Copywriter job description template

An effective description can help you hire the best fit for your job. Check out our tips to provide details that skilled professionals are looking for.

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Tips for Writing a Copywriter Job Description

A copywriter is responsible for writing content that will be used to market products and services, creating written pieces that are clear, concise, and engaging for customers. This is an important role for companies because copywriters are often responsible for creating the first impression of a company’s brand.

This article will cover a sample job description, exploring the daily responsibilities and necessary qualifications for a copywriter.

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The Job Overview

We are seeking an experienced copywriter to help improve the effectiveness of our website and marketing materials. This role, and the ideal candidate will have a passion for writing and possess strong written communication skills.

You will work with a team of marketers to help generate sales leads and improve the quality of our website’s content. You will be responsible for writing both compelling blog posts and marketing copy for our website and will report directly to our creative director.

Responsibilities

Below are some of the responsibilities a copywriter is expected to assume in their position:

Write compelling content for print, web, product packaging, advertising, and marketing materials
Produce well-written content that is SEO friendly and optimized for conversion
Create compelling ad copy, landing pages, and marketing campaigns
Write high-quality product descriptions and provide supporting content
Collaborate with designers and creative teams
Work with analysts to ensure messaging is consistent across the company
Brainstorm and manage projects and juggle multiple deliverables
Define key messages and brand voice for external communications

Job Qualifications and Skill Sets

Below are the qualifications expected of a copywriter:

A bachelor’s degree in marketing, communications, journalism, English, or a related field
Strong editorial, proofreading, and writing skills
Familiarity with keyword research
Experience with SEO copywriting best practices
Experience with social media and content marketing
Excellent interpersonal, verbal, and written communication skills
Ability to manage multiple projects and meet deadlines under pressure
Passion for writing with an excellent portfolio of work

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4 Steps to Creating a Copywriter Job Description That Fits Your Needs

With a sample copywriter job description in hand, it’s time to write that job post. Although you don’t need a complete job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

Below are some factors to consider when writing your job description:

1. Determine What Type of Copywriter You Need

There are a variety of copywriters available for a multitude of projects you and your company might have. While some copywriters are jacks-of-all-trades, some copywriters specialize in web or sales copy, while others specialize in writing blog posts or articles. Other copywriters might focus on writing technical content for engineering or software development firms. Identifying the type of copywriter who specializes in the area you need help with can be an excellent start to finding the right fit.

2. Employee vs. Independent Contractor vs. Agency

A copywriter can be hired in-house, contracted through an advertising agency, or hired independently as a freelancer. A freelance copywriter might specialize in one area and could be employed to fill a single talent gap within your team. An agency will have a team of copywriters who can help with various aspects of your project. It all depends on how granular you want to get with your talent staffing needs. Worker classification can be tricky, so check out our compliance services resources page for more information.

3. Experience

The more experienced a copywriter is, the more they’ll be able to provide very refined and practical content for your business. An entry-level copywriter might help your business with simple projects such as a short blog piece or a website page. Alternatively, you might consult with a senior-level copywriter to help with the content creation for an entire website, creation of blog posts focusing on complex topics, or writing of technical content targeted to engineers. Your project scope will determine the type of experience required for the job.

4. Industry

Some copywriters can write excellent content across multiple industries, while others may focus on one. Copywriters who can write about many subjects are often more affordable than those who specialize in a particular industry and know that industry inside and out. Depending on the needs of your company and industry, make sure the copywriter you select can write effectively for your target audience.

Next Steps

Now that you know how to write an effective copywriter job description, you’re ready to check out our list of top copywriters on Upwork. Their qualifications are listed along with their experience, giving you all the information you need to find the right fit for you.

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Copywriters you can meet on Upwork

US$31 hourly
David C.
Copywriter
- 5.0
- (3 jobs)
Lake Worth, FL
Copywriting
Writing
Website Content
White Paper
Content Marketing
Technical Writing
Business Proposal Writing
Press Release
Email Campaign Setup

Greetings Thank you for taking a few minutes to view my profile. The most imports attribute I supply is to gain a true understanding of exactly what you are looking for. Your project is important to me and specialize in crafting clear, concise e and moving communications that garner results. My writing skills include: Blogs and Web Content * Press Releases * Content Marketing Campaigns Copy Writing/Headlines * Thought Leadership Campaigns * White Papers Product Roll out/Create a Buzz * Email Marketing Campaigns Landing Pages and Sales Funnels * Advertorials * Marketing Booklets and Brochures * Brand Message and Management * Editing Treatments * Song Lyric/s, Poetry and Prose * Creative writing Fiction Industries include: Finance/Investment Strategies * Wealth management Insurance * Practice Management Healthcare * Food, Nutrition and Supplements Technology/Software Applications * eCommerce Energy * Music Pesticides/Lawn Care * Holistic Living Yoga and Exercise * athletics Published author of psychological horror novel Regression Suppression” Brand Manager and marketing developer of the Investment Strategy SmarterCurve Sincerely, David
US$35 hourly
Akshay Kumar M.
Copywriter
- 4.9
- (26 jobs)
New Delhi, NCT
Copywriting
Proofreading
Review
Sales Writing
Sports Writing
News Writing
Humor Writing
Content Writing
Search Engine Optimization
SEO Writing
Article Writing
Blog Writing
Article

In my personal opinion, the most important attribute for sports content writers has to be their passion for sports. That's where I believe I have an edge over other competitors when it comes to writing about a myriad of sports, particularly football (soccer). I have written more than 300 articles which have been published on several websites. Currently a full time contributor at TheSportster.com, I am deeply passionate about football and mixed martial arts in particular and possess extensive knowledge concerning global sports. Apart from sports, I am capable of writing about a wide array of topics, ranging from technology to food reviews. In short, I can be classified as a generic content writer with a lot of time on his hands, as I'm currently waiting for my job as a marketing analyst to begin in Singapore. So if you require a passionate writer for your content, especially anything related to sports, I will make sure I exceed your expectations and matching deadlines is one of the core principles of my life, so I'm sure you will not be disappointed.
US$100 hourly
Austin S.
Copywriter
- 5.0
- (25 jobs)
Bourbon, IN
Copywriting
Email Marketing
Social Media Advertising
Search Engine Marketing
Graphic Design
Website Content
Adobe Creative Cloud
Blog Writing
Search Engine Marketing Strategy
Search Engine Optimization
SEMrush

I specialize in Google Ads, conversion tracking, and web analytics. I've created, managed, and optimized Google Ads and Facebook Ads campaigns for dozens of clients. I provide leads and sales for home services, e-commerce stores, firms, agencies, gyms, and more. Analytics drives my perspective in digital marketing. I constantly use data to test and experiment - ultimately delivering optimal results. Do you need to set up, manage, or troubleshoot Facebook Pixel, Google Tag Manager, Google Analytics, or other tracking tools? I work diligently to track and attribute new leads and sales. I ensure that my clients get results. You will get results. I understand that’s what matters most - not vanity metrics. Just the leads and sales you desire. I communicate clearly with my clients. You will stay updated, as I’ll provide personalized reports for what data you want to track. Do you have a dead or stalled campaign? Let’s turn that around. Are you starting from scratch? I do that too. I look forward to meeting you to see if I can help you with your project! What I use: Advertising — Google Ads, Facebook Ads Websites, Funnels, and Landing Pages — WordPress, Clickfunnels, Shopify, Squarespace, Webflow Analytics — Google Analytics, Hotjar, Google Tag Manager, Facebook Pixel Reporting — Google Data Studio Have any questions? Go ahead and click “Invite to Job” or “Post Job To Invite” and let’s talk about your digital marketing project.

US$31 hourly
David C.
Copywriter
- 5.0
- (3 jobs)
Lake Worth, FL
Copywriting
Writing
Website Content
White Paper
Content Marketing
Technical Writing
Business Proposal Writing
Press Release
Email Campaign Setup

Greetings Thank you for taking a few minutes to view my profile. The most imports attribute I supply is to gain a true understanding of exactly what you are looking for. Your project is important to me and specialize in crafting clear, concise e and moving communications that garner results. My writing skills include: Blogs and Web Content * Press Releases * Content Marketing Campaigns Copy Writing/Headlines * Thought Leadership Campaigns * White Papers Product Roll out/Create a Buzz * Email Marketing Campaigns Landing Pages and Sales Funnels * Advertorials * Marketing Booklets and Brochures * Brand Message and Management * Editing Treatments * Song Lyric/s, Poetry and Prose * Creative writing Fiction Industries include: Finance/Investment Strategies * Wealth management Insurance * Practice Management Healthcare * Food, Nutrition and Supplements Technology/Software Applications * eCommerce Energy * Music Pesticides/Lawn Care * Holistic Living Yoga and Exercise * athletics Published author of psychological horror novel Regression Suppression” Brand Manager and marketing developer of the Investment Strategy SmarterCurve Sincerely, David
US$35 hourly
Akshay Kumar M.
Copywriter
- 4.9
- (26 jobs)
New Delhi, NCT
Copywriting
Proofreading
Review
Sales Writing
Sports Writing
News Writing
Humor Writing
Content Writing
Search Engine Optimization
SEO Writing
Article Writing
Blog Writing
Article

In my personal opinion, the most important attribute for sports content writers has to be their passion for sports. That's where I believe I have an edge over other competitors when it comes to writing about a myriad of sports, particularly football (soccer). I have written more than 300 articles which have been published on several websites. Currently a full time contributor at TheSportster.com, I am deeply passionate about football and mixed martial arts in particular and possess extensive knowledge concerning global sports. Apart from sports, I am capable of writing about a wide array of topics, ranging from technology to food reviews. In short, I can be classified as a generic content writer with a lot of time on his hands, as I'm currently waiting for my job as a marketing analyst to begin in Singapore. So if you require a passionate writer for your content, especially anything related to sports, I will make sure I exceed your expectations and matching deadlines is one of the core principles of my life, so I'm sure you will not be disappointed.
US$100 hourly
Austin S.
Copywriter
- 5.0
- (25 jobs)
Bourbon, IN
Copywriting
Email Marketing
Social Media Advertising
Search Engine Marketing
Graphic Design
Website Content
Adobe Creative Cloud
Blog Writing
Search Engine Marketing Strategy
Search Engine Optimization
SEMrush

I specialize in Google Ads, conversion tracking, and web analytics. I've created, managed, and optimized Google Ads and Facebook Ads campaigns for dozens of clients. I provide leads and sales for home services, e-commerce stores, firms, agencies, gyms, and more. Analytics drives my perspective in digital marketing. I constantly use data to test and experiment - ultimately delivering optimal results. Do you need to set up, manage, or troubleshoot Facebook Pixel, Google Tag Manager, Google Analytics, or other tracking tools? I work diligently to track and attribute new leads and sales. I ensure that my clients get results. You will get results. I understand that’s what matters most - not vanity metrics. Just the leads and sales you desire. I communicate clearly with my clients. You will stay updated, as I’ll provide personalized reports for what data you want to track. Do you have a dead or stalled campaign? Let’s turn that around. Are you starting from scratch? I do that too. I look forward to meeting you to see if I can help you with your project! What I use: Advertising — Google Ads, Facebook Ads Websites, Funnels, and Landing Pages — WordPress, Clickfunnels, Shopify, Squarespace, Webflow Analytics — Google Analytics, Hotjar, Google Tag Manager, Facebook Pixel Reporting — Google Data Studio Have any questions? Go ahead and click “Invite to Job” or “Post Job To Invite” and let’s talk about your digital marketing project.
US$40 hourly
Wei L.
Copywriter
- 5.0
- (246 jobs)
Shenzhen, GD
Copywriting
Translation
Press Release
Chinese to English Translation
Simplified Chinese
English to Chinese Translation
Social Media Website
Blockchain, NFT & Cryptocurrency
Social Media Content Creation
Social Media Management
WeChat
Social Media Marketing Strategy
Social Media Marketing
Creative Writing

Hi, I specialize in Chinese Social Media Marketing, Translation & Transcreation, Chinese Copywriting & Creative Writing, KOL/Influencer Marketing, Video Creation & Editing & Voiceover. Welcome to contact me now. My background includes working with major clients like Apple and Huawei, across various sectors such as technology, beauty and fashion, business, and more. I can help you create accounts and market your business on WeChat, Xiaohongshu, Weibo, Douyin, Bilibili, and Zhihu. I can help you translate business documents, brand stories, websites, white paper, scripts, or even write the original content for you. I provide a comprehensive one-stop solution to elevate your brand in the dynamic Chinese market. Here are some of the comments from my clients on Upwork: “Top quality work and attention to detail” "I highly recommend Wei for content creation, great job!” "Wei is a very responsive and trustworthy freelancer, who I can count on every time I have tight deadlines to meet” "Wei Liang is one of the best translators I have ever collaborated with, he is highly proficient, and professional and delivered the project on time. I will hire him again in a heartbeat.” "Great job for copywriting, Wei is really professional.” "I approached Wei to do translation from English to Mandarin of around 100,000 words. He was on time, and on budget. His best attribute was his attention to detail he caught things that I didn't. The whole process of translating the English to Mandarin was painless for me and my team thanks to Wei.” "Amazing job. Thank you so much!” "Wei is a great freelancer. I found Wei to be smart and fast! If you value your time, I highly recommend Wei. Thanks again Wei"
US$46 hourly
Mehnaz M.
Copywriter
- 0.0
- (0 jobs)
Rawalpindi, PB
Copywriting
Content Writing
Video Editing
Logo Design

Willing to take on challenges and make things happen. My motto is "Get comfortable with being uncomfortable" It guides me spiritually. I'm on a great journey of my life in Pakistan. Passionately seeking inspirational opportunities. Personal attribute: responsible, positive, self-motivated, well-organized, creative, adaptable and communicative. Specialties: social media marketing, graphic design, Fashion Designing, Textile Designing, Denim Expert, Web development, content marketing and customer service
US$30 hourly
Ninon C.
Copywriter
- 5.0
- (43 jobs)
Paris, IDF
Copywriting
Customer Relationship Management
Lead Generation
Communications
Writing
Communication Strategy
Social Media Marketing
Constant Contact
Mailchimp

Willing to take on challenges and make things happen! Hi there, My name is Ninon, and I have 5+ years' experience in communication. I guarantee 100% professional, original, and creative content. Enjoy peace of mind with UNLIMITED REVISIONS! I generally respond to messages within a few hours: Monday - Friday, 7am to 7pm (CET) Bilingual: English/French Personal attribute: responsible, positive, self-motivated, well-organized, creative, adaptable and communicative Specialties: social media marketing, graphic design, Web development, content marketing and marketing automation
US$20 hourly
Gbenga A.
Copywriter
- 4.9
- (28 jobs)
Osogbo, OSUN
Copywriting
Scriptwriting
Article Writing
Writing
Content Writing
Editing & Proofreading

Hello, Thank you for checking my profile. My name is Gbenga, I am a writer with 9 years of experience and about 4 years practical experience with different high-profile companies. I am also a YouTube Scriptwriter who has written for both established and start-up YouTube channels. I am especially skilled in blog contents, creative writing, copywriting, and scriptwriting. I have expertly written with across different niches including but not limited to tech, AI, pet, real estate, legal writing, transportation, security services, sports, crime, supernatural and so on. My major attribute is that I'll infuse personality into your content and help your audience feel as though you are talking to them. I do this gathering by your thoughts, then research extensively to ensure I understand your topic and intent. Then, I will work collaboratively with you to shape the message and to build. Message me, and let us make your project what your audience wants Best regards.
US$30 hourly
Faraz J.
Copywriter
- 5.0
- (36 jobs)
Islamabad, IS
Copywriting
Yoast SEO
Technical SEO
On-Page SEO
Off-Page SEO
Proofreading
SEO Audit
SEO Keyword Research
Article Writing
Search Engine Optimization

Behind every sale, every employee, and every decision lies a story. Stories are the reason we sell. They drive sales. It's the reason small businesses fail. Stories create.Stories heal. Stories sell. Hi. I am Faraz Jamal. With 5 years of Copywriting expertise, I will write bang-up content for your website that will move your audience and generate sales. So what can you expect from me?: ► (Reading Score: 65-85) - 99-100/100 on Grammarly ► (Grade 7-8) - "Good" on Hemingway App. ► A conversational tone that is easy to follow. ►Attribute-free, high-quality images ► SEO-friendly content (title, headings, subheadings, keyword-rich content, snippets section, alt tags and description, internal links) ► Respect for deadlines ► Highly Responsive ► Friendly Attitude because having the right attitude is essential to your success. Keep your hassles at bay and hit me up for ★Copywriting ★Content Writing ★Sales copy for your Brand ★Website content marketing. Just Ping me and share your Project details to see some magic.
US$6 hourly
Emmanuel Alexis Q.
Copywriter
- 5.0
- (10 jobs)
Iligan City, SOCCSKSARGEN
Copywriting
Amazon
Amazon Webstore
Search Engine Optimization
Market Research
Product Research
Online Research
Sourcing
Dropshipping
Order Processing
Amazon FBA
Amazon Seller Central
Data Entry

Hello I am Emmanuel Alexis Castil Quiapo from Philippines, I have worked as an Amazon FBA/FBM Product Researcher for 8 years, and I experience Data entry, Gathering of Emails, and Lead Research. I can say that I am now a pro at Amazon Seller Central specially on researching items from US based websites and compare it to amazon. I also have an experience in inventory using drop shipping toolbox to check if the items are Out of stocks or In stocks. And also on Appeagle tool browser based tool used for item reprising at amazon seller central store. I also have an experience in Administrative Tasks. I am a result-oriented person and is fully dedicated to my work. I am also trustworthy, honest and reliable. Team work is my best attribute. Moreover, you should not hesitate to hire me for I will do my best to achieve your goal. My objective here is to find a job that can suits my skills and enhance my knowledge, I am willing to learn and train any new things. Hard work and efficiency are my key secrets to render exceptional service to my clients.
US$5 hourly
Mudasar H.
Copywriter
- 5.0
- (32 jobs)
Multan, PUNJAB
Copywriting
Title & Description Optimization
Amazon FBA
Amazon Listing
Shopify Theme
Shopify SEO
Inventory Management
Shopify Templates
Data Entry
Amazon
eBay Listing
Amazon Listing Optimization
Product Listings
Shopify
Product Description

*Upwork Top Rated Freelancer* *Amazon/Amazon PPC/Shopify/eBay/Etsy/Walmart/Lazada/Shopee Expert* *Virtual Assistance* Hi, My name is Mudasar Hassan. 🔵If you're looking for someone who's professionally experienced in Amazon, Copywriting and Listings skills and has a minimum 6 years record in these industries to place on the front line and trust with the integrity of your business, someone to wow yours prospect or customers, someone who's English is very articulate without an accent, then you need me. 🔵I provide value for your money and an honest return on your investment for the hours that you are looking to pay in any industry. You are here reading this because this is the right person for the job. 🔵I've been working as VA for 6 years providing honest and efficient work. I'm a fast learner. I'm very good at multi-tasking, I'm determined and motivated. 🔵My profile won't demonstrate these skills that I can attribute to helping your business to be more successful, matter a of fact, it doesn't prove anything much about me. That is why we should talk and give ourselves the opportunity to prove this for ourselves. 🔵I am here daily. Simply drop me an inbox and let's explore the possibilities of something lucrative. ❤️Thank you very much for taking a look at my profile and I hope to have the opportunity to work with you soon! Best Regards, Mudasar Hassan
US$10 hourly
Zaid A.
Copywriter
- 5.0
- (34 jobs)
Multan, PB
Copywriting
List Building
Amazon Listing Optimization
Email Outreach
Shopify
Product Listings
Online Research
Company Research
eBay Listing
Lead Generation
Data Entry
Virtual Assistance

Hi, My name is Zaid! If you're looking for someone who's professionally experienced in Virtual Assistant, Amazon, eBay, Etsy, Walmart, Shopify, Data Entry, or Copywriting and has a minimum 5 years record in these industries to place on the front line and trust with the integrity of your business, someone to wow your prospect or customers, someone who's English is very articulate without an accent, then you need me. Some of the services I offer: • Virtual Assistant • Amazon/eBay/Shopify/Etsy • Copywriting • Lead Generation • List Building and outreaching • Data Entry / Data Cleaning / Data Sorting / Data Collection • Ecommerce Listing and Optimisation • Accurate data entry into proprietary databases • Web research for specific information with no web scraping extensions • Utilization of Word, Excel, Google (search, docs, sheets & calendar), and multiple social media platforms, and, above all, critical thinking. I provide value for your money and an honest return on your investment for the hours that you are looking to pay in any industry. You are here reading this because this is the right person for the job. My profile won't demonstrate these skills that I can attribute to helping your business to be more successful, matter a of fact, it doesn't prove anything much about me. That is why we should talk and give ourselves the opportunity to prove this for ourselves. I am here daily. Simply drop me an inbox and let's explore the possibilities of something lucrative. Thank you very much for taking a look at my profile and I hope to have the opportunity to work with you soon! Best Regards,
US$6 hourly
Mohamed Hiffni M.
Copywriter
- 5.0
- (26 jobs)
Matara, SOUTHERN
Copywriting
Data Entry
Translation
Proofreading
PDF Conversion
Email & Newsletter
Microsoft Excel
Content Writing
Microsoft Word
Administrative Support
Social Media Marketing
Canva
Video Editing
ClickFunnels
General Transcription

I am enthusiastic about my tasks and work hard to achieve a clean and efficient outcome. I'm an expert at administrative work & researching. However, I am eager to learn your style and incorporate that when I work for you. I have been working online for more than 10 years now and have learnt to understand the skills in handling different levels of assignments. My strong attribute is multi-tasking and I strive to gain the highest client satisfaction. Some of the tasks I have done so far: ✅Content Writing/Blog Writing/Ghost Writing: • Research and write contents for any type of niche, including Real Estate Marketing. • Guest post writing. • Proof reading and re-writing any articles. ✅Data Entry: • Daily extract details of Expired leads of Real Estate. • extract contact information using the necessary software. • update Google Documents and databases with all the contact details of potential customers. • So, my client can do the prospecting earlier in the day before the competitors and get the deal done. ✅Social Media Marketing: • Find the best images of the Properties for Sale, • use Canva & Photoshop to make it more appealing with the suitable slogans. and post them on my client's FB pages, twitter, LinkedIn, Instagram and YouTube. • Prepare Flyers/Posts for different situations using Canva (Canva can be used for any niche) ✅Updating Databases: • Daily read my client's emails received from Past Clients/Potential Clients. • update the Databases (Realgeeks, MOJO, CallTools) • and put follow ups for my client so that he will not miss any potential deal. ✅Email Marketing: • Use email marketing platforms like EMMA, Constant Contact, Mail Chimp. • Do the necessary graphics using Photoshop/Canva. • Prepare Newsletters and other contents of the properties and Property Market. • Download the email lists from clients databases and schedule email blasts. ✅Probate/Divorce/Affidavits/FSBO leads: • Research and extract these leads daily. • find additional information from MLS. • extract contact details and update the databases. • And my client can reach out to potential prospects faster and earlier than his counterparts. ✅In addition to these, I can: • transcribe audio/video and written documents. • content writing (any niche after researching) • create logos, infographics, Facebook post, Instagram stories, presentations etc. using Canva. • Edit Audio/Videos using Adobe Premiere Pro, Canva. • create/update websites using Clickfunells & WordPress. • twilight photos, virtual staging for real estate business. All of these have enhanced my clients to make more & more dollars.
US$20 hourly
Daltina I.
Copywriter
- 5.0
- (15 jobs)
Lagos, LA
Copywriting
Virtual Assistance
Product Name
Video Editing & Production
Social Media Video
Technical Writing
Ghostwriting
Writing
Sales Copywriting
Content Writing
Product Description
Media & Entertainment
SEO Writing
Ad Copy
Creative Writing

Hello, If you want to work with an exceptionally creative thinker who explores in-depth beauty with words, someone who is professional, competent, trustworthy, committed to your goals, and willing to go the extra mile to meet your needs and those of your target audience, that’s me! After over ten years of experience as a creative writer and copywriter, I have decided to expand my passion for writing on Upwork. With an uncanny ability for clarity, when I work with you, I put my heart into every word, and what you get is writing that is enthralling and evokes compelling emotion. A well-crafted writing style that is engaging and persuasive, radiating fun, confidence, and knowledge. I have five years of on-field experience using GIS tools and interviewing thousands of individuals of various backgrounds and groups to collate attribute data and extract information to solve various societal problems. I also have two years of experience as a Data Quality Manager, both of which have exposed me to deep knowledge about human needs and wants and how to solve them. I will combine my intense creative writing skills and on-field research knowledge to solve your problems, create creative content and marketing copies that convert sales, position your brands positively to your target audience, and meet your product and platform needs. MY STRENGTHS My ability to paint vivid pictures with words, capturing concrete images with lyrical prowess to create emotive, compelling content that captivates your target audience. I emboldened functional creativity. I have merged my creative ability with hard skills that enable me to explore and develop my creative depth and deliver values. Over the years, I have acquired notable skills and certifications that have empowered my creativity. I have also had practical work experience that has positioned me to perform at my best. MY AREAS OF EXPERTISE ARE: ⭐Direct response copywriting, content marketing, creative writing, creative copywriting ✅ Fictions in areas of the romantic genre. This includes feel-good romance, suspense, thrillers, and comedy. ✅Blog posts and articles. ✅Ad Copies ✅ Sales and marketing content ✅ SEO; keyword-optimization ✅Meta Descriptions, etc. ✅Email Marketing. ✅Email Campaigns/Sequences ✅B2B ✅B2C ✅Product Descriptions for e-commerce ✅Amazon Listings ✅SMS ✅Taglines ✅headlines and Titles. ✅Social Media Content Writing for TikTok, Instagram, Facebook, LinkedIn, etc. ✅User-generated content (UGC) ✅ Data Quality Management ✅Declaration writing ✅Essay and Educational content. ✅I have extensive experience working with NGOs, organizations, and firms, writing true-life stories of traumas and abuses. One of my strongest points is my ability to connect to emotion. I can understand people’s reality and create a story around it to meet their needs and attract the interest of the target audience. ✅I am also a certified skincare formulator, a certified Technical Writer, and an SEO expert.
US$60 hourly
Nicola C.
Copywriter
- 4.9
- (82 jobs)
Vancouver, BC
Copywriting
B2B Marketing
Creative Writing
Content Writing
Copy Editing
Marketing Strategy
Internet Marketing
Inbound Marketing
Email Marketing
Search Engine Optimization

I suggest that you read this entire piece until the end. You will learn something. I’ve spent the past 7 years of my life relentlessly honing my writing skills, and I’ve condensed a fraction of it into the words below. First off, here are my services: Website Content Paid Media (Google Ads, Facebook/Instagram Ads, PPC) Digital Marketing Strategy Direct Sales SEO Writing and Optimization Blog/ Articles and all Other Forms of Content Writing Social Media Sales Funnels Landing Pages Conversion Optimization Sales Pages Direct Response Letters High-quality work is only possible with a clear vision. Please have a clear understanding of what you want out of our partnership before contacting me. I only work with clients that have a clear objective. It’s polite to say “Hey Nikki” first :) ------------------------------------------------------ Client Testimonials: “Nicola is the best writer I’ve ever worked with! I’ll definitely be using her services again!” “She’s a copy wizard!” “Nicola is the only marketer I’ve worked with that really ‘gets’ marketing. Just a pleasure to work with.” “Nikki is personable, quick, and thorough. Her copy converts its weight in gold.” ---------------------------------------------------- You’re looking at my profile right now for one simple reason – you want the maximum number of sales possible. You want conversions. You want to get your message to your audience in an efficient, effective manner. Currently, you’re not doing that. Most businesses fail to make their audience care about them and their product. Here’s why: The average person is subjected to 5,000 pieces of marketing a day and recalls next to none of them. Honestly, I can’t say that I blame them. There are 4.57 billion pages on the internet, and each of those pages will have somewhere between 3 and 150 advertisements on them. With so many voices yelling at us we have no choice but to tune out the bad ones. Marketing attempts that are not targeted, or that have no relevance to us, or are just plain bad in their execution or English will get tuned out. You could be losing up to 83% of your potential customers base through poorly-written or mediocre content. If you don't grab their attention right away you will lose them. Marketing can seem scary - there are a million ways to go wrong. But, if you follow proper procedures, adhere to best practices, record performance-based metrics, and utilize good storytelling, you will see results. I’ll put my name behind it. Marketing is a proven science. Following the right process will result in more leads, higher conversion rates, and more money. Following the wrong process is the business equivalent of throwing money into the trash. Let’s stop wasting your money. I test, measure, and perfect every piece of my writing to make sure that we’re hitting the right customers, in the right way, at the right time. I obsess over my work, and I’m constantly looking to improve everything I do. I attribute my success in various industries to stellar copy, expert storytelling, and scientific marketing. I’m able to convince any audience because I understand the emotions at play. I don’t simply yell your message from the rooftops - I figure out how to tailor your content, and your copy, to draw your target audience into your brand. Right person, right time, right space. My ability to write is supplemented by my skills in marketing analytics. You’ll never meet a copywriter who pours over metrics as I do. Bottom line - I will make you more money.
US$45 hourly
Lameck K.
Copywriter
- 5.0
- (7 jobs)
Lilongwe, AREA 25
Copywriting
Translation
Copy Editing
Photography
Photo Manipulation
Content Creation
Article Writing
Feature Writing
Newsletter
Graphic Design
Adobe Photoshop

I am a passionate writer and translator with exceptional skills in research, copywriting and editing. The small 60-page booklet which I have written and published has received loud applause from almost every hand that has flipped through its pages. I fondly thank God for giving me excellent attention to detail which I think is an attribute that awards me with nothing but what such an attribute deserves--an excellent outcome--whenever I sit down to write or translate. I honestly love and enjoy translation. My translation adventure started while I was still in college and I'm currently working with Mau Okhazikika Publishing as a part-time editor in its translation projects. I am also a good newsletter and graphic designer, skills which I have sharpened over the years through the dealings which I have had with individuals and organizations in these areas.
US$50 hourly
Kieran D.
Copywriter
- 5.0
- (47 jobs)
Brisbane, QUEENSLAND
Copywriting
SEO Strategy
Website Prototyping
Sales Copywriting
SEO Writing
Content SEO
Product Description
Email Copywriting
Blog Content
Website Copywriting
Information Architecture
Website Content
Marketing Strategy
Search Engine Optimization
Email Marketing

Craft concise, engaging, and persuasive copy that impacts your target audience and inspires some form of action using proven methods. Proven methods work for the big brands and they will work for your brand too! 3 Reasons to Hire Me Today: 1. Highly skilled / seasoned / experienced copywriter 2. Your best rate 3. Unlimited revisions until you are 100% satisfied guaranteed. Results Only Focus: Never sweat the small stuff and only focus on the big picture (what matters) to achieve maximum results. Specialties: Website copy, SEO copy and Information architecture which creates better user websites that convert (through enhanced user experience). Experience: Over 15 years’ copywriting/SEO experience helping countless Australian (and International) businesses grow exponentially with proven copy focused on results, growth and return on investment. Key Attribute: I'm a straight shooter so I will always tell you how it is (even if it causes a minor disagreement) because I'm as desperate for the results as you are. Big Believer in Best Practices: Be creative but it’s key to stick to best practices because success comes from following a ‘proven approach’ rather than reinventing the wheel. Our Business Relationship is Built on Trust: Because it forms the groundwork and social glue for a rewarding relationship, where maximum success is achieved. Final Words: Results are all that matter to me for your important project and so if you engage my services, you can be assured that will be the focus, along with exceeding your expectations every step of the way! Over to You... Interested in knowing more? Questions? Concerns? Need help? Reach out to me on Upwork and I will get back to you as soon as I can. Will definitely help you guaranteed. Samples/references (you can call/email)/further information available upon request. Talk Soon, Kieran Duffey Copywriter ~ Professional Captivating Copy ~
US$40 hourly
Matthew T.
Copywriter
- 5.0
- (1 job)
Kings County, NY
Copywriting
Website Builder
Email Copywriting
Research Papers
Product Description
Shopify
Email & Newsletter
Data Analysis
Facebook Advertising
Writing
Website Copywriting
Content Creation

I specialize in Google Ads, Facebook Ads, SEO, conversion tracking, and web analytics. I've created, managed, and optimized Google Ads and Facebook Ads campaigns for dozens of clients. I provide leads and sales for e-commerce stores, firms, agencies, gyms, and more. Analytics drives my perspective in digital marketing. I constantly use data to test and experiment - ultimately delivering optimal results. Do you need to set up, manage, or troubleshoot Facebook Pixel, Google Tag Manager, Google Analytics, or other tracking tools? I work diligently to track and attribute new leads and sales. I ensure that my clients get results. You will get results. I understand that’s what matters most - not vanity metrics. Just the leads and sales you desire. I communicate clearly with my clients. You will stay updated, as I’ll provide personalized reports for what data you want to track. Do you have a dead or stalled campaign? Let’s turn that around. Are you starting from scratch? I do that too. I look forward to meeting you to see if I can help you with your project! What I use: Advertising — Google Ads, Facebook Ads Websites, Funnels, and Landing Pages — WordPress, Clickfunnels, Shopify, Squarespace, Webflow Analytics — Google Analytics, Hotjar, Google Tag Manager, Facebook Pixel Reporting — Google Data Studio Have any questions? Go ahead and click “Invite to Job” or “Post Job To Invite” and let’s talk about your digital marketing project. Copyediting * Proofreading * Writing, Paper Writing, Website Design .High-Quality Business Plans, Proposals, Reports, and Company Profiles White Papers (technology, finance, business, fintech, crypto, blockchain) Sales and Marketing Copy, Pitch Decks, Case Studies, Brochures, One-Pagers Website Content, Thought-Leadership Articles, Landing Pages
US$40 hourly
Joshua J.
Copywriter
- 5.0
- (1 job)
Brisbane, QLD
Copywriting
Facebook Advertising
Ad Creative
Marketing Advertising
Facebook Ads Manager
Landing Page
Email Copywriting

Top 5 things you should know before hiring any copywriter (including me!) in 2023: Are you currently on the lookout for a copywriter? And do you want to be able to spot a waste of time? Yes and yes… Well, it's obviously not news to you that writers (skilled ones) can change a lot for your business… Low ad spends…high return… Building your brand into the industrial real estate you want it to be… But as you might not be aware… there aren’t many of those capable of helping you do that. There is a lot that claims to be… and unfortunately, you’ll waste your money before realizing that… But fortunately it doesn’t need to be that way. Hi, I’m Josh and here are a few easy-to-spot things that make a good copywriter: They do not try and sell you on a generic copy, that is spat out by ChatGPT… this is quite common, unfortunately… How to spot this? It’ll be bland, it’ll be dry, it’ll be tasteless and most importantly it makes you feel like you’re being sold to (a big no-no). They do not try to reinvent the wheel— they try and make it better. They do not claim that they do it all. They communicate concisely, effectively, and efficiently. They are curious & attribute their results to the ‘research’ & the studying of what works. If they do not tick any, if not all these boxes, run! Leave your competition to waste valuable time and money churning through underperforming copy written by average writers. DM me now and let’s start working together to get your business ahead in 2023. Regards. Josh.
US$70 hourly
Anthony B.
Copywriter
- 5.0
- (2 jobs)
Cincinnati, OH
Copywriting
Mailchimp
Ad Copy
Sales Funnel Builder
Sales Funnel Copywriting
List Building
Email Automation
Email Marketing Strategy
Email Marketing
Sales Letter
Video Sales Letter
Klaviyo
Customer Retention Strategy
Email Copywriting
Direct Response Copywriting

Did you know? More successful men and women - whose fortunes grew 10x or 100x - most often attribute the breathtaking expansion of their wealth to copywriting? And not just any travel article writing: I'm talking about direct response, the stuff that's meant to make you purchase. RIGHT. NOW. The best direct-response copywriters can remedy the problem faced by all business owners: Getting your ideal customer's money out of their wallet and into your bank account. How does that sound? It's true: some of the greatest products and services will soon find their resting place in the marketing graveyard because their owners failed to get their message out. Think you know your market? How deeply can you go into it? What haven't you tried? If we work together I'll take you to the inner depths or your target client's mind where they're operating unconsciously... There we'll join the dialogue that's already going on. Fear. Hope. Survival. Needs. Wants. Action. (That's where you'll get the cash to really pile up!) Don't let ineffective salesmanship of your product or service lead your future into a field of mediocrity... Instead, get the best storyteller to communicate with your customers and bring your wildest business dreams from fantasy-land and manifest them into reality. I can craft any of the following copy items for you: - Direct Mail - Landing Pages - Email Marketing - Proposals - Newsletters - Sales Letters - Video Scripts - Consulting and Strategy Services - Market Analysis All the best, Anthony Brandt P.S. Reach out to me directly to learn more about what I can do for you.
US$50 hourly
Andrew J.
Copywriter
- 5.0
- (55 jobs)
Skye, VIC
Copywriting
Writing
Proofreading
Story Editing
Resume Writing
Poetry
Short Story Writing
English
Creative Writing

Need your next novel or series ghost-written for you by a best-selling author? Hi, my name is Andy and with 90+ books under my belt, I know what it takes to weave an intricate story filled with enough mind-blowing twists to keep hungry readers engaged. Silent authors have been using my services for years and currently enjoy thousands of 5-star reviews from readers, as well as a high rate of read-through for their series. Whether it's one book or a dozen, I'm ready and waiting to help you achieve your author dream. Whether it's your plot, or mine, I can make your next book come to life within weeks, not months or years. I also take non-disclosure very seriously so you can rest easy knowing that our collaboration remains between us while all the rights to the work remain with you. All of my writing includes- *Original and fresh ideas *Absolutely NO AI *Unique and engaging plots *Genres include Thriller, Horror, Suspense, Mystery, Romance, Sci-Fi, Biographies *Proofread and edited to ensure the highest quality *Presented in Word/PDF/ePub ready for uploading *Properly formatted for online and paperback platforms *A guarantee to be original and plagiarism-free *Non-disclosure agreement with every project For a personal quote for your idea, send me a message today and you could find your ideas returned within a matter of weeks, not months or years. Whether 10,000 words or 150,000 words, I'm ready to bring your characters to life.
US$45 hourly
Florian B.
Copywriter
- 5.0
- (75 jobs)
Hamburg, HAMBURG
Copywriting
English to German Translation
Amazon Listing Optimization
Amazon FBA
Conversion Rate Optimization
Creative Writing
Amazon Webstore
Amazon PPC
Amazon Web Services
Search Engine Optimization
Content Writing
Product Description
SEO Keyword Research
German
Translation

Hi, I'm Florian! Did you know that the german market is the second biggest after the US market? As a german native speaker and experienced seller I can help with your product listings to improve your sales. I’ve already helped various customers from different categories like Sports, Baby, Fashion, etc.to improve their sales numbers on all Amazon DE. Here‘s what I can do for you: - Listing creation and translation (ENG-DE) - Amazon SEO Copywriting - Keyword Research to make your product rank for the right search terms and get more traffic on your listing - Develop a go to market strategy for your products in germany taking your competition, your listing (Title, Bullet Points, Productdescription, Pictures, SEO Keywords) into account - Market analysis and competitor analysis for your niche on amazon.de - Profit-Analysis of your Products - Monitoring of Amazon Warehouse - FBA Prep Services Germany (Labelling, Forwarding, Storage, Retourmanagement) Here's what other say: "Florian is the best Amazon German listing translator as well as copywriter. Frankly speaking I have worked with at least 6 German translators before, the best experiene is with him both for high quality translation with optimization and commnucation. Strongly recommend to anyone who really needs a ready-to-go Amazon German listing." "Florian was quick to respond and also offered valuable information to help the project! He was a pleasure to work with." "Great freelancer to work with :) Provided quality translations" "Easy to work with and did a great job!" "Great service, A1 recommended " Any questions? Looking forward to hear from you!
US$75 hourly
Jordan F.
Copywriter
- 5.0
- (21 jobs)
Tucson, AZ
Copywriting
Blog Writing
Writing
Martial Arts

My name is Jordan and I am a local SEO expert and founder of Dynamic SEO, an agency focused on growing your business's visibility in digital search. We work together with local businesses to assess their current SEO status and position in their market. We make recommendations on the best route to improve your online ranking based on current budget. Our team then executes on the strategy to put your business at the top of Google search results when customers search for your services and products using our targeted keywords. Services offered: -SEO audit & competitor analysis -WordPress, Wix, & Squarespace development -Keyword research and content strategy -Content creation, copywriting, & on-page SEO -Citation and link building in high-authority directories -Google Business Profile optimization and management
US$40 hourly
Atchima M.
Copywriter
- 5.0
- (28 jobs)
Vancouver, BC
Copywriting
Content Writing
SEO Writing
Digital Marketing
Blog Content
Transcreation
Social Media Content
English to Thai Translation
Lifestyle & Travel
Facebook

Sawasdee ka - Hi :) My name is Atchima (Poppy). Look no furhter for a Digital Content Creator || Digital Marketing & Social Media Specialist || SEO Copywriter (English - Thai)! Ready to create impacts in a dynamic environment as a digital marketing, branding communications, content manager, and growth marketing where she can apply her knowledge and skills for continuous brand enhancement.
US$100 hourly
Dawn G.
Copywriter
- 5.0
- (412 jobs)
New Berlin, WI
Copywriting
Technical Writing
Journalism Writing
Candidate Interviewing
WordPress
Nonfiction
Marketing Communications
Blog Content
Article Writing
Blog Writing

Hi There! I have the skills you need for you company blog, website, or other content materials. I have experience working as a copywriter, journalist and editor for the past 20 years. I have been editor-in-chief of a magazine for nine years, where I honed by writing skills and become proficient at writing articles that riveted readers. I am also content marketing and SEO certified, having done hundreds of content strategies and plans for my clients. My focus ranges from general content to more complex materials with an eye for detail and creativity. You'll find that I excel at writing automotive content, construction content, as well as in-depth articles that use interviews to enhance their value. If you are in need of a strong, confident, and aggressive writer to complete your projects, I am the one you are looking for. Reach out! Let's chat! I can provide you written content that you will be proud to showcase and show to your customers. So, what are you waiting for? Contact me now!
US$75 hourly
Nicolle H.
Copywriter
- 5.0
- (50 jobs)
Kallaroo, WA
Copywriting
Writing
Concurrent Versions System
Social Media Management
Content Creation
Proofreading
Copy Editing
Email Marketing
Blog Content
Search Engine Optimization
Website Content
SEO Writing
Email Copywriting
Blog Writing

My professional journey has been defined by a deep passion for the English language, combined with meticulous attention to detail and an unwavering dedication to always go the extra mile. With a degree in communications, an advanced diploma in business management (advertising) and a commitment to continuing education, I have navigated through diverse roles in content strategy, copywriting, editing, SEO optimisation, and team management. This path has equipped me with extensive experience across a wide range of industries, constantly enriching my skill set and perspective in the evolving field of content creation. Throughout my career, I have collaborated with a variety of digital agencies and businesses ranging from small to medium-sized, as well as enterprise-level organisations like Indeed.com and Adobe. This global experience over the past 15 years has helped to fuel my ever-growing passion for copywriting and equipped me with fluency in both US and UK English. With a substantial portfolio and a wealth of references, I'm always ready to demonstrate the breadth and depth of my work. My strengths lie in remarkable organisational and time management skills, combined with effective communication, allowing me to deliver work of an exceptionally high standard that also resonates on a human level. Whether it's creating engaging narratives, enhancing online visibility, or leading dynamic teams, my focus is always on delivering excellence in every aspect of my work. I'm the Upworker you can confidently rely on to not only meet, but exceed your expectations.
US$31 hourly
Alia H.
Copywriter
- 5.0
- (20 jobs)
Queens County, NY
Copywriting
Video Commercial
Creative Direction
Branding
TV Broadcasting
Video Production
Lyrics Writing
Creative Writing
Advertising
Marketing

Top media promo, marketing & branding professional specializing in copywriting and video. Using words and images to sell your product or service is only half the battle--it's how you use those words and images that sets you apart from the rest and makes your brand stand out. I'm a writer/producer in New York City, selling brands with carefully crafted words and images for thirteen years. I'd like to share my experience working for the country's top media companies to help make a positive impact in society and guide businesses needing specialized help bringing their brands to life. My experience includes writing and producing commercials for: Law and Order Forensic Files Will and Grace, Roseanne Bridezillas, Various reality series. I've written: scripts narration slogans taglines show titles jingles banners social media copy And I can direct on-camera or voice over talent to deliver your message for maximum impact. I'm also available to edit video on Adobe Premiere. I'm an avid photographer with eye for detail. I love art, music, travel, and nature.
US$35 hourly
Felix G.
Copywriter
- 5.0
- (36 jobs)
London, ENGLAND
Copywriting
Communications
Writing
Proofreading
Voice-Over
Employee Communications
Content Writing
Email Marketing
Blog Writing

Native English copywriter with exceptional experience in creating beautiful, high quality content that inspires and engages. Expertise in copywriting, content creation, editing and proofreading. Highly proficient at tailoring content to specific audiences, creating and managing social media content, and with an exceptional eye for detail. My strong professional background in marketing and communications in the London arts and cultural sector allows me to combine fluent, engaging writing with a strong understanding of SEO and digital marketing objectives.
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