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Checkout my portifolio: bailuxca.framer.website 🟢 I'm available for work 🟢 Contact me :) Hi, I’m Lucas a UX designer focused on creating clean, intuitive experiences that connect with users. I help businesses turn ideas into products people enjoy using.UI/UX designer with 4+ years of experience creating modern and engaging web and mobile experiences. I focus on turning complex ideas into intuitive and visually strong products, combining usability with clean and immersive design. Strong experience with Figma, design systems, prototyping, and fast-paced startup environments.

Most products don't lose users because the design is bad. They lose them because nothing brings people back. No habit, nothing worth returning for. That's the problem I work on. I combine UX design with behavioral psychology and gamification to build products people keep using, not ones they try once and forget. Across 880+ hours on Upwork with a 100% Job Success score, I've helped SaaS platforms, EdTech tools, health apps, and mobile products in Europe, North America, and the Middle East turn one-time signups into daily users. My approach leans on the Octalysis framework, onboarding psychology, and retention-focused UX, with certifications from Wharton, McKinsey, HEC Montréal, Google, and IBM behind it. What I usually deliver: • UX audits that pinpoint where users drop off • Onboarding redesigns that cut friction and lift activation • Gamification systems that build habits, not just badge counts I'm based in São Paulo and work comfortably across North American and European time zones, so collaboration stays in real time. Top Rated, 100% Job Success. If your product gets users but struggles to keep them, send me a message and we'll find where your retention is leaking.

🚀 Helping businesses build better products, websites, and brands. I'm a Top Rated Plus Web, UI/UX & Brand Designer from Brazil with 10+ years of experience. I've worked with startups, SaaS companies, agencies, and global brands, including YouTube Music, TikTok, Sennheiser, Absolut, Beefeater, and Pernod Ricard, creating websites, landing pages, Shopify stores, SaaS platforms, dashboards, and digital experiences that drive business growth. My expertise includes UI/UX Design, Web Design, SaaS Product Design, Landing Page Design, Shopify Design, Dashboard Design, Mobile App Design, Design Systems, Wireframing, Interactive Prototyping, Branding, and Figma. I create modern websites, SaaS platforms, dashboards, mobile apps, landing pages, and scalable design systems that combine great user experiences with clean visual design and developer-ready execution. Whether you're launching a new product, redesigning an existing platform, improving conversions, or refreshing your brand, I deliver strategic, user-focused designs built for real business goals. What I Can Help You With ✔️ UI/UX Design for SaaS Platforms & B2B Products ✔️ Website Design & Responsive Web Design ✔️ Landing Page Design & Conversion Optimization ✔️ Shopify Store Design & E-commerce Experiences ✔️ Dashboard Design, CRM & ERP Interfaces ✔️ Mobile App Design (iOS & Android) ✔️ Figma Design Systems & Component Libraries ✔️ Wireframes, User Flows & Interactive Prototypes ✔️ UX Audits & Product Redesign ✔️ Branding, Visual Identity & Logo Design ✔️ Marketing Design, Social Media Assets & Campaign Graphics ✔️ Investor Pitch Decks & Product Presentations My Design Process Every project follows a structured workflow focused on creating intuitive user experiences while making development faster and more efficient. • Product Discovery & Strategy • UX Research & User Flows • Wireframing & Interactive Prototyping • High-Fidelity UI Design • Responsive Web & Mobile Design • Figma Design Systems & Components • Developer-Ready Figma Files • Design QA & Developer Collaboration Industries I've Worked With • SaaS • AI & Automation • Healthcare • FinTech • Cybersecurity • B2B Software • E-commerce & Shopify • Education • Real Estate I've collaborated with founders, startups, agencies, marketing teams, developers, and in-house product teams on projects ranging from marketing websites and landing pages to SaaS products, dashboards, mobile applications, branding, and growth campaigns. Tools Figma • Framer • Adobe Creative Suite • Cursor • Claude • ChatGPT • Midjourney I also use AI-assisted workflows to accelerate ideation, wireframing, prototyping, documentation, and developer collaboration while maintaining high-quality design standards. Why Clients Hire Me ✔️ 10+ years of professional design experience ✔️ Top Rated Plus with 100% Job Success ✔️ Expertise across Web Design, UI/UX, SaaS, Shopify, Branding & Marketing Design ✔️ Developer-ready Figma files and scalable Design Systems ✔️ Modern, conversion-focused interfaces built around usability ✔️ Strong collaboration with founders, developers, and product teams ✔️ Fast communication, reliability, and attention to detail ✔️ Strategic thinking combined with polished visual execution If you're looking for a Web Designer, UI/UX Designer, SaaS Designer, Shopify Designer, Figma Designer, Landing Page Designer, Dashboard Designer, Product Designer, Brand Designer, or Graphic Designer who can transform ideas into polished digital experiences, I'd love to discuss your project.

I’m a Product Designer with over 8 years of experience building digital financial solutions — from credit card journeys to digital account features and investment experiences. Whether you’re launching a new product or improving an existing flow, I can help craft intuitive and compliant user experiences. I bring strong expertise in financial services and am skilled in Figma, UX/UI design, user flows, and prototyping. My experience covers Payments, Digital Accounts, Investments, Crypto and Bitcoin, Credit Cards, Open Finance, and Central Bank compliance. I hold a degree in Visual Design and have a background in creating brand identities, logos, and branding systems. Clear communication and on-time delivery are my priorities — let’s work together!

🎯 𝗩𝗶𝘀𝘂𝗮𝗹 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 & 𝗨𝗫/𝗨𝗜 𝗗𝗲𝘀𝗶𝗴𝗻 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝘁 🧠 8+ years of experience • 433+ projects delivered Development of strategic visual solutions for brands and digital products, focused on clarity, positioning, and results. ━━━━━━━━━━━━━━━━━━━━━━━ 𝗩𝗜𝗦𝗨𝗔𝗟 𝗜𝗗𝗘𝗡𝗧𝗜𝗧𝗬 & 𝗟𝗢𝗚𝗢 𝗗𝗘𝗦𝗜𝗚𝗡 Creation of logos and complete visual identities designed to convey professionalism, value, and market differentiation. ✔️ 213+ logos created ✔️ 145+ complete brand identities ✔️ Projects across multiple niches and industries 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗮𝗯𝗹𝗲𝘀: • 4 logo options to choose from • Visual presentation for review • Strategic color palette • Defined typography • Brand guidelines manual 𝗗𝗲𝘀𝗶𝗴𝗻 𝗦𝘁𝘆𝗹𝗲: Minimalist • Modern • Strategic • Professional ━━━━━━━━━━━━━━━━━━━━━━━ 𝗨𝗫/𝗨𝗜 𝗗𝗘𝗦𝗜𝗚𝗡 (𝗪𝗘𝗕 & 𝗔𝗣𝗣) Creation of digital interfaces for apps and websites, focused on usability, structure, and user experience. ✔️ App design (iOS & Android) ✔️ Websites and Landing Pages ✔️ Clean and intuitive interfaces ✔️ Conversion-focused structure 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗗𝗲𝗹𝗶𝘃𝗲𝗿𝗮𝗯𝗹𝗲𝘀: • Screen structure (wireframes) • Modern and consistent UX/UI design • Organized Figma files ready for development 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵: Clear • Functional • Intuitive • Experience-driven ━━━━━━━━━━━━━━━━━━━━━━━ 🛠 𝗧𝗼𝗼𝗹𝘀 Figma • Adobe Illustrator • Adobe Photoshop • Adobe After Effects • Adobe Premiere • InDesign 🚀 𝗔𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗳𝗼𝗿 𝗻𝗲𝘄 𝗽𝗿𝗼𝗷𝗲𝗰𝘁𝘀 Open to collaborations with startups, companies, and individual projects. 🔎 Keywords Logo Design, Brand Identity, Branding, Visual Identity, Brand Guidelines, Minimalist Logo, Modern Logo, UI Design, UX/UI, Web Design, App Design, Landing Page, Figma, User Interface, Design System, Wireframe, Prototype, SaaS, Startup

WordPress Developer & UI Designer | SaaS, E-commerce & High-Performance Websites I help businesses turn slow, outdated, or underperforming websites into fast, scalable digital assets that actually drive results. With 6+ years of hands-on experience, I've built and optimized WordPress sites, SaaS platforms, and e-commerce stores for clients across Brazil and the US, combining solid engineering with clean, conversion-focused design. What I bring to your project: • WordPress development (custom themes, plugins, ACF, Elementor, Crocoblock) • UI/UX Design with Figma — from wireframes to pixel-perfect interfaces • E-commerce: WooCommerce & Shopify optimization • Speed & performance optimization (Core Web Vitals, LCP, CLS) • SaaS front-end with Next.js and React • Integrations, automation, and third-party APIs I work asynchronously, communicate clearly, and deliver production-ready code, no hand-holding needed, no surprises at the end. Looking for a reliable long-term partner? Let's talk about your project.