A system administrator, or sysadmin, is a person who is responsible for the upkeep, configuration, and reliable operation of computer systems; especially multi-user computers, such as servers. wikipedia.org

Automation or automatic control, is the use of various control systems for operating equipment such as machinery, processes in factories, boilers and heat treating ovens, switching in telephone networks, steering and stabilization of ships, aircraft and other applications with minimal or reduced human intervention. wikipedia.org

Pardot is a business-to-business marketing automation software. wikipedia.org

Data migration is the process of transferring data between computer storage types or file formats.

Email marketing is directly marketing a commercial message to a group of people using electronic mail email. wikipedia.org

Salesforce.com Inc. is a global cloud computing company headquartered in San Francisco, California. wikipedia.org

"Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing departments, consultants and part-time marketing employees benefit by specifying criteria and outcomes for tasks and processes which are then interpreted, stored and executed by software." wikipedia.org

Zapier connects the web apps you use to move data and automate tedious tasks. wikipedia.org