You've sat through the AI videos. ๐ค Read the threads, tried a few shiny tools. And somehow your team is still buried in the same manual busywork they were six months ago.
The AI was never the problem. The missing piece was connecting it to how YOUR business runs day to day.
That's what I do. I think like a builder, so you get a real, usable workflows instead of one more thing to figure out.
โญโญโญโญโญ "Ian was excellent to work with. He understood the project quickly, communicated clearly, and provided thoughtful, detailed feedback. He was patient throughout the process and also suggested practical solution ideas. We highly recommend him and would be happy to work with him again!"
โญโญโญโญโญ "I had an outstanding experience working with Ian. His responsiveness, meticulous attention to detail, and ability to consistently deliver top-notch work on time far exceeded my expectations."
โญโญโญโญโญ "Ian shared several great insights and ideas in our product brainstorming session."
Right now, Iโm building agent workflows, content automation systems, a Cortex setup that runs Claude through Telegram, a DocuSign project, and an asset management project focused on variance analysis.
The goal is to use it in a way that actually helps your business run better.
If youโre dealing with repetitive tasks, messy workflows, or you know your team is spending too much time on things AI should probably handle, I can help you sort through it and figure out the smartest next step.
WHAT I CAN HELP WITH
๐ I look at how your team spends its week and point to the three tasks AI could take off their plate first, so you're not guessing where to start or pouring budget into the wrong shiny tool.
๐จ I build systems that turn one idea into a week of content, so your marketing stops going quiet every time the team gets slammed and nobody has time to post.
๐งฉ I find the spot in your process where everything piles up, the handoff where things get dropped or someone has to chase an answer, and rebuild it so the work flows through without the bottleneck.
We're probably a great fit if:
โ Your team is drowning in repetitive busywork and you KNOW there's a better way, you just don't have time to figure out what to automate first.
โ You've sat through the demos and bought the tools, and you're ready for someone to make the stuff finally WORK.
โ You want to own what gets built, run it yourself, and never be held hostage by a consultant on retainer.
Probably not the right fit if:
โ You want a flashy demo to wow the room more than a system that quietly does the work.
HOW I WORK
I keep things simple.
1๏ธโฃ First, you tell me what you are looking to automate.
2๏ธโฃ I help identify where AI can help most.
3๏ธโฃ I map out a practical solution.
4๏ธโฃ We build something thatโs actually usable.
I care a lot about making things clear, useful, and easy to run. Iโm especially good at spotting places where teams are wasting time on repetitive work, manual steps, or tools that should be doing more than they are.
WHY WORK WITH ME โจ
Youโll get someone who thinks like a builder, not just a consultant.
Iโm comfortable turning a messy idea into a real workflow.
I communicate clearly.
I like practical solutions more than flashy ones.
And Iโm focused on outcomes that actually matter to your business.
๐ Tell me the one task your team repeats most, and I'll give you my honest take on whether AI can take it off their plate. Send me a message. ๐ค
Financial Analysis
AI Consulting
Real Estate Acquisition
Real Estate Investment Assistance
Real Estate Lead Generation
Property Management
Real Estate Business Plan
Microsoft Excel
Lydell F.
Sacramento, California
$30/hr
5.0
16 jobs
If you're a real estate agent, broker, or team struggling to convert leads in your Real Estate CRM, or you're unsure if Follow Up Boss, HubSpot, or Lofty is working for you, you're not alone.
Most real estate businesses invest in a strong Real Estate CRM like Lofty, kvCORE, or Follow Up Boss, or a more advanced system like HubSpot, or Gohighlevel but still struggle with poor conversion, missed follow-ups, and messy pipelines.
The problem is not your CRM. The problem is the system behind it, whether that's Follow Up Boss, HubSpot, or Lofty.
I help real estate professionals build fully optimized, automated Real Estate CRM systems in Follow Up Boss, HubSpot, and Lofty that turn leads into qualified appointments, and into closed deals.
I do not just "set up CRMs." I design complete Real Estate CRM systems inside Follow Up Boss, HubSpot, or Lofty, tailored to how your business operates.
With deep experience across Follow Up Boss, HubSpot, and Lofty, I connect your Real Estate CRM, website, funnels, automation, and communication channels into one streamlined system.
Whether you're on Follow Up Boss, HubSpot, Lofty, kvCORE, Chime, BoldTrail, Wise Agent, or GoHighLevel, I help you unlock the full potential of your Real Estate CRM.
My focus: build a Real Estate CRM system in Follow Up Boss, HubSpot, or Lofty that captures, nurtures, tracks, and converts leads at every stage.
Here is how I help:
I analyze your current Real Estate CRM setup, whether Follow Up Boss, HubSpot, or Lofty, and identify gaps in your pipeline and lead handling.
I design a clear Real Estate CRM structure inside Follow Up Boss, HubSpot, Gohighlevel or Lofty, including pipeline stages, segmentation, and workflow logic.
I build automated follow-up systems in Follow Up Boss, HubSpot, and Lofty using SMS, email, and task reminders, so no lead in your Real Estate CRM is missed.
I optimize the IDX websites and landing pages feeding your Real Estate CRM, whether Follow Up Boss, HubSpot, or Lofty, to capture higher quality leads.
I handle integrations between your Real Estate CRM, calendars, and ad platforms, so Follow Up Boss, HubSpot, Gohighlevel or Lofty works seamlessly with your stack.
In HubSpot, I build advanced automation and reporting for your Real Estate CRM, with the same build quality in Follow Up Boss and Lofty.
In Follow Up Boss, I structure lead routing and smart lists inside your Real Estate CRM so your team responds faster and closes more deals.
My services include:
Full Real Estate CRM setup in Follow Up Boss, HubSpot, and Lofty, GHL
Pipeline structuring across every Real Estate CRM
Lead management inside Follow Up Boss, HubSpot, and Lofty
Automated follow-ups built into your Real Estate CRM
Drip sequences in Follow Up Boss, HubSpot, and Lofty
IDX websites connected to your Real Estate CRM
Landing pages feeding Follow Up Boss, HubSpot, or Lofty
Integrations for your Real Estate CRM
Reporting dashboards inside Follow Up Boss, HubSpot, and Lofty
Ongoing Real Estate CRM support
What makes me different: I focus on business outcomes from your Real Estate CRM, not just the technical setup of Follow Up Boss, HubSpot, or Lofty.
A properly configured Real Estate CRM, whether Follow Up Boss, HubSpot, or Lofty, should generate revenue and create a predictable flow of deals.
Inside your Real Estate CRM, whether Follow Up Boss, HubSpot, or Lofty, I build systems that:
Capture and follow up every lead in your Real Estate CRM instantly
Nurture leads inside Follow Up Boss, HubSpot, or Lofty automatically
Track every interaction in your Real Estate CRM to closing
Prioritize high-value leads inside Follow Up Boss, HubSpot, GHL or Lofty
Eliminate manual tasks across your Real Estate CRM
Improve accountability inside Follow Up Boss, HubSpot, or Lofty
If your Real Estate CRM feels messy, whether Follow Up Boss, HubSpot, or Lofty, I can restructure it into a clean, scalable operation.
Starting from scratch, I build your Real Estate CRM in Follow Up Boss, HubSpot, or Lofty around your goals.
Migrating platforms, I handle Real Estate CRM migration and redesign, whether to Follow Up Boss, HubSpot, or Lofty.
Tools I work with:
Follow Up Boss (Real Estate CRM), HubSpot CRM, Lofty CRM (formerly Chime), kvCORE (BoldTrail), Resimpli, CINC, Wise Agent, GoHighLevel, IDX websites.
If you're serious about improving your Real Estate CRM, whether Follow Up Boss, HubSpot, or Lofty, message me with your current setup and I'll outline the best way to improve it.
Real Estate CRM | Follow Up Boss | FUB CRM | HubSpot CRM | Lofty CRM | kvCORE | BoldTrail | Chime CRM | Wise Agent | GoHighLevel | IDX Website | CRM Setup | CRM Automation | Lead Generation | Drip Campaigns | Workflow Automation | Landing Pages | CRM Integration | Sierra Interactive | Resimpli CRM | CINC | Follow Up Boss CRM | Lofty Website | Lofty Expert | Boldtrail setup | Zillow | Corefact | Real Estate CRM Automation | Lofty Smart plan | Hubspot Real estate | Gohighlevel Real estate
Digital Marketing
Digital Marketing Strategy
Marketing
Lead Generation
HubSpot
HighLevel
Email Campaign Setup
Lead Management Automation
Real Estate Marketing
Real Estate IDX
Real Estate Lead Generation
Lead Nurturing
Email Marketing Platform Support
Website Redesign
Website
CRM Automation
Marketing Automation
Real Estate Virtual Assistance
Email Marketing
Real Estate
Brian D.
Los Angeles, California
$140/hr
5.0
16 jobs
โก๏ธ Former Director of Investments and institutional Real Estate Private Equity analyst with deep Capital Markets experience
โก๏ธ $5+ Billion of US Real Estate underwritten across multifamily, retail, office, industrial, hospitality, self-storage, BTR, raw land (horizontal development), LIHTC + Section 8, motel-to-multifamily conversion, single-tenant NNN
โก๏ธ 100+ Closed Transactions in Acquisitions, Equity and Debt investments
โก๏ธ 250+ pitch decks, board memoranda, investor reporting packages delivered
โก๏ธ Active US-based investor with my personal capital invested in $70M+ worth of multifamily, retail, office and hospitality assets
๐ฏ My Core Work
I run Precision Real Estate Services, a boutique consulting practice. I focus on providing high-level strategic advisory with detailed financial analysis, underwriting, and asset management for commercial real estate owners, developers, and investors.
๐ ๏ธ Services I Provide
โข Acquisitions & Development Underwriting - Building detailed pro forma models for all major and most specialty real estate asset classes
โข Asset Management & Investor Reporting - I create dynamic analytics dashboards and institutional-quality reporting packages
โข Debt & Equity Structuring - Sourcing capital, sizing construction loans, and running capital stack / waterfall models
โข Partnership & Waterfall Modeling - Handling complex promote structures and partnership splits
โข Construction Budgeting & Cost Oversight - Reviewing horizontal/vertical budgets, and construction draw schedules.
โข Brokerage/Transaction Support - Institutional-level underwriting to help brokers and owners achieve optimal pricing.
๐ฅ Who I Work With
Family offices
Private equity firms
Developers
Individual investors
๐ Select Engagements
1๏ธโฃ RAI Holdings - Holding company of a high-net-worth individual focusing on mixed-use real estate development
o Conducted comprehensive land due diligence, including zoning and land use, easements and access, parcel splits & subdivisions, title review & encumbrances, environmental conditions, survey/boundary verification
o Model development opportunities, including: multi-phase mixed-use projects, retail pad sales
o Created bank-ready financing packages, including pro forma models, project summaries, and supporting analysis
2๏ธโฃ Woodfield Development - A rapidly growing Class A multifamily and mixed-use development firm now building ~$1 billion annually across the eastern seaboard and Texas. Woodfield engaged Precision to update their internal development underwriting model to align with institutional investor expectations, including:
o Project Timeline & Phasing: start dates, construction duration, lease-up, stabilization, exit, etc.
o Sources & Uses: multi-tranche debt & equity, automated balancing checks
o Construction Budget & Cost Management: by item S-Curve budget costs & financing draws, multiple capitalized interest reserve calculations
o Multi-Tranche Debt & Equity Structures: preferred equity, loan sizing tests, IO vs. amortizing periods, financing structure toggles
o Operating Projections: detailed lease-up schedules, OpEx reserve, annual growth rates by line
o JV / Partnership Structures: multi-hurdle equity waterfall & promote optionality (pari-passu, catch-up & claw-back functionality, equity multiple hurdles)
o Return Metrics & Sensitivity Analysis: IRR, EM, NPV, CoC, Yield-on-Cost
o Reporting & Presentation Output: clear metrics & charts to readily export in PDF format
3๏ธโฃ Enterprise Community Development, Inc. - the investment arm of Enterprise Community Partners, one of the nationโs largest nonprofit real estate finance organizations, with over $60 billion in affordable housing investments to date.
o Delivered board memoranda with hold vs. sell recommendations on 785 units across 4 assets
o Built 10-year forward operating forecast and evaluated multi-tranche debt structures (including bond agreements and interest rate swaps)
o Partnered with counsel to assess bondholder redemption and recapitalization scenarios
o Abstracted and synthesized Debt Agreements, LPAs, and Regulatory Agreements into clear, decision-ready analyses for leadership
๐งโ๐ผ About Me
Brian has dedicated his entire career to mastering the real estate industry. With a diversified background touching everything from property and asset management to acquisition structuring and capital market negotiations, he understands how decisions in one vertical ripple into the strategy of another. Coupled with extensive analytical acumen, his holistic understanding of what affects the bottom-line allows him to assess a broad option space when making strategic decisions AND โdo the mathโ that supports their execution.
He is deeply curious and continuously looking for better ways to understand problems, and execute on solutions. With Precision Real Estate Services, his aim is to leverage the latest technologies and bring institutional-quality services to the broader real estate market.
Financial Modeling
Financial Analysis
Financial Projection
Real Estate Financial Modeling
Microsoft Excel
Forecasting
Pro Forma Statement
Business Plan
Python
Fundraising
Quantitative Analysis
Real Estate Financial Model
Real Estate Business Plan
Andrew G.
Temple City, California
$200/hr
4.9
181 jobs
ALL YOU NEED TO KNOW:
I combine 2 skills sets very well
1) I am highly analytical (proforma, feasibility analysis, market studies)
2) I am very design oriented (pitch decks, presentations, drone videography)
NOT CONVINCED? HERE'S MORE ABOUT ME:
Since 2014 I have worked as a freelancer focused on CRE, with clients ranging from a large property/asset management firm to an EB-5 Capital broker dealer, where I've done financial modeling, acquisition underwriting, investment pitch deck creation, and waterfall modeling.
I worked at Marcus and Millichap (acquisitions/asset management, 6 years), RSG Inc. (Real Estate Consultant to Cities, 3 years), Wesco Homes and K.Hovnanian Homes (Planning, Entitlements, 2 years), and freelancer for 3 years. I have an MBA from UC Berkeley, an MA in Urban Planning from UCLA, and a B. Arch in Architecture from Cal Poly Pomona.
The reason I am an ideal consultant, is that I work closely and iteratively with the client to ensure that the work delivered is of the highest quality, but is also analyzed and thought all the way through.
Microsoft PowerPoint
Presentations
Financial Modeling
Argus
Microsoft Excel
Financial Analysis
Charles H.
Concord, California
$150/hr
5.0
28 jobs
With three decades of real estate experience and $22B+ underwritten across 38K residential units, 1.4K hotel keys and 13.5M commercial SF, I help institutional teams, proptech platforms and growing operators make faster, clearer, more defensible decisions. Typical engagements include acquisition and development underwriting, GP/LP waterfalls, pro forma modeling, assumption validation, ICโready packages and fund or portfolio stress testing.
I connect strategy โ underwriting โ modeling โ diligence as one system, applying institutional-grade judgment at each step: strategy sets direction, underwriting defines the logic, modeling expresses it, and diligence confirms it.
That perspective is built on fullโcycle institutional experience, advanced Excel modeling fluency and early, sustained technology awareness โ from GE Six Sigma A&D workflows and policy/process development to CRM workflow design for postโGFC SFR platforms and proptech collaboration on AIโassisted homebuilding, underwriting, site planning and diligence systems.
Select transactions are included in the Notable Projects PDF in the Portfolio section.
๐๐ก๐๐๐๐๐ ๐๐ก๐ง ๐๐ฅ๐๐ ๐๐ช๐ข๐ฅ๐ (Strategy โ Underwriting โ Modeling โ Diligence)
โ ๐ฆ๐ง๐ฅ๐๐ง๐๐๐ฌ โ Platform Direction
โช๏ธ Investment thesis development
โช๏ธ Portfolio & fund strategy
โช๏ธ Market selection & pipeline strategy
โช๏ธ Feasibility & assumption validation
โช๏ธ Strategyโtoโexecution alignment
โ ๐จ๐ก๐๐๐ฅ๐ช๐ฅ๐๐ง๐๐ก๐ โ Deal Logic
โช๏ธ Assumption architecture
โช๏ธ Feasibility & business plan logic
โช๏ธ Scenario & sensitivity frameworks
โช๏ธ Capital structure logic
โช๏ธ Risk framing & constraint mapping
โ ๐ ๐ข๐๐๐๐๐ก๐ โ Logic in Motion
โช๏ธ Institutionalโgrade underwriting models
โช๏ธ JV/GP waterfall & capitalโstack modeling
โช๏ธ Fund & portfolio models
โช๏ธ Scenario, simulation & stressโtest engines
โช๏ธ Workflow & decisionโlogic modeling
โ ๐๐๐๐๐๐๐ก๐๐ โ Reality Check
โช๏ธ Diligence execution & workflow systems
โช๏ธ Assumption validation
โช๏ธ ICโready memos, decks & investment packages
โช๏ธ AIโassisted diligence logic
๐งฉ ๐๐ฆ๐ฆ๐๐ง ๐ง๐ฌ๐ฃ๐๐ฆ / ๐จ๐ฆ๐ ๐๐๐ฆ๐๐ฆ
โซ๏ธ Mixed-Use โซ๏ธ Land Dev (Greenfield / Brownfield / PPP) โซ๏ธ Homebuilding (Production / Modular / BTR) โซ๏ธ Single-Family Rentals โซ๏ธ Apartments (Core / Value-Add) โซ๏ธ Condos โซ๏ธ Commercial Campuses โซ๏ธ Office โซ๏ธ Industrial โซ๏ธ Retail โซ๏ธ Self-Storage โซ๏ธ Hospitality โซ๏ธ Portfolios / Funds
๐ ๐ฅ๐๐๐๐ข๐ก๐๐ ๐๐ซ๐ฃ๐๐ฅ๐๐๐ก๐๐
CA (SF Bay Area, Southern California), AZ, FL, GA, ID, IL, MO, NC, NE, NJ, NV, NY, OK, OR, PA, TN, TX, UT, VA, WA
๐๐ ๐ฎ๐ค๐ช ๐ฃ๐๐๐ ๐จ๐๐ฃ๐๐ค๐งโ๐ก๐๐ซ๐๐ก ๐๐ช๐๐๐ข๐๐ฃ๐ฉ โ ๐๐ก๐๐๐ง ๐ก๐ค๐๐๐, ๐จ๐ฉ๐ง๐ช๐๐ฉ๐ช๐ง๐๐ ๐๐จ๐จ๐ช๐ข๐ฅ๐ฉ๐๐ค๐ฃ๐จ ๐๐ฃ๐ ๐๐๐๐๐จ๐๐ค๐ฃโ๐ง๐๐๐๐ฎ ๐ค๐ช๐ฉ๐ฅ๐ช๐ฉ๐จ โ ๐ ๐๐๐ฃ ๐๐๐ก๐ฅ ๐ฎ๐ค๐ช ๐ข๐ค๐ซ๐ ๐๐ค๐ง๐ฌ๐๐ง๐ ๐ฌ๐๐ฉ๐ ๐๐ค๐ฃ๐๐๐๐๐ฃ๐๐.
Financial Modeling
Microsoft Excel
Pro Forma Statement
Real Estate Financial Modeling
Underwriting
Real Estate Investment Assistance
Real Estate Acquisition
Due Diligence
Financial Analysis & Valuation
Feasibility Study
Capital Markets
Investment Strategy
Joint Venture
Real Estate
Finance
Jake L.
Los Angeles, California
$250/hr
5.0
117 jobs
Laser-focused on commercial real estate financial modeling, including developments, acquisitions, portfolios, opportunity zone projects, distressed debt, proformas, waterfalls, etc.
I have an institutional background and my models are all institutional-quality, which makes a powerful impression on equity investors.
Highlights:
- Microsoft Certified โExcel Expertโ
- Masterโs degree in real estate development
- Institutional experience working on large and complex projects.
- Chartered Alternative Investment Analyst
As a well-known real estate modeler, I maintain over 12,000 followers on LinkedIn, and have authored numerous articles on real estate finance for publications like American Banker, National Real Estate Investor, and California Real Estate Journal.
I have deep experience with all real estate product types, including multifamily, office, industrial, retail, mixed-use, SFR subdivisions, manufactured home communities, land, self-storage, etc.
If you need a any kind of real estate model letโs chat.
Financial Modeling
Pro Forma Statement
Financial Analysis
Microsoft Excel
Real Estate Financial Modeling
Real Estate
Capital Markets
Acquisitions
Fundraising
Cash Flow Analysis
Real Estate Investment Assistance
Equity Research
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