and real-estate
-Led a Digital Transformation and Business Process reengineering Project for a Port in the GCC and designed the information system architecture of this organization
-Design Enterprise Architecture Department in one of the biggest retail companies in Egypt and other entities
-Led a business process improvement and a Digital Transformation Project for a governmental agency in Egypt.
-Led the Digital Transformation Project and Business Process Improvement for one of the biggest agriculture factories in Egypt.
-Design and Improve the PMO Operating Model, Data and Governance model, and Business processes for a governmental entity in UAE, while Governing and standardizing Processes, Reports, and evaluating best automation options
-Design and Improve the PMO for several other entities (IT, Consulting, and NPO), while Governing and standardizing Processes, Reports, and evaluating best automation options
-Design the Business Excellence Department in one of the biggest Leading B2B Digital Transformation Companies
Strategic Planning & Business Model Design:
-Design and formulate the Corporate, Business, Marketing, and Digital Strategies for a Consultancy Firm
-Design the strategy, Business, and Operating Model of a new business line for one of the largest real estate companies in Egypt
-Design and formulate the Corporate, Business, Market, Brand, and Digital Strategies for NPO Organizations
-Designing Strategic Management Offices for several Entities
Feasibility Studies, Companies’ Valuations & Business Case Development:
-Conduct a Feasibility Study for a new Virus and Bacteria detection Device, with a Complete business case for the recommended business and operating model for a new business line. Electronics Research Institute – Ministry of Scientific Research.
-Conduct a feasibility study for a marketplace e-commerce platform, and formulate the Business and Go-To-Market Strategy
-Conduct a Financial Valuation for a Software as a service a start-up in UAE and Designed the Investor Pitch
-Carried out numerous business case while performing risk assessments, analyzing future scenarios, and conducting cost-benefit analysis for each available option to determine the optimal financial decision.
- Design The 3-year business plan for the home appliances company involved detailed financial projections, including revenue forecasts, cost structures, and capital investment plans, to assess the viability and funding requirements for the strategic initiatives.
IT Services
- Led several IT Audit Projects in different sectors.
- Design the IT Strategy, IT designed Processes
Business Analysis
Market Analysis
Feasibility Study
Process Modeling
Process Improvement
Data Modeling
Product Design
Brand Strategy
Marketing Strategy
Enterprise Architecture
Organizational Design & Effectiveness
Business Strategy
Business Process Management
Project Workflows
Muhammad F.
Dubai, United Arab Emirates
$75/hr
4.8
154 jobs
With over 15 years of experience and recognition as a Top 1% Expert-Vetted Freelancer on Upwork, I am your trusted partner in turning visions into victories. From crafting compelling business plans to building financial models that investors can't ignore, I specialize in delivering results that matter.
🎯 Here’s What I Bring to the Table:
- Strategic business planning that drives growth.
- Feasibility Studies/Market Research
- Investor-ready pitch decks that captivate and persuade.
- Tailored business proposals designed to win.
- Financial Modeling
- Expert Virtual CFO services for seamless financial leadership.
Having empowered over 200 companies worldwide, I’ve consistently transformed ideas into success stories, setting benchmarks for excellence along the way. Let's create something extraordinary together! 🚀
What sets me apart? Beyond the top-tier ranking, I hold the prestigious Expert-Vetted status on Upwork—an accolade whispered about in large enterprises. It's an exclusive nod to my prowess, visible only to those seeking the absolute best. I don't just crunch numbers; I orchestrate financial symphonies, turning complexities into opportunities.
—let's redefine success together.
Business Analysis
Financial Analysis
Financial Modeling
Market Research
Business Proposal Writing
Business Services
Business Planning & Strategy
Startup Consulting
Business Plan
Executive Summary
Feasibility Study
Financial Model
Pitch Deck
Business Plan Writing
Pitchbook
Mohsena K.
Dubai, United Arab Emirates
$25/hr
5.0
29 jobs
I'm an 𝗙𝗖𝗖𝗔-qualified Virtual CFO, Finance Controller, and 𝗛𝗠𝗥𝗖 𝗔𝘂𝘁𝗵𝗼𝗿𝗶𝘀𝗲𝗱 𝗔𝗴𝗲𝗻𝘁 with 𝟭7+ 𝘆𝗲𝗮𝗿𝘀 of experience spanning multinational corporations, government-backed ventures, and startups. I'm the Co-Founder of 𝗱𝗲 𝘁𝗲𝗺𝗽ê𝘁𝗲 𝗟𝗶𝗺𝗶𝘁𝗲𝗱 (UK) and Director of Assurance Services at 𝗔𝗵𝗺𝗮𝗱 𝗔𝗹𝗮𝗴𝗯𝗮𝗿𝗶 𝗖𝗵𝗮𝗿𝘁𝗲𝗿𝗲𝗱 𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝗮𝗻𝘁𝘀.
I hold 𝗨𝗔𝗘 𝗖𝗵𝗮𝗿𝘁𝗲𝗿𝗲𝗱 𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝗮𝗻𝘁 (𝗨𝗔𝗘𝗖𝗔 – 𝟮𝟬𝟮𝟱) status, 𝗖𝗣𝗙𝗔 Affiliate designation, and am a licensed 𝗜𝗻𝗰𝗼𝗺𝗲 𝗧𝗮𝘅 𝗣𝗿𝗮𝗰𝘁𝗶𝘁𝗶𝗼𝗻𝗲𝗿. Critically, I am one of the few Upwork accountants registered as an 𝗔𝘂𝘁𝗵𝗼𝗿𝗶𝘀𝗲𝗱 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗣𝗿𝗼𝘃𝗶𝗱𝗲𝗿 (𝗔𝗖𝗦𝗣) with 𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗛𝗼𝘂𝘀𝗲 — meaning I can verify director and PSC identities directly and file on your behalf without third-party delays.
🏢 𝗨𝗞 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀
✅ UK Company Formation (Ltd, LLP, PLC)
✅ ACSP Identity Verification for Companies House
✅ Registered Office & Director Services
✅ Annual Accounts, CT600 & Corporation Tax
✅ VAT Registration, Returns & FRS Advisory
✅ PAYE, Payroll & RTI Submissions
✅ Confirmation Statements & CS01 Filings
✅ HMRC Correspondence & Agent Authorisation
🌍 𝗨𝗔𝗘 & 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀
✅ UAE Company Setup (Mainland, Free Zone, Offshore)
✅ Saudi Arabia, USA & Bahrain Company Formation
✅ UAE Corporate Tax Registration & Returns
✅ UAE VAT Registration, Returns & Compliance
✅ Free Zone Audit & AML Advisory
✅ Zoho Books Setup for UAE Entities
📊 𝗖𝗙𝗢 & 𝗩𝗮𝗹𝘂𝗮𝘁𝗶𝗼𝗻 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀
✅ Business Valuations – DCF, EBITDA, Asset-Based
✅ Financial Models – 500+ built across industries
✅ Fundraising Support – $90M+ raised for clients
✅ Investor-Ready Pitch Decks & Business Plans
✅ M&A Advisory, Due Diligence & Exit Strategy
✅ Budgets, Forecasts & Financial Roadmaps
✅ KPI Dashboards & Profitability Analysis
✅ Cash Flow Management & Working Capital Planning
🧾 𝗕𝗼𝗼𝗸𝗸𝗲𝗲𝗽𝗶𝗻𝗴 & 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲
✅ Xero | QuickBooks Online | Zoho Books | Odoo | FreeAgent
✅ E-commerce Bookkeeping – Shopify, Amazon, Stripe
✅ Multi-entity & Group Accounting
✅ Bank Reconciliation, Journals & Month-End Close
✅ Management Accounts & Investor Reporting
⚡ 𝗤𝘂𝗶𝗰𝗸 𝗦𝘁𝗮𝘁𝘀
💰 $90M+ raised for startups & growth-stage businesses
📉 500+ financial models built across industries
🏛️ ACSP-registered — verified Companies House agent
🌍 Clients across UK, UAE, USA & international markets
⚖️ AML compliance specialist
🎯 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗦𝗲𝗿𝘃𝗲𝗱
Tech & SaaS | E-commerce | Healthcare | Property | Hospitality | Free Zone Businesses | Startups | Government Ventures
Whether you need a UK company formed today, UAE corporate tax sorted, a valuation for fundraising, or a CFO to own your numbers — I bring executive-level expertise at freelance rates, with the credentials to back it up.
📩 𝗠𝗲𝘀𝘀𝗮𝗴𝗲 𝗺𝗲 𝗮𝗻𝗱 𝗹𝗲𝘁'𝘀 𝗴𝗲𝘁 𝘀𝘁𝗮𝗿𝘁𝗲𝗱.
Business Analysis
Financial Statements Preparation
Financial Projection
Budget
International Financial Reporting Standards
Business Valuation
Bookkeeping
QuickBooks Online
Xero
Financial Planning
Odoo
Investment Strategy
Tax Strategy
Funding Needs Assessment
Growth Strategy
Sanchit Singh K.
Dubai, United Arab Emirates
$55/hr
4.9
120 jobs
𝟐𝟎𝟎𝟎𝟎+ 𝐇𝐎𝐔𝐑𝐒 | 𝟏𝟎𝟎+ 𝐏𝐑𝐎𝐉𝐄𝐂𝐓𝐒 | 𝟗𝟎𝟎𝐊+ $ 𝐈𝐍 𝐂𝐎𝐍𝐒𝐔𝐋𝐓𝐈𝐍𝐆 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 | 𝟒𝟎+ 𝐅𝐈𝐕𝐄-𝐒𝐓𝐀𝐑 𝐂𝐋𝐈𝐄𝐍𝐓 𝐑𝐀𝐓𝐈𝐍𝐆𝐒 | 𝐃𝐀𝐓𝐀 𝐀𝐍𝐀𝐋𝐘𝐓𝐈𝐂𝐒 𝐄𝐗𝐏𝐄𝐑𝐓 & 𝐁𝐈 𝐂𝐎𝐍𝐒𝐔𝐋𝐓𝐀𝐍𝐓 | 𝟏𝟑+ 𝐘𝐑𝐒
🏆𝗔𝗠𝗢𝗡𝗚 𝗧𝗢𝗣 𝟏% 𝗗𝗔𝗧𝗔 𝗔𝗡𝗔𝗟𝗬𝗦𝗧𝗦 𝗢𝗡 𝗨𝗣𝗪𝗢𝗥𝗞 𝗚𝗟𝗢𝗕𝗔𝗟𝗟𝗬🏆
As a 𝐁𝐈 & 𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝘁 with over 𝟏𝟑+ 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲, I bring expertise in 𝗧𝗮𝗯𝗹𝗲𝗮𝘂, 𝗣𝗼𝘄𝗲𝗿 𝗕𝗜, 𝗔𝗹𝘁𝗲𝗿𝘆𝘅 & 𝗗𝗼𝗺𝗼 to help businesses unlock the full potential of their data. Whether it's creating insightful dashboards or automating data workflows, I focus on turning raw data into easy-to-understand insights that drive informed decision-making. With a deep understanding of both front-end & back-end data processing, I ensure that every visualisation is not only aesthetically pleasing but also functionally effective.
I have had the privilege of working with 𝟏𝟎𝟎+ 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 , delivering tailored solutions that cater to their unique needs. From creating dynamic, interactive reports in Power BI to automating complex data workflows in Alteryx, my goal is to simplify complex data stories. My clients appreciate my ability to communicate technical details in a clear, understandable manner, making the entire process smooth & collaborative.
With over 𝟒𝟎+ ⭐⭐⭐⭐⭐ 𝗿𝗮𝘁𝗶𝗻𝗴𝘀, I am proud to have built a reputation for reliability, precision, and delivering results that exceed expectations. Whether you're looking to enhance your data strategy or build a dashboard from scratch, I’m here to provide solutions that make your data work for you !
🕒 Preferred Time Zone: Eastern (𝗘𝗦𝗧) ⏰
💼 Experience: I have 13+ years of creating 2000+ dashboards with versatility in a wide range of industry-leading dashboarding tools.
𝗗𝗔𝗦𝗛𝗕𝗢𝗔𝗥𝗗𝗜𝗡𝗚
1. 𝗧𝗮𝗯𝗹𝗲𝗮𝘂 – Advanced interactive dashboards and data visualization
2. 𝗣𝗼𝘄𝗲𝗿 𝗕𝗜 – Custom, dynamic reporting and real-time data dashboards
3. 𝗔𝗹𝘁𝗲𝗿𝘆𝘅 – Data preparation, blending, and automated workflows
4. 𝗗𝗼𝗺𝗼 – Cloud-based platform for business intelligence and real-time dashboards
5. 𝗘𝘅𝗰𝗲𝗹 – Data analysis, pivot tables, and charting for quick dashboards
6. 𝗚𝗼𝗼𝗴𝗹𝗲 𝗗𝗮𝘁𝗮 𝗦𝘁𝘂𝗱𝗶𝗼 – Real-time dashboarding with Google services integration
7. 𝗤𝗹𝗶𝗸𝗩𝗶𝗲𝘄/𝗤𝗹𝗶𝗸 𝗦𝗲𝗻𝘀𝗲 – Data discovery for business insights
8. 𝗟𝗼𝗼𝗸𝗲𝗿 – Cloud-based data analytics and visualization platform
I have proficiency in handling large-scale data processing and storage solutions, from traditional relational databases to modern cloud and big data technologies.
𝗗𝗔𝗧𝗔 𝗪𝗔𝗥𝗘𝗛𝗢𝗨𝗦𝗜𝗡𝗚
1. Amazon Redshift – Scalable cloud data warehousing for big data analytics
2. Google Big Query – Fully-managed data warehouse with real-time analytics
3. Snowflake – Cloud-based data warehouse with elastic scaling
4. Microsoft Azure Synapse Analytics – Unified analytics platform with data warehousing
5. SQL Server – On-premise & cloud-based relational database for data warehousing
6. Oracle Exadata – High-performance database solution for large-scale data warehousing
7. PostgreSQL – Open-source relational database often used in warehousing solutions
𝗗𝗔𝗧𝗔 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧
1. ETL
2. Data Mining
3. Data Fetching
4. Oracle Database
5. Google Analytics
6. Social Media Analytics
Project Delivery Methodology
🎯Assessment & Planning | 📊Data Analysis & Gathering | ✏️Design & Prototyping | 🛠️Development & Implementation | 🧪Testing & Quality Assurance | 🤝Client Collaboration & Feedback | 📘Training & Documentation | 🌱Knowledge Sharing & Best Practices
Global Markets & Industries of Work:
- Government & Public Sector - Abu Dhabi & Dubai Government Clients
- Finance & Banking - US Clients
- Healthcare - US Clients
- Retail & E-commerce - European Clients
- Marketing & Advertising - Australian & APAC Region Clients
- Telecommunications - MENA Region Clients
- Manufacturing - US Clients
- Education - EMEA Region Clients
𝗧𝗔𝗚𝗦
#BusinessIntelligence #DataAnalytics #DataVisualization #Tableau #PowerBI #QlikView #Klipfolio #Domo #GoogleDataStudio #Sisense #AWSQuickSight #Looker #Strategy #SAPBusinessObjects #IBMCloudPak #ETL #DataEngineering #DataScience #SQL #Snowflake #Oracle #BigData #DataMining #MachineLearning #BusinessReporting #DashboardDesign #DataStorytelling #PredictiveAnalytics #DataWarehouse #DataInsights #VisualizationExpert #Analytics #SelfServiceBI #DataReporting #DataDriven #Visualization #KPI #Metrics #PerformanceManagement #AnalyticsConsultant #DataQuality #DataManagement #TableauExpert #PowerBICertified #DataAnalysis #DataStrategy #DataGovernance #CloudAnalytics #BusinessAnalysis #BIConsultant #Tableau #TableauCertified #Snowflake #Klipfolio #QlikView #Domo #GoogleDataStudio #Sisense #AWSQuickSight #AzureDataFactory #AWSGlue #Integromat #Knime #SQLServer #Oracle #Hadoop #MongoDB #PostgreSQL #DataVisualization
Data Analysis
Tableau
QlikView
Microsoft Excel
SQL
Domo
Klipfolio
Business Intelligence
Data Visualization
Microsoft Power BI
Snowflake
Data Analytics
Google Analytics
Alteryx, Inc.
Data Warehousing & ETL Software
Solution Architecture
Analytics Dashboard
Ecommerce
Customer Insight Analysis
Market Analysis
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