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13 years as a Assistant Payroll Manager/Specialist, 4 years in Hotel Industry 30 years of working in Microsoft Excel & Word, PDF, Google Sheets/Docs Excel Professional Formulas Bookkeeping Bank Reconciliations Bank Statement Converter Expert Bank Transaction Categorization Calculate Mileage/Time Between 2 Addresses - Google Maps Accuracy Data Entry Organized Accurate & Detailed Cost Allocation Experience Adobe skills - convert files, create forms, edit, and more!

Hey! I am a CPA with 15 years of experience working with some of the largest Fortune 500 companies in the world including: Google, Exxon Mobil, and HP inc. I have a masters degree in accounting from University of Texas at Austin, a CPA licensed in Texas and also a Certified Quickbooks ProAdvisor. I have a passion for helping small businesses get a clear picture of their performance and metrics. That is why I started a bookkeeping firm. My goal is to see satisfied clients who have an understanding of the financial health of their business. I am looking to grow my small bookkeeping business and I am looking to take on long term clients. I offer customizable solutions tailor made to your business needs. I am new to Upwork, so I will charge a discounted price for a limited time as I grow my client base. I pay close attention to detail and will really go the extra mile for you and your business. I set clear objectives and expectations and over communicate to make sure my clients always feel comfortable and secure.

Need Excel financial models that run in seconds, not minutes? I build the world's fastest Excel models: • tested against AI (2× faster than Claude Fable 5 and Opus) • backed by 18+ years in Fortune 500 finance and $600K+ earned on Upwork. What sets me apart is the rare combination of deep corporate finance and sales experience (12 years as a Finance Manager and Demand Planner at StarKist and 14 years in Sales Analysis/Forecasting at GSK) and elite-level Excel/VBA engineering. I don't just build spreadsheets — I replace broken processes with automated, one-button systems that last for years. I've been quoted in Forbes for AI-powered data analysis, and my models have supported over $1B in annual sales. Genuine AI mastery, not just buzzwords. I benchmark my Excel/VBA solutions against AI outputs and know exactly where AI accelerates the work and where it needs a skilled hand to clean it up. For the best AI outputs in Excel, you need to know WHAT to ask AI, but sometimes you need to tell AI HOW to do some Excel procesess - AI does not always pick the most robust or fastest solutions - I do. I fix $50/hr Excel "Expert" work in VBA and file optimization. Here's what I can build for you: 📊 Financial Models: P&L forecasting, budgeting, variance analysis, and scenario planning built for speed and accuracy ⚡ VBA & Excel Automation: eliminate manual work with macros that run 10× faster than ChatGPT-generated code 📈 Executive Dashboards: intuitive scorecards and charts that give leadership instant visibility into KPIs 🔄 Data Pipelines: Power Query, data cleaning, and automated reporting from any source (QuickBooks, Nielsen, ERP exports) 🏭 Operations & Supply Chain Models: demand planning, inventory tracking, WOS reports, and expiry management ✅ Top Rated Plus | 125+ 5.0 stars | 130+ completed jobs | 100% Job Success | $600K+ earned on Upwork ✅ Replaced Hyperion Essbase with a custom Excel P&L model still in use, supporting $900M+ in annual sales ✅ Automated Nielsen data processing for GlaxoSmithKline (a $37B healthcare company) and saved hundreds of staff hours per year ✅ Reduced trade funding release time by 3 weeks (50% faster) at GlaxoSmithKline ✅ "I highly recommend Ed for his technical ability combined with his business acumen — a winning combination!" — My largest Upwork client Send me a message describing your project, and I'll respond within a few hours. If you're not sure where to start, I'm happy to do a quick review of your current file and tell you exactly what I'd fix.

Ranked in the top 1% on Upwork globally, I’ve built trusted relationships with 80+ clients and received 60+ ⭐⭐⭐⭐⭐ reviews -- all within my first year of active use. With 14+ years of experience in Data Analytics, I operate at the intersection of strategy, analytics, and automation -- uncovering the signal behind the noise and translating it into insights leaders can act on. My work doesn’t just explain what happened; it clarifies why it matters and what to do next. As a Top Rated Plus freelancer, clients rely on me as a true thought partner, not just a technician. From Excel automation and SQL optimization to executive-level dashboards, financial models, and automated reporting systems, I design solutions that are precise, scalable, and decision-ready. Clients hire me when they need data analytics that answer questions like: • Where is our profit actually coming from? • What will revenue look like over the next 3–5 years? • Which marketing channels or business units are driving ROI? • How do we automate reporting so leadership sees the numbers instantly? My models and dashboards are designed for CFOs, founders, and executives who need confidence in their numbers. Core Expertise: ✔️Data Analytics & Engineering: Advanced SQL, Excel, SAS, and Access solutions that transform raw, fragmented data into reliable, analysis-ready assets. ✔️Statistical & Predictive Modeling: Regression, forecasting, and scenario modeling designed to support real business decisions—not academic exercises. ✔️Executive Visualization & BI: Tableau and Power BI dashboards that tell a clear story, highlight trade-offs, and drive alignment at the leadership level. ✔️AI-Driven Analytics & Automation: I embed AI directly into SQL workflows, Excel models, and financial analytics to accelerate insight delivery without sacrificing business context. My approach blends deep analytical reasoning (≈70%) with AI-powered automation (≈30%), ensuring speed and accuracy. ✔️Database & Performance Optimization: Purpose-built data structures and optimized queries that turn databases into high-performance decision engines. 💬 Client Feedback (⭐⭐⭐⭐⭐): (Recent Review from E.H.) "Subomi is the literal best, total icon!! I am genuinely grateful. I love partnering with a smart, hard, competent worker and he is just that! He is a great thought partner, beyond just someone to create models for you. I hired him for multiple projects and hired him additionally after I needed to redo work from someone who wasn't as thorough. He is extremely accurate, thorough, patient, helpful, willing to iterate, and does more than just create the models/chart/KPIs that you need - he helps you tell the story (both written and walking you through it) so you can understand all his assumptions. He makes projects better than what you would do on your own. Also, the work was so good that my bigwig private equity friend who reviewed his work was super impressed." 🌟 Let’s Build Something That Moves the Needle: If you need clarity from complexity, confidence in your numbers, or analytics that actually influence decisions, let’s talk. I don’t just deliver outputs; I deliver understanding, alignment, and results.

Expert Administration and Human Resources Management Professional, dedicated to providing and achieving results through revenue and customer satisfaction. Skilled in comprehensive care and administrative support for patients and residents. Experience in working in clinical settings such as hospitals and other health programs; emphasis in working with the Dementia and Alzheimer’s population. Additional disciplines include: public health, health literacy, healthcare leadership and management, healthcare policy, funding, and clinical ethics. Strong people skills combined with knowledge of sales and product marketing, advocacy, client service issues, workforce management, and organization operations. Marketing Excellence: Strategic Storytelling: I have a knack for crafting narratives that resonate with audiences, weaving together compelling messages that leave a lasting impression. Consumer Insight: My deep understanding of consumer behavior and market trends allows me to develop strategies that effectively target and engage the right audience. Creative Innovation: I thrive on thinking outside the box, constantly exploring innovative approaches to capture attention and drive brand awareness. Data-Driven Decision Making: I leverage analytics and metrics to guide marketing initiatives, ensuring that every campaign is optimized for maximum impact and ROI. Recruitment Expertise: Talent Identification: I possess a keen eye for spotting top talent, adept at identifying individuals whose skills and values align seamlessly with organizational needs. Relationship Building: My approach to recruiting is rooted in building meaningful connections with candidates, fostering trust and rapport throughout the hiring process. Strategic Matchmaking: I excel at pairing candidates with roles that not only match their qualifications but also align with their long-term career goals and aspirations. Streamlined Process: I streamline the recruitment process, leveraging technology and best practices to ensure efficiency and effectiveness from sourcing to onboarding. In summary, as a marketer and recruiter, I combine strategic thinking, creativity, and a deep understanding of people to drive results and build successful brands and teams.