🏅TOP RATED PLUS | 💪1,400+ HOURS WORKED | ⭐60 JOBS
🟢 Available for New Projects
Senior Brand & Creative Designer with 10+ years of experience building brands and marketing visuals for businesses and agencies. I turn ideas and creative direction into polished, consistent work across branding, digital, social media, campaigns, and motion.
My core areas include:
Branding & Creative Direction
Digital & Social Media Design
Web & UI Design
Advertising & Marketing Creative
Motion Graphics
I work with Photoshop, Illustrator, Figma, After Effects, and Canva, and use AI tools as a boost to my workflow—helping me explore ideas faster, iterate efficiently, and produce creative variations without compromising design quality.
I’m comfortable working from a brief, developing a visual direction, or stepping into an existing brand system and extending it across multiple channels. I can also lead creative workflows and guide other designers when a project requires it.
If you’re looking for a senior designer who can think beyond individual assets and help turn ideas into a strong, consistent visual presence, let’s talk.
Figma
Adobe Photoshop
Adobe After Effects
Adobe Illustrator
Business Card
Social Media Imagery
Adobe InDesign
Brand Identity Design
Brand Guidelines
Adobe Premiere Pro
Photo Editing
Branding
GIF
Wireframing
Animation
Canva
Pitch Deck
Video Animation
Social Media Design
Brayan David C.
Bogota, Colombia
$25/hr
4.8
22 jobs
Is your website failing to generate leads or represent your business professionally?
A beautiful website is useless if it doesn't clearly explain what you do and convince visitors to contact you. I am David, a UI/UX and Web Designer specializing in B2B corporate websites, service directories, and high-converting Landing Pages.
Coming from a background in Digital Ads and Motion Graphics, I design with Conversion Rate Optimization (CRO) in mind. I know how to structure information so your clients find exactly what they need and take action.
🔥 How I can help your business grow:
• Figma to WordPress: You don't need to hire a designer and a developer separately. I design modern, user-centric interfaces in Figma and implement them seamlessly into fully functional, fast-loading WordPress sites (Elementor/Bricks).
• High-Converting Landing Pages: Focused designs for your ad campaigns or lead generation strategies, built to maximize sign-ups and inquiries.
• B2B & Corporate Sites: Professional, clean, and scalable web structures tailored for service providers, agencies, and SaaS companies.
• Modern & Efficient Workflows: I incorporate Motion UI to make your site stand out and leverage AI tools in my workflow to speed up the design process and generate custom assets.
🛠 My Core Toolkit:
Figma | UI/UX Design | Wireframing | B2B Web Design | WordPress (Elementor) | Motion UI | Landing Page Optimization
Whether you need a fresh Landing Page for your next campaign or a complete redesign of your outdated corporate website, I provide modern solutions tailored to your goals.
Let’s build a digital presence that captures leads. Hit the "Invite" or "Hire" button at the top of my profile, and let's discuss your project!
Figma
Web Design
Graphic Design
WordPress
Prototyping
UX & UI
Wireframe
Web & Mobile Design Consultation
Elementor
User Interface Design
Landing Page
Ecommerce
Mobile App Design
User Experience
SaaS
Adobe Photoshop
Adobe Illustrator
User Flow
UX Research
Estefania O.
Medellin, Colombia
$10/hr
5.0
9 jobs
Visual Designer | Branding, Editorial Design & Photography Specialist
Hi! I’m Nia, a senior Visual Design student specializing in Branding, Editorial Design, and Photography. I help brands and creators turn their ideas into cohesive, high-impact visual systems.
I bridge the gap between aesthetics and strategy. Whether you need a full brand identity, precise editorial layouts, or professional product/portrait photography, I deliver clean, thoughtful, and production-ready designs.
Core Expertise:
Brand Identity: Logo design, visual systems, color palettes, typography, and brand guidelines.
Editorial Design: Catalogs, magazines, pitch decks, and digital/print layout design.
Photography: Product catalog photography and portrait retouching.
Tools: Adobe Illustrator, InDesign, Photoshop & Lightroom.
Committed to excellence and attention to detail in every deliverable. Let's elevate your brand—feel free to send me a message!
Diseñadora visual | Especialista en branding, diseño editorial y fotografía
¡Hola! Soy Nia, estudiante de último año de Diseño Visual especializada en branding, diseño editorial y fotografía. Ayudo a marcas y creadores a transformar sus ideas en sistemas visuales coherentes y de alto impacto.
Uno la estética con la estrategia. Ya sea que necesites una identidad de marca completa, maquetación editorial precisa o fotografía profesional de producto o retrato, ofrezco diseños limpios, bien planteados y listos para producción.
Principales áreas de especialización:
Identidad de marca: Diseño de logotipos, sistemas visuales, paletas de color, tipografía y manuales de marca.
Diseño editorial: Catálogos, revistas, presentaciones de proyectos (pitch decks) y maquetación para formatos digitales e impresos.
Fotografía: Fotografía de producto para catálogos y retoque de retratos.
Herramientas: Adobe Illustrator, InDesign, Photoshop y Lightroom.
Comprometida con la excelencia y la atención al detalle en cada entrega. Elevemos el nivel de tu marca: ¡no dudes en enviarme un mensaje!
Figma
Design Mockup
Design Enhancement
Art & Design
Adobe Illustrator
Adobe InDesign
Brand Book Design
Packaging Design
Adobe Photoshop
Logo Design
Menu Design
Flyer Design
UX & UI
Blender
Leon G.
Medellin, Colombia
$39/hr
4.4
116 jobs
I help companies scale design and ship faster through Design Systems
- Top Rated Plus Designer
- 10+ years of experience
- 100% Job Success
- 12,000+ hours on Upwork
Hi, I'm Leon, a Senior Product Designer specialized in Design Systems and scalable UI architecture.
Most teams waste hundreds of hours redesigning screens that already exist. My focus is to optimize design processes, structure UI systems, and enable teams to build faster with consistency.
I design scalable design systems, tokenized UI libraries, and AI-ready documentation that allow design and engineering teams to move significantly faster.
Instead of designing screens endlessly, I help teams build systems that design the screens for them.
What I help teams achieve
• Reduce design time with scalable UI systems
• Create structured Design Systems with tokens and components
• Enable faster design → development handoff
• Improve consistency across mobile and web applications
• Prepare design systems for AI-assisted development workflows
Design System Expertise
• Design system architecture
• Design tokens (colors, spacing, typography)
• Component libraries in Figma
• Scalable UI frameworks (Tailwind-based systems)
• Documentation for design systems
• Token-driven UI design
• Design system governance
• Multi-product design systems
• AI-ready design documentation
Product Design Skills
• Product design strategy
• UX research & problem definition
• Information architecture
• User flows and user journeys
• Wireframing (Lo-Fi → Hi-Fi)
• Interactive prototyping
• Usability testing
• Design validation
Development Collaboration
• Design → development handoff
• Token-based UI specifications
• Component documentation
• QA design review
• Design changelogs
━━━━━━━━━━━━━━━━━━━━━━━━
⚙️ Tools
Figma
Adobe Suite
WordPress
Webflow
JIRA
Clickup
Miro
Maze
Mix panel
Hotjar
Slack
📅 Let's collaborate to enhance the impact of your project! I'm eager to discuss how I can contribute to your success. Schedule a meeting with me today to dive deeper into your goals and objectives.
Looking forward to working together and elevating your project to new heights!
Regards,
Leon G
🔑𝐊𝐄𝐘𝐖𝐎𝐑𝐃𝐒:
Design System, Design Systems, Figma Design System, Design Tokens, Figma Components, Figma Variables, Component Library, UI Architecture, Scalable UI, SaaS Product Design, Product Designer, Web Application Design, Dashboard Design, Design System Documentation, Design System Implementation
UX/UI, UX, UI, User Interface Design, Landing Page Design, STARTUP, CJM, E-commerce app design, Web & Mobile Design, Responsive Design, User Experience Design, Website, Website wireframing, Wireframe, Wireframing, Google, Material Design, UI Research, Web Design, Figma, Sketch, App, Landing Page, UI/UX Design, Webdesign, Webflow Design, web designer, Animations creation, WordPress design, Application design, Desktop, Visual Design, Mobile Design, Consultation, FinTech, SaaS product, SaaS Effective, Management, Animation UI, User Flow, Agency, Android app design, Responsive Web Design, SaaS platform, SAAS, Solutions, Android Design, iPad Design, iPhone Design, User Experience, Design Thinking, Interaction Design, SaaS Project Design, Application, Guidelines, iOS, iOS and Android guidelines, platform design, A/B Testing, Long term, Responsive, Android, iOS App Design, Platforms, InVision, eCommerce app design, App Design, Export Assets from Sketch, UX Research, iOS guidelines, Adaptive, Design Expert, website design, wireframes design, prototype design, Platform Design, Marvelapp, Tailwind, Job, usability audit, Website Prototyping, Android and iOS app design, Animations creation, Principle GUI design, Testing, prototype design, Principle, Motion Design, WordPress Development, portfolio website, Strategy consultation, Mobile UI/UX Design, Material Design, UX Design, User experience design, Designer, iPhone, Platform Creation, Webflow Development, MockUp design, Update, Google Material, Head of Design, Search, Digital, Redesign, Creation, UI Design, Usability, Mock-up, Experienced, Design Thinking, WordPress design, WordPress implementation, Clickable prototype, Web, Mobile UX Design, Effective, webflow
Figma
Mobile UI Design
UI/UX Prototyping
User Experience Design
User Interface Design
Web Design
Product Design
Journey Mapping
GUI Design
Design Handoff
User Flow
App Design
Mobile App
Pedro R.
La Ceja, Colombia
$30/hr
5.0
175 jobs
Your website looks fine. It just doesn't sell.
I'm a WordPress developer and UI/UX designer. Top Rated Plus, 100% Job Success, $100K+ across 149 jobs. I design in Figma and build in WordPress myself: custom websites, WooCommerce stores, redesigns, landing pages, speed optimization.
Two numbers from my own work:
• A site I redesigned went from a 1.37% conversion rate to 5.41%
• Another went from 0.79% to 3.95%
Most "design + development" is one skill faked as two. I've been doing both at a senior level since 2007, so you hire one person instead of two, and nothing gets lost between the mockup and the launch.
WHAT MY CLIENTS SAY
All verbatim, all in my reviews below.
"He helped my website go from 18 seconds loading speed to 1 second!!!"
"A real expert who diagnosed my problem, implemented a fix within 1 hour."
"Over the past 5 years I have hired many different freelancers on Upwork and have found Pedro to be the most dependable and knowledgeable when it comes to WordPress."
"Conversion-focused Figma designs with zero hassle. Deadlines met, every detail exceeded expectations."
WHAT I DO
WORDPRESS DEVELOPMENT
• Custom WordPress websites, built from scratch
• Custom WordPress themes, custom post types, ACF, Gutenberg blocks
• WordPress plugin development and API integrations
• Built on GeneratePress and GenerateBlocks, not on heavy page builders
• I do maintain, fix and redesign existing Elementor, Divi, Bricks Builder and WPBakery sites
UI/UX DESIGN
• Website design in Figma: wireframes, high-fidelity UI, interactive prototypes
• Design systems, landing page design, full website redesigns
• Web apps, SaaS dashboards, mobile app interfaces
• Here the deliverable is the design itself, whoever ends up building it
SPEED AND CORE WEB VITALS OPTIMIZATION
What I get hired for most, by a wide margin.
• Finding what is actually slow, which is usually not what people assume
• Caching, image and asset optimization, database cleanup
• Hosting moves, PageSpeed Insights, Core Web Vitals
WOOCOMMERCE AND ECOMMERCE
• Custom WooCommerce stores and product page design
• Checkout optimization, subscriptions, payment gateways
• WooCommerce plugin development and third-party integrations
I ran my own online stores for years before building them for other people, so I think about margins and returning customers as much as layouts.
WEBSITE REDESIGN AND MIGRATION
• Wix, Squarespace, Webflow and Shopify to WordPress
• Content and SEO preserved, staged so nothing goes live until you have seen it
• Hosting and domain moves included
WORDPRESS RESCUE, SECURITY AND MAINTENANCE
• Malware removal and hacked site recovery
• Backups, security hardening, plugin and theme conflicts
• PHP and database errors, usually the ones another developer gave up on
• Monthly WordPress maintenance, some clients on rolling contracts for years
ALSO
• Figma to WordPress, PSD to WordPress, Adobe XD to WordPress. Pixel-accurate.
• Conversion rate optimization, technical SEO fundamentals, schema, analytics setup
WHO I WORK WITH
Ecommerce and DTC brands, SaaS and B2B, agencies (white-label, under NDA, I plug in and disappear), professional services, education, finance, crypto and Web3, hospitality, real estate, nonprofits.
The longest running one is one of Canada's largest DTC brands. I rebuilt their WooCommerce store around conversion and designed the email automation flows that have brought in CA$2.5M+ in attributed sales. Still leading their design and build three years later.
HOW IT WORKS
1. You tell me the goal.
2. I design in Figma. You review and comment right in the file.
3. I build it in WordPress and give you a staging link.
4. I QA everything before it ships: responsive, speed, SEO basics.
5. Launch, plus a written guide so your team can manage the site.
Fixed milestone pricing, never hourly guesswork. Written updates you don't have to chase, so decisions stay documented instead of buried in somebody's memory of a meeting. If a milestone isn't right, I fix it before you pay.
Every month that page stays the way it is, it keeps costing you customers you already paid to reach.
Send me your site or your Figma file and I'll tell you the single biggest thing I would change. Free, and no obligation if we're not a fit.
WordPress Developer | WordPress Designer | WordPress Development | Custom WordPress Website | WordPress Theme Development | WordPress Plugin Development | WordPress Speed Optimization | Core Web Vitals | WordPress Migration | WordPress Maintenance | WordPress Security | WordPress Malware Removal | WooCommerce Developer | Ecommerce Website | Website Redesign | Landing Page Design | UI/UX Designer | Figma to WordPress | PSD to WordPress | Elementor | Web Design | Conversion Rate Optimization | On-Page SEO
Figma
UX & UI Design
Web Design
WordPress
WooCommerce
Landing Page Design
Conversion Rate Optimization
Ecommerce Website
WordPress Development
Elementor
Search Engine Optimization
Product Design
Responsive Design
Front-End Development
Page Speed Optimization
Website Redesign
Email Marketing
WordPress Security
PSD to WordPress
Maria Vanessa C.
Medellin, Colombia
$15/hr
4.4
36 jobs
I prioritize clear scope, transparent communication, and realistic timelines to ensure smooth and successful collaborations.
I design clean and intuitive user interfaces for websites, landing pages, and mobile applications.
My work focuses on usability, clarity, and scalable design systems aligned with each client’s goals. I have extensive Experience with wordpress, shopify, framer and webflow
I’ve collaborated on projects including:
video edition
Startup landing pages design and develop
Business and corporate websites
Mobile app UI
Basic logo and visual identity support for early-stage projects.
Social media Campaigns
LeSS Framework
Graphic Design
CSS
JavaScript
Web Development
User Flow
UX & UI
UI/UX Prototyping
User Interface Design
jQuery UI
jQuery
WordPress e-Commerce
WordPress SEO Plugin
PSD to WordPress
Framer
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Emerald Tiger
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Kinetic Investments
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Summa Linguae
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